This year's Black Friday mattress deals are still live enough though Black Friday itself has ended, with the majority of sleep brands having already launched their Cyber Monday mattress deals. As of today you can buy many of this year's best mattresses at lower prices, with discounts on memory foam, cooling, organic and hybrid mattresses in a box. But how good are this year's Black Friday mattress sales really, and how do they compared to previous years?
The good news is that there are some excellent Black Friday deals on mattresses this year. The bad news is that there are less of them compared to previous sales. Our mattress experts and ecommerce editors have worked together to analyze all of the holiday mattress sales that are live so far and have ranked the very best deals below. To us, a great Black Friday mattress deal offers a bigger discount than we see in monthly mattress sales. The really great deals offer a bigger saving plus free bedding to boost your value for money.
These are the real stand-out deals among this year's Black Friday mattress sales and we've featured them below in our Editor's Choice section. You'll find some familiar brand names in there too, including Helix Sleep, Nolah, Saatva and Bear Mattress.
We've also introduced a new mini guide on the best value mattresses to consider this Black Friday. While these don't necessarily have the biggest price drops compared to most months when their on sale, our experts feel that these mattresses are perennially good value for money and should be on your radar if you are buying a new mattress this Black Friday.
Here are today's best Black Friday mattress deals...
Black Friday mattress deals: Quick links
Below you'll find all the best Black Friday mattress sales live right now:
- Nectar (Editor's Choice): 40% off memory foam and hybrids
- Saatva (Exclusive): $400 off our top hybrid of the year
- Helix (Editor's choice): 25% off + free bedding via "BF25"
- Tempur-Pedic: up to $2,399 off cooling beds
- DreamCloud: 40% off luxury mattresses
- Bear: 35% off and $400 of free bedding
- Emma: up to 55% off memory foam and hybrids
- Leesa: up to $870 off all mattresses + 2 free pillows
- Sleep Number: up to 50% off smart beds + BOGO bedding
- Nolah: 35% off sitewide + 2 free pillows w/ mattress
- Avocado: 10% off non-toxic organic beds
- Casper: up to 20% off boxed hybrids
- Birch: 25% eco mattresses + 2 free eco pillows
- Cocoon by Sealy: 35% off cooling mattresses + $199 of free bedding
We've updated our guide with the 7 very best Black Friday deals of the year so far. We've also added a new section on the best value mattresses to look for in the Black Friday sales. If you're in the market for a new mattress, pillow or topper, now is the best time to buy. We've also produced an expert Beginner's Guide to Black Friday deals shopping, so you know what to look for and what to avoid.
Black Friday mattress deals: Editor's choice
These are the 7 very best Black Friday mattress deals live right now:
Emma Hybrid Comfort: from
$739 $329 at Emma Sleep
This 55% saving from Emma Mattress is the standout deal of the Black Friday sales so far – few brands are coming close to selling a top-rated hybrid at these prices. With the discount, you can buy a queen Emma Hybrid Comfort for just $499 (was $1,199) – that's budget mattress price territory and astoundingly low for a bed of this quality. The seven-layer Emma Hybrid Comfort offers good motion isolation, making it an excellent choice for couples who often wake each up during sleep with their in-bed movements. Thanks to a combination of coils and memory foam, it sleeps pretty cool too – though we recommend the Tempur-Pedic PROBreeze (6) as the better deal if you sleep very hot. You'll have a whole year to trial the Emma Hybrid Comfort for yourself, with a 10-year warranty covering your purchase. This is an excellent deal for most sleepers searching for an affordable, medium-firm breathable mattress to enjoy a better night's sleep. Don't miss this one.
Saatva Classic Mattress: from
$1,095 $695 at Saatva
Best for: All sleepers
The Saatva Classic is the best hybrid mattress money can buy, and with our exclusive $400 discount your money goes even further this Black Friday. There is a general Saatva Black Friday sale running in tandem with our VIP discount, but our offer saves you $100 more on all sizes of the Saatva Classic (especially the smaller sizes from twin XL up) compared to the general sale. With a $400 discount you'll get the top-rated Saatva Classic for $1,595 in a queen size. That isn't as cheap as Saatva's Labor Day price ($1,395) but it won't be lowered any further for Black Friday so now is the best time to buy. You'll also get free mattresss installation and old mattress removal, plus a year's sleep trial and a lifetime warranty. That's superb value for a handcrafted mattress that would cost much more in stores. We awarded a near-perfect score in our Saatva Classic mattress review, praising its superb pressure relief for aching joints, and oodles of hotel luxury comfort to cradle your body. An outstanding mattress at a superb price.
3. Helix Midnight: from
$936 $702 + free bedding worth up to $418 at Helix Sleep
Best for: Side sleepers
If you're shopping the Black Friday sales for a breathable mattress that has ample contouring for your hips, shoulders and knees when sleeping on your side, look no further than the Helix Midnight. In our Helix Midnight mattress review we praised its constant and deep pressure relief and how it has a magic mix of support and comfort. The Midnight is our top mattress for side sleepers recommendation and aced all of our in-house tests for that popular sleeping position. Even better, the new 25% off Helix Black Friday mattress sale is a 5% increase on the standard 20% we see most months, plus you get a free bedding bundle worth up to $418 with your mattress purchase. We rarely see money off discounts plus free gifts from Helix Sleep, so run, don't walk, to this sale. You'll get 100 nights to try it at home, plus a 10-year warranty and free shipping.
4. Nolah Evolution 15": from
$1,499 $974 + free bedding worth $249 at Nolah
Best for: Hot sleepers with back pain
Nolah has one of the best Black Friday mattress sales we've seen yet, offering huge discounts on its memory foam and hybrid beds, plus a free bedding bundle worth $249. Like Helix Sleep above, we normally see good discounts from Nolah, but not to this extent and not with a free bedding bundle added on top. Our favorite Nolah mattress is the Evolution 15", which we recommend as a breathable bed for people experiencing back pain and joint pain. This isn't our number one best mattress for back pain recommendation – that title belongs to the Saatva RX – but it's still a very supportive and pressure relieving mattress to help you sleep more comfortably with back pain. In the Nolah Black Friday sale you can save up to $1,199 on the Evolution 15" and get a free pillows, sheets and a mattress protector. There's also a lifetime warranty, matching Saatva's perks.
5. Bear Elite Hybrid: from
$1,893 $1,231 at Bear Mattress
Best for: People with active lifestyles
The USP of the Bear Elite Hybrid is that it uses a specific foam and coil construction to boost your recovery from physical exercise. So this is the best Black Friday deal for fitness fans and people who work very active joints and want a mattress that will help them maximize their rest at night. The Bear Elite Hybrid reduces all pressure points, virtually eliminating aches and pains, and uses phase change technology to dissipate excess heat to keep you cool. The Bear Mattress Black Friday sale is excellent this year, with 35% off the Elite Hybrid (and other Bear mattresses) plus you get up to $400 of free bedding including pillows, sheets and a mattress protector. This boosts your overall savings to a maximum of $1,366 if you buy the largest Cal king size. Just like Saatva and Nolah, Bear Mattress offers a lifetime warranty for extra peace of mind. You'll have 120 nights to trial this hybrid at home, with free shipping and returns too.
6. Tempur-Pedic Tempur PROBreeze: from
$3,999 $2,799 at Tempur-Pedic
Best for: Sleepers who overheat and have night sweats
Heat is a big disruptor of sleep for many people, and many factors can make you too hot to sleep, from pregnancy and menopause to certain medications. Tempur-Pedic makes some of the best cooling mattresses in the world but they are very expensive. If you're happy with a past-season Tempur cooling bed and one that's final sale only – so no returns, exchanges or a sleep trial – then we highly recommend this Black Friday special on the Tempur PROBreeze. There's a huge discount on this cooling bed, with up to $2,399 if you buy now. The Tempur PROBreeze comes in a medium-firm feel, which we know from our various mattress tests is a comfort level that suits most bodies. A SmartClimate cover is infused with cooling fibers to keep the mattress cool to the touch (no more searching for a cool spot), while Phase Change Material removes heat build-up to keep you cool during sleep. The pressure relief is also outstanding, though not as good as the Tempur-Adapt (read our Tempur-Adapt mattress review for info). No brand has beaten this Black Friday cooling mattress deal for sheer size of discount yet.
7. Sleep Number i8 smart bed: from
$3,399 $2,379 at Sleep Number
Best for: People who don't know what firmness they like
This year's Sleep Number Black Friday sale is enormous at up to 50% off, making now the best time to buy the Sleep Number i8 smart bed – our top pick of this year's best smart mattresses. Sleep Number beds are on everyone's wishlist each Black Friday because they are packed with tech to help you sleep better. While they do provide sleep tracking, we're more drawn to the automatic pressure relief and firmness adjustments – the smart bed tailor's itself to your body. Even better, your side will feel totally different to your partner's side of the bed, so this is an excellent mattress to save you from sleep divorce. The Black Friday sale usually rolls through to Cyber Monday, so you have a few days left to make a decision on this one. We recommend the Sleep Number i8 to all sleepers who have the budget and the need for a mattress that takes the guesswork out of firmness levels, comfort and depth of pressure relief.
Black Friday mattress deals: Best value
As we mentioned at the start of our guide, these are the mattresses that we feel are perennially good value for money and should also be considered this Black Friday. While all of them are marked as Black Friday sales, some of these discounts are the same or slightly higher than average months, but they are still excellent value:
1. Nectar Mattress: from
$699 $359 at Nectar
The Nectar Mattress is an excellent choice for back sleepers who want a firmer memory foam bed that sleeps cool too. It's always on sale, but the current sale is slightly lower than the recent 40% discount. So a queen is now $659, whereas last month it was cheaper at $629. That's still a great price for a top-rated memory foam mattress, with a year's free trial and a lifetime warranty. When compiling our Nectar Mattress review our testers gave it a 4 out of 5, praising its big comfort for a small price. The twin is on sale for $359 (was $699), whereas the queen is $699 (was $1,099).
2. DreamCloud Luxury Hybrid: from
$839 $449 at DreamCloud
The Dreamcloud is one of our top-rated mattresses in a box and an excellent mattress for back pain. The current sale reduces the price to $449 for the twin (was $839) or $799 for the queen (was $1,332). That's well over half the price of its luxury rival, the Saatva Classic (below), and as we explain in our DreamCloud mattress review it comes with a lifetime warranty and a year's free at-home trial.
3. Cocoon by Sealy Chill: from
$619 $399 at Cocoon
This is the cheapest cooling mattress you'll find in the Black Friday mattress sales, and it's a superb deal for people who want a top-rated memory foam mattress for less. The Cocoon Chill uses a phase regulating cover to dissipate excess heat, so you'll always have a cool spot to sleep on. You can buy it in a hybrid version too, and upgrade to a more powerful cooling cover. A queen is discounted to just $699 and it comes with free cooling bedding too. An unbeatable deal. Use coupon code "EXTRA25" at checkout to get these prices.
4. Siena Memory Foam Mattress: from
$499 $199 at Siena Sleep
This 50% saving is one we see every month at Siena Sleep so it isn't exclusive to Black Friday. However, it's still superb value for money as here you're getting 50% off a mattress made by the same company that makes the Nectar Mattress. A queen size Siena Mattress costs just $399 (was $799) every month, so you have some time to decide here. As well as an affordable price, the Siena Mattress performed well in our temperature regulation, edge support and motion isolation tests. As we explain in our Siena Memory Foam Mattress review, our testers found that this firm mattress is ideal for stomach sleepers. It even comes with a 180-night home trial, free shipping and a 10-year trial.
5. Layla Memory Foam Mattress: from
$749 $549 + two free pillows at Layla
Both Layla mattresses are on sale right now, but we love the Layla Memory Foam Mattress and its currently up to $200 off, plus you'll get one or two free Layla pillows depending on the size of mattress you buy. The Layla is perfect for side sleepers looking for plush pressure relief around the hips, shoulders and knees, and is a good choice for combi sleepers who switch positions during the night. It might drop in price further when the official Layla Black Friday mattress deals arrive, but right now this is a good saving, especially with the free pillows, as a twin costs $549 (was $749), whereas a queen costs just $899 (was $1,099).
6. Birch Natural Mattress: from
$1,498 $1,124 at Birch
The Birch Natural Mattress is the best overall organic mattress we've tested. It has an organic cotton cover and it's made from naturally breathable wool and Talalay latex. In our Birch Natural Mattress review, we found this mattress is firm yet bouncy and supports you in every sleeping position (back, stomach, side). Plus, the Talalay latex helps you feel cooler while you sleep. However, if you share a bed with a restless sleeper you'd be better off with the Luxe version because it offers better motion isolation. Use code "BF25" to knock the twin to $1,124 (was $1,498) or the queen to $1,592 (was $2,123). Plus, you get two free pillows with your mattress purchase.
Black Friday mattress deals: Memory Foam
DreamCloud Memory Foam: was $789 now $449 @ DreamCloud
Every professional mattress tester I work with who has reviewed the DreamCloud Hybrid loves it, and this all-memory foam version is no different. I love the DreamCloud because it recreates a luxury hotel mattress feel at home – so its similar to the Saatva Classic, but without the hefty price tag. I've recommended the DreamCloud Memory Foam to friends who struggle with body pain keeping them awake at night; the pressure relief here is excellent. I'd also point couples in the direction of this mattress, as it has a higher level of motion isolation. So if one of you is a restless sleeper, your movements shouldn't affect your partner's sleep. I think the DreamCloud is exceptional value for money, especially with a 40% off sale reducing the price of a queen to $749 (was $1,282). I've seen it on sale for 50% off recently, but I doubt we'll see that price again during the Black Friday mattress sales. So now is a good time to buy – you'll get a lifetime warranty and 365-night trial too.
Claire Davies, Tom's Guide Sleep Editor
Siena Memory Foam Mattress: was $499 now $199 @ Siena Sleep
Siena has kicked off its Black Friday mattress deals with 50% off all mattresses – including its highly rated memory foam mattress. You can get your hands on this budget-friendly mattress for under as little as $199, saving you $300 on a twin bed originally priced at $499. As well as an affordable price, the bed also provides good temperature regulation, edge support and motion isolation. In our Siena Memory Foam Mattress review, our testers found that this firm mattress is ideal for stomach sleepers. Extras include a 180-night home trial, free shipping and returns, and 10-year trial.
Serta Mattress in a Box: was $349 now $296 @ Serta
The Serta Mattress in a Box is a memory foam bed that offers cool, supportive relief packed in Serta's smallest carton ever. The bed features a cushioning layer of gel memory foam combined with an additional layer of transitional foam to keep you cool and perfectly aligned while you sleep. After discount, the twin costs $296 (was $349), whereas the queen costs $381 (was $449).
Brooklyn Bedding Dreamfoam Essential Mattress: was $449 now $336 @ Brooklyn Bedding
The Dreamfoam Essential is one of the best inexpensive cooling beds you'll find. While the mattress is available in five different heights, we'd recommend looking at the 10-inch model or taller for better sleep comfort and support. Use coupon "BFRIDAY25" to save 25%. After discount, the 10-inch twin costs $336 (was $449), whereas the 10-inch queen costs $524 (was $699).
Cocoon Chill Memory Foam: was $619 now $374 @ Cocoon by Sealy
Want the softness of a memory foam without the trapped heat, and all for an affordable price? Then definitely consider the Cocoon Chill. In our Cocoon Chill Memory Foam Mattress review our testers praised it for temperature regulation, pressure relief and motion isolation, with side-sleeping reviewers being the most impressed. While the 100-night trial and 10-year warranty isn’t as generous as rival Nectar’s terms, Sealy’s deals tend to be evergreen so you don’t have to be strategic about when you buy. You can score a queen size, originally priced at $1,079, for $674 and save yourself $380 — plus you get free pillows and a sheets bundle. Use coupon code "EXTRA25" at checkout to get this price.
Layla Memory Foam Mattress: was $749 now $549 @ Layla Sleep
The Layla Mattress is made from copper-infused memory foam, which fights bacteria and provides a plush feel. The mattress, with motion isolation ideal for couples, is also flippable, so you can adjust the feel from soft to firm. While memory foam can trap heat, the copper used here carries heat away from the body for cooler sleep – meaning those who sleep hot should fare well. You get a 120-night trial plus a lifetime warranty. This Black Friday mattress deal will get you a queen size Layla Mattress for just $899 ($200 off), plus 2 free pillows.
Tuft & Needle Original Mattress: was $745 now $558 @ T&N
The Tuft & Needle Original Mattress is a great mattress for anyone on a tight budget. It has a soft, plushy feel, but it's also designed to provide good pressure relief, whether you're a side sleeper, stomach sleeper, or sleep on your back. In our Tuft and Needle Original mattress review, we called it one of the best budget beds you can buy. After discount, you can get the T&N Original Mattress twin for $558 (was $745), whereas the queen size is $746 (was $995).