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Black Friday is here! 129+ best deals LIVE from $3 at Amazon, Walmart, Target and more
I've hand-picked the best Black Friday deals
Staff picked deals:
1. Quick Links
2. My Favorite Deals
3. Apparel
4. Streaming
5. TVs
6. Phones
7. Apple
8. Mattresses
9. Laptops
10. Smartwatches
11. Smart Home
12. Appliances
13. Audio
14. Games
15. LIVE: latest updates
It's here! Black Friday has finally arrived, and for the next few days, retailers are going to bombard you with deals promising massive savings on everything from running shoes to MacBooks. Seeing all these deals come in is great, but I know it can be really overwhelming. Figuring out the "real deals" feels like way too much effort sometimes.
Thankfully, I'm here to help. I've been tracking Black Friday deals for 18 years, so I know how to spot the difference between an average deal and a true all-time price low. With the help of the entire Tom's Guide team, I'll track the best deals on the products we've reviewed and would buy with our own money.
This year, there are tons of awesome streaming deals to take advantage of. If you want to check out them all, we've got a Black Friday streaming deals live blog. I'm a fan of this Disney Plus and Hulu bundle for $4.99/month (was $12.99/month.)
I'm also a big Apple user. (I've been using Mac since the Power PC days). This Black Friday I'm seeing Apple devices drop to new all-time lows, like the iPad 11" (Wi-Fi/128GB) on sale for $274.
Meanwhile, if you're looking for a new bed or duvet, we have a Black Friday mattress deals page that's worth checking out. So stay with me as I'll keep you updated on all the best Black Friday deals today and through the weekend.
Quick Links
- Amazon: 50% off Ring, Ninja, AirPods and more
- Prime Video add-on subscriptions: deals from $1.50/month
- Walmart Plus: 50% off @ Walmart
- REI: half-off Arc'teryx, Patagonia, more
- Dell: monitors from $69, laptops from $299
- Nectar: 50% off mattresses + bundles
- Best Buy: laptops from $149
- Lenovo: doorbuster deals from $319
- Wayfair: up to 80% off home decor
- Lululemon: deals from $9
- Walmart: gifts from $15
- Birkenstock: deals from $20 @ Nordstrom
- Saatva: luxury mattresses from $1,099

I'm the Editor in Chief of deals at Tom's Guide and I've been covering Black Friday for over a decade. From running sneakers to coffee machines, I refuse to pay full price for my purchases and throughout the years I've learned the best times to shop and where to find the best deals. I'll be your guide to the best deals this holiday season.
My Favorite Deals
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Amazon Basics: deals from $3 @ Amazon
The Amazon Basics store offers discounts on everything from batteries to Amazon's own line of kitchen gear. A lot of these items are no frills devices, but they perform whatever task you need at a very affordable price point.
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Hoka sale: sneaker deals from $99 @ Hoka
If you've been eyeing a pair of Hoka's popular running shoes, now's the time to act. Hoka is rolling out tons of deals on select sneakers. Perfect for walking, running and exercising, Hoka not only makes super comfortable kicks, but they're also stylish. You can shop the sale now with deals from $99.
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Carhartt apparel sale: deals from $14 @ Amazon
If you're looking to upgrade your wardrobe, Carhartt has tons of rugged and stylish pieces you'll want to rock all season long. We're seeing great deals on long sleeve tees, work pants, boots, hoodies and more.
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TV sale: deals from $49 @ Best Buy
Best Buy has smart TVs on sale for as low as $49. Keep in mind, the cheap TVs tend to be smaller, 1080p models (which are more suitable for a children's room or guest room). However, the sale also includes larger sets. These are some of the cheapest TV prices we've seen from Best Buy. Note that Amazon is offering a similar sale.
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Disney Plus/Hulu bundle (12 months): was $12.99/month now $4.99/month @ Disney Plus
Get both Disney Plus and Hulu in one package for just $4.99 a month, quite a drop from its regular price of $12.99. You get full access to both Disney Plus and Hulu's library, giving you a wealth of options from family-friendly favorites on Disney to more grown-up content on Hulu.
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Skechers shoes/apparel: from $17 @ Amazon
I've been a Skechers fan for years. In addition to being super comfortable, there's a Skechers sneaker for pretty much any style. Amazon is having a massive Skechers sale. The sale includes sneakers and apparel for men, women, and children from $17.
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T-Mobile phone deals: free w/ unlimited @ T-Mobile
From the Editor's Choice Pixel 10 to the powerful iPhone 17 Pro, T-Mobile's Black Friday sale is offering some of our favorite phones of 2025 for free with a new line and/or eligible data plan. Freebie deals include the iPhone 17 Pro, Pixel 10, Galaxy S25, Motorola Razer Ultra 2025, and more. Plus, get the new Apple Watch SE 3 for just $99 or the Pixel Watch 4 for free with select data plans.
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Birkenstock sale: deals from $34 @ Nordstrom
Birkenstock makes the perfect shoes for fall. And right now, Nordstrom is knocking up to 60% off select styles of sandals, clogs, and sneakers. Not only is the footwear super comfortable, they also come in a variety of colors and materials to suit every season and climate.
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YETI sale: up to 30% off @ Amazon
If you're a fan of YETI, you know that a sale doesn't come around often enough. That's why now is the perfect opportunity to save big on drinkware and cooler deals starting at just $15. So don't wait — snag a new cooler or water bottle before these discounts disappear!
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The Apple AirTag is an excellent key finder that is extremely easy to set up and does a great job of locating your valuables. What more could you ask for?
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Ninja appliances: deals from $49 @ Amazon
Right now, Amazon is offering up to 40% off select Ninja appliances. The sale includes air fryers, blenders, grills and more.
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The AirPods 4 boast a new design, which Apple has refined with "50 million data points" to create the most comfortable AirPods ever. They also feature Apple's H2 chip, which delivers clearer calls with Voice Isolation, and a new, hands-free way to interact with Siri. The AirPods 4 also have USB-C charging and include up to 30 hours of listening time. In our AirPods 4 review, we said the Editor's Choice earbuds bring Apple's wireless earbuds lineup into the modern day with Pro-level features for less.
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Lego sale: deals from $7 @ Amazon
Amazon is offering some epic Lego deals! You can get everything from Disney to Star Wars as well as generic sets in this sale.
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Roku's 4K Streaming Stick is a simple, compact way to stream in crisp 4K with HDR. It loads apps quickly, stays smooth even on weaker Wi‑Fi, and the remote controls your TV too. This device is perfect if you want easy access to Netflix, Prime Video, and all your favorite streaming services.
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The Amazon Kindle is one of the smallest and most lightweight e-readers around. With a crisp display and 6-week battery life, this is the Kindle to buy for shoppers on a budget. Amazon is even throwing in three months of Kindle Unlimited. We wish this Kindle was waterproof, though, but you can't beat that low price.
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Dell: laptops from $299 @ Dell
Dell's holiday preview is here. Right now, Dell has monitors on sale from $69 and laptops on sale from $299. Those are some of the lowest starting prices I've seen all year. The sale includes some of our favorite XPS and Alienware systems.
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I'd be lost without my KitchenAid stand mixer, and I know it's going to see me through lots more years of missing, blending and kneading dough. It's a reliable and robust performer in the kitchen and is worth swiping up wile it's discounted by $150.
Read the review
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Walmart patio and garden event: up to 50% off @ Walmart
From upgrading your outdoor furniture to warming up those cool fall evenings with a fire pit, Walmart can be your one-stop shop for all things outdoor living. In fact, Walmart is hosting a huge outdoor sale as we speak! The retailer is knocking up to 50% off a wide variety of outdoor items, including string lights, fire pits, pizza ovens, rocking chairs and more.
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The Beats Studio Pro headphones have had the price slashed by 51%. While I wouldn't recommend them at full price, this deal gets you the Beats sound profile and insanely good active noise canceling, and is too good pass up. They are available in eight understated colors and are some of the comfiest cans around.
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Toy Shop: deals from $6 @ Amazon
I normally recommend shopping toys during the month of December. However, Amazon has plenty of live toy deals with prices from $6. This includes Lego, Transformers, Hasbro, and more.
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The best deal you can get on the Nintendo Switch 2 right now is the Mario Kart World Bundle. This package is exactly what it sounds like: the Switch 2 hardware bundled with the flagship launch game, Mario Kart World. It retails for $499, which is a $30 saving compared to purchasing the two items individually.
Price check: $499 @ Best Buy | $499 @ Walmart | $499 @ Target | $499 @ GameStop
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If you need to power a lot of devices, this outlet is for you. There are five power outlets, three USB-A ports and one USB-C port. And the power outlets split off in different directions, helping to avoid your cables getting in a tangle.
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Batteries always come in handy around the home, so if you can get them for a discount, you’re onto a winner. These Energizer AA batteries are reduced to just $14 right now. There are 32 batteries in the pack in total.
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This super-handy keychain flashlight is a great buy at just $17. No matter where you are, it's reliable and will illuminate everything from the forest on camping trips to the change you dropped under the car seat! It's also water resistant and rechargeable via USB-C.
Apparel
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Adidas sale: deals from $15 @ Amazon
Get ready for fall. From hoodies to sneakers, Amazon is offering a wide variety of Adidas deals on men's, women's and children's apparel. After discounts, deals start as low as $15.
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Lululemon: apparel from $9 @ Lululemon
Shop Lululemon's 'We Made Too Much' section with apparel and accessories from $9. You'll find headbands, sneakers, t-shirts and more. Also included are the ever-popular Align leggings and Scuba hoodies.
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The North Face sale: up to 40% off @ The North Face
Planning on hitting the trails or wandering the great outdoors this fall and winter? Now is the perfect time to update your wardrobe for the new season — especially with all the great apparel deals we're seeing from The North Face. The outdoor retailer is knocking up to 40% off hoodies, lightweight jackets, fleeces and more.
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Holiday sale: 50% off @ REI
From Arc'teryx to Patagonia, REI is taking up to 50% off select brand name apparel during its holiday sale. You can find everything you need for your next adventure or the perfect gift for the outdoor enthusiast in your life.
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Columbia: deals from $12 @ Amazon
Get your wardrobe fall and winter ready with the latest sale from Columbia. Amazon is discounting many of our favorite Columbia apparel with deals from $12. From versatile zip-ups to lightweight fleeces, there's bound to be something for you in the latest sale.
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Timberland sale: up to 30% off @ Timberland
If you're interested in adding a pair of high-quality workwear boots or trail-ready kicks to your shoe game, look no further than Timberland. The footwear brand is currently hosting a fall sale with deals on hiking boots, sneakers and more that will help transition you into the new season, help you hit the trails comfortably and protect you from the elements.
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Hey Dude sale: up to 46% off @ Amazon
From slip ons to flip flops, snag a a pair of Hey Dudes that are now up to 46% off at Amazon. The deals are for men, women and children.
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Levi's sale: deals from $19 @ Amazon
Who doesn’t love a new pair of jeans? If you're looking to snag some new denim, Amazon is knocking up to 50% off select Levi's styles for men and women. As well as jeans, you can get deals on Levi's tees, shirts, jackets and more.
Streaming
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Disney Plus/Hulu bundle (12 months): was $12.99/month now $4.99/month @ Disney Plus
Get both Disney Plus and Hulu in one package for just $4.99 a month, quite a drop from its regular price of $12.99. You get full access to both Disney Plus and Hulu's library, giving you a wealth of options from family-friendly favorites on Disney to more grown-up content on Hulu.
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Paramount Plus Essential or Peacock Premium (12 months): FREE with Walmart Plus Membership (now 50% off) @ Walmart
Walmart is currently discounting its Amazon Prime rival, Walmart Plus, down to $49, which is a 50% saving. This retailer subscription comes with several perks, one is a choice of either 12 months of Peacock Premium or Paramount Plus Essential. That's a $50 value on its own, and factoring in the other perks of Walmart Plus, it's one of the best deals of Black Friday 2025 so far.
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YouTube TV (5 months): was $82.99/month now $62.99/month @ YouTube
YouTube TV has been all over the headlines in recent weeks after its dispute with Disney. Fortunately, ABC and ESPN channels are now back on the popular cable TV alternative. We rank it as our best live TV streaming service for its clean interface and access to most channels you could want. It's currently discounted through December 31 for $62.99 a month.
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Paramount Plus Premium (2 months): was $12.99/month now $2.99/month @ Paramount Plus
Paramount Plus Premium gives you everything in the Essential Plan, plus a few extras. You get Showtime shows and movies, a livestream of your local CBS channel and you get to ditch ads (excluding live programming). Normally, these might not be worth spending nearly twice as much, but when it's the same price as the Essential plan (also on sale for $2.99 per month), why not check out everything Paramount Plus has to offer?
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Apple TV (6 months): was $12.99/month now $5.99/month @ Apple
This Black Friday deal on Apple TV knocks the monthly subscription price to $5.99 per month, a big drop from the usual $12.99 and the lowest we've seen without a bundle or add-on. You can enjoy new releases like "Pluribus," ongoing series like "Slow Horses," or catch up on classics like "Ted Lasso" and "The Morning Show."
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Prime Video add-on subscriptions: deals from $1.50/month @ Amazon
Prime Video’s Black Friday streaming deals are officially live, and they’re too good to miss. Whether you’re looking to bundle multiple channels or grab a standalone add-on subscription, there’s something for everyone, including HBO Max, Apple TV and MGM Plus. With over 20 options available, you can enjoy blockbuster movies, hit shows, and exclusive content for a fraction of the usual price.
TVs
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This Best Buy-exclusive TV is one of the most affordable ways to secure Mini-LED backlighting. It isn't as bright and packed with features as higher-end Mini-LED TVs from TCL, but as far as bargains go, it's tough to beat.
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The QM6K represents one of the most affordable ways to land a Mini-LED TV at the 75-inch size point. Google TV is available right out of the box, and the TV's relatively modest Mini-LED backlight keeps scenes visually appealing. It also comes with a handful of useful gaming features.
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It's not every day you see a new 2025 model getting a major discount on the heels of its release, but the U8QG is an icon in this regard (and many more). It's bound to be among our favorite gaming TVs this year thanks to its slew of gaming features built on a 165Hz refresh rate. It's also got the best brightness in the TV game, owing to its Hisense lineage.
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Between the Native 144Hz, HDR10+ support, Dolby Vision IQ, Dolby Atmos, and Amazon's stellar Fire TV OS, the Hisense U6QF has everything you need for a great entertainment experience. We gave it a 4.5-star rating in our Hisense U6QF 4K Mini-LED TV review and called it "a terrific budget TV pick."
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Part of LG's 2025 TV lineup, the LG C5 OLED is here as the value pick of the year. Offering a slew of features, like a range of HDR certifications and gaming specs for the PS5 Pro crowd, the C5 proves a major improvement over its predecessor. We called it "nearly flawless" and gave it a 5-star rating in our LG C5 OLED TV review.
Phones
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iPhone 17: Free with Welcome Unlimited plan @ Verizon
Verizon has the best early Black Friday deal on the
iPhone 17 because when you commit to a 36-month agreement with its $65/month Welcome Unlimited plan for a single line, the carrier discounts the phone to free. Usually you'd be charged $23.05/month for 36 months to pay off the cost of the iPhone 17, but this deal makes the hardware $0. The only thing you're paying monthly is for the service.
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iPhone 17 Pro: free w/ trade-in + unlimited @ Verizon
Verizon is offering the iPhone 17 Pro on the house. Simply open a new line with an eligible unlimited data plan and you'll get your iPhone 17 Pro for free. The iPhone 17 Pro features a 6.3-inch OLED 120Hz display (2622 x 1206), A19 Pro chipset, and 256GB of storage. You also get a 48MP main, 48MP ultrawide, and 48MP w/ 4x zoom telephoto lens. The front camera is 18MP. In our iPhone 17 Pro review, we said its its upgraded 48MP telephoto camera, 18MP Center Stage front camera, and vapor cooling chambers are significant changes to reaffirm its status as Apple's premium phone.
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Pixel 10: free w/ new line + unlimited @ T-Mobile
T-Mobile is offering the Pixel 10 for free with a qualifying data plan. The Pixel 10 features a 6.3-inch Actua Display OLED (2424 x 1080) 120Hz display, Tensor G5 chipset, 12GB of RAM and 128GB of storage. Rear cameras include a 48MP (f/1.7) main, 13MP (f/2.2) ultrawide and 10.8MP (f/3.1) telephoto. On the front there's a 10.5MP (f/2.2) lens. In our Pixel 10 review we called it a massive upgrade over the Pixel 9 gaining a telephoto camera, larger battery and access to nearly the same set of AI features on the Pixel 10 Pro and 10 Pro XL.
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Google Pixel 10 Pro: free w/ new line + unlimited @ T-Mobile
T-Mobile has a few Pixel 10 Pro deals it's offering. For example, you can get it for free with trade-in and most data plans. Or get it free with a new line of service. It features a 6.3-inch Super Actua OLED display (1280 x 2856) 120Hz display, Tensor G5 chipset, 16GB of RAM and 128GB of storage. Rear cameras include a 50MP (f/1.68) main, 48MP (f/1.7) ultrawide, and a 48MP (f/2.8) 5x telephoto. On the front there's a 42MP (f/2.2) lens. In our Pixel 10 Pro review we called the new phone a leap forward for AI that widens the gap between Google and the competition.
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Samsung Galaxy S25: free w/ new line + unlimited @ T-Mobile
The Galaxy S25 is no slouch. Right now you can get it for free with a new line and select T-Mobile unlimited data plans. The phone features a 6.2-inch FHD+ Dynamic AMOLED display w/ 120Hz refresh, Snapdragon 8 Elite CPU, 12GB of RAM and 128GB of storage. You also get a 50MP wide, 12MP Ultrawide, 10MP 3x telephoto lens and a 12MP front camera. In our Samsung Galaxy S25 review, we said the performance and battery life boosts alone make this year's upgrade worthwhile.
Apple
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These wired Apple earbuds have a USB-C plug that works with modern iPhones. The Apple EarPods have control buttons on their cable as well so you can easily skip tracks and change the volume. They sound much better than the EarPods of old as well, with clear mids and detailed highs.
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The Apple AirTag is an excellent key finder that is extremely easy to set up and does a great job of locating your valuables. What more could you ask for?
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It's always good to have an extra charging cable, and it's even better to pick one up while it's on sale. This Apple USB-C to USB-C cable has a woven construction and a 2-meter length.
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iPhone 17 Pro: free w/ trade-in + unlimited @ Verizon
Verizon is offering the iPhone 17 Pro on the house. Simply open a new line with an eligible unlimited data plan and you'll get your iPhone 17 Pro for free. The iPhone 17 Pro features a 6.3-inch OLED 120Hz display (2622 x 1206), A19 Pro chipset, and 256GB of storage. You also get a 48MP main, 48MP ultrawide, and 48MP w/ 4x zoom telephoto lens. The front camera is 18MP. In our iPhone 17 Pro review, we said its its upgraded 48MP telephoto camera, 18MP Center Stage front camera, and vapor cooling chambers are significant changes to reaffirm its status as Apple's premium phone.
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The Apple AirTag is an excellent Bluetooth tracker that is extremely easy to set up and does a great job of locating your valuables. Each coin-sized tracker offers a replaceable battery lasting over a year, water resistance, and seamless integration with iPhones. This bundle includes four, so you can have one on multiple items.
Price check: $64 @ Amazon
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The AirPods 4 boast a new design, which Apple has refined with "50 million data points" to create the most comfortable AirPods ever. They also feature Apple's H2 chip, which delivers clearer calls with Voice Isolation, and a new, hands-free way to interact with Siri. The AirPods 4 also have USB-C charging and include up to 30 hours of listening time. In our AirPods 4 review, we said the Editor's Choice earbuds bring Apple's wireless earbuds lineup into the modern day with Pro-level features for less.
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The Apple Pencil Pro is Apple's newest iPad stylus. Its gestures and haptics allow you to seamlessly create without missing a beat. It features pixel-perfect precision, tilt and pressure sensitivity, and low latency. It attaches to your iPad magnetically for wireless pairing and charging. It's compatible with the iPad Pro 13-inch(M5/M4), iPad Pro 11-inch (M5/M4), iPad Air 13-inch (M3/M2), iPad Air 11-inch (M3/M2), and iPad mini (A17 Pro).
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The USB-C version of the AirPods Pro 2 have the same H2 chip as the other AirPods Pro 2 earbuds. That provides 2x more noise cancellation than the original model, and this version supports Apple's lossless audio protocol. They also offer Personalized Spatial Audio with dynamic head tracking for a more immersive audio experience. In our AirPods Pro 2 review, we said they take everything we loved about the original AirPods Pro to the next level. Just note that the newer AirPods Pro 3 are now available.
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The Apple Watch SE 3 sports a lot of new features that redefine Apple's entry-level smartwatch. Among them, you'll find an always-on display, S10 processor, and better health features, such as support for Sleep Score and Workout Buddy. (The latter is powered by Apple Intelligence and requires an iPhone 15 Pro or higher). In our Apple Watch SE 3 review, we called it the best smartwatch value around. It's available in 40mm and 44mm designs.
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The AirPods Pro 3 step it up over the previous model. 8 hours of battery, improved ANC, and a new fit to make them more secure. This is their lowest price ever, and marks their first proper discount since they were released.
Price check: $219 @ Amazon | $219 @ Walmart
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Apple's latest affordable tablet is better than ever. The iPad (11th Gen) doesn't shake up the formula, but this is the Apple tablet for most. In our iPad 11 review, we said this tablet has significantly improved performance thanks to its A16 chip, longer battery life and bigger 128GB starting storage. While it's nearly identical to its predecessor and doesn't come with any Apple Intelligence features, that doesn't stop it from being the ideal iPad for most people.
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This is not a drill: The Apple Watch Series 11 is officially on sale for the first time since its launch in September. The best overall Apple Watch for fitness and health tracking, the Series 11 offers a large and easy-to-view display, a sleek and comfortable case design, 24 hours of battery, and superfast charging. It's also one of the only smartwatches on the market with hypertension alerts.
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We're big fans of this small tablet's incredibly portable design and long battery life (it lasted 10 hours in our battery life tests). It comes with speedy performance thanks to Apple's A17 Pro chip, and has a gorgeous 8.3-inch (2,266 x 1,488) Liquid Retina display. You also get 12MP cameras on the front and back and Wi-Fi 6e support. In our iPad mini 7 review, we said it delivers the full iPad experience in a tiny size.
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The latest iPad Air packs Apple's M3 processor, an 11-inch LED (2360 x 1640) display, 128GB of storage, 12MP rear camera, and 12MP front camera. The tablet packs a more powerful 8-core CPU, which makes the M3 up to 35% faster for multithreaded CPU workflows than the iPad Air M1. There's also a 9-core GPU on board with 40% faster graphics performance than the M1. In our iPad Air M3 review, we said its fun Apple Intelligence features, reliable battery life (9 hours with/ 41 minutes), and overall thin design make it a winning Apple slate.
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It's not the latest model, but the MacBook Air M1 offers fantastic performance and value. The M1 CPU never stuttered in our tests and also helped it reach over 14 hours of battery life. It features a 13.3-inch Retina display, Apple M1 CPU, 8GB of RAM, and a 256GB SSD. In our MacBook Air M1 review, we said it offers amazing endurance and shockingly good speed.
Price check: sold out @ Best Buy | sold out @ Amazon
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The MacBook Air M2 is one of our most recommended laptops because it's remarkably light and thin yet sports a 13.6-inch Liquid Retina display, a speedy Apple M2 CPU w/ 8-core GPU, 16GB of RAM, 256GB SSD, and a great 1080p FaceTime camera. In our MacBook Air M2 review, we lauded this Editor's Choice laptop for its versatility and battery life, so don't miss your chance to get one at a great discount.
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You can currently save $250 on one of the best laptops you can buy today. The M4 chip powers through workloads at incredible speeds, and its bright and colorful 13-inch Liquid Retina display is a joy to look at. Throw in its upgraded 12MP webcam and sleek, lightweight design, and it stuns.
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The 11-inch iPad Pro packs Apple's latest M5 processor paired with a stunning 11-inch Ultra Retina XDR OLED Display (2420 x 1668). The new M5 processor features 9 CPU cores and 10 GPU cores. It also boasts a 12MP Center Stage camera and a 12MP Wide camera with adaptive True Tone flash.
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It's amazing you can score this deal on the cutting-edge MacBook Pro M5 with its 14.2-inch Liquid Retina displays, 16GB of RAM and 512GB of SSD storage. Read our MacBook Pro M5 review to see our hands-on photos, testing results and why we gave it our Editor's Choice award!
Mattresses
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Zinus 10” Green Tea Memory Foam mattress: queen was $209 now $169 at Amazon
Under $200 for a queen mattress is an impressive price. When we reviewed the Zinus 10” Memory Foam mattress, we found it was best suited to those who liked a soft bed, like side sleepers or light weight sleepers, thanks to its plush gel memory foam build. With slightly weak edges and a tendency to trap some heat, it’s not a mattress that competes with the best of the best, but it’s still a very decent bed — and a great option for guest rooms. We were particularly impressed with its ability to absorb motion, which means couples shouldn’t wake each other up in the night.
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Siena 10" Signature Mattress: queen now $359 at Siena Sleep
If you're shopping for a new bed on a tight budget, we don't think you can get better than the Siena. It's best cheap mattress we've tested. This all-foam delivers full-body support that pleased the back and stomach sleepers in our panel during our Siena Signature Mattress review. (Side sleepers won't find it soft enough for their joints.) Although this is an evergreen sale, it's an excellent value for a mattress at any time of year, especially since it comes with a 180-night trial, which is well beyond the industry average (100 nights).
Our review: ★★★★
User score: ★★★★½ (700+ reviews)
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DreamCloud Classic Hybrid mattress: queen now $699 + free bedding at DreamCloud
Last Black Friday, we felt confident predicting the DreamCloud mattress sale. This year, not so much. DreamCloud has played around with sales in 2025, but the current offer for its flagship model— a queen for $699 plus a free bedding bundle — is excellent value and likely to be the best DreamCloud Black Friday sale in November (or for all of 2025, for that matter). Our DreamCloud Classic Hybrid Mattress review calls it a 'fantastic mid-range option for most people,' but especially for side sleepers who want plush cushioning without massive sinkage. The best mattress in a box we've tested, the DreamCloud comes with a 365-night trial, lifetime warranty... and a touch of luxury.
Our review: ★★★★
User score: ★★★★½ (7,800+ reviews)
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Bear Elite Hybrid: queen was $2,570 now $1,542 with code TOMS40 + free accessories at Bear
The best cooling mattress on the market today is the Bear Elite, a 14" hybrid that comes in three firmness levels to suit any sleep style. It features copper-infused memory foam and coils to help draw heat away, a combo our testers found effective in our Bear Elite Hybrid mattress review. We tested an Elite Hybrid with the optional Celliant cover, designed to boost cooling and improve recovery. If you've been debating the upgrade, now's the time to shop, as you can save 40% with code TOMS40, reducing a queen-size with a Celliant cover to just $1,627.20. Not only is that a generous upgrade, but Bear also throws in a set of sheets, pillows, and a mattress protector for a complete bedroom refresh.
Our review: ★★★★
User score: ★★★★½ (4,000+ reviews)
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Helix Midnight Luxe: queen was $2,798 now $1,751 with code TOMS27 at Helix Sleep
The Helix Midnight Luxe is hands-down the best mattress for side sleepers — the combination of a lush, cushioned pillow top with a zoned support base creates a balanced feel that'll soothe the joints while keeping the spine in a neutral position. However, it's quite versatile; in our Helix Midnight Luxe mattress review, we found it comfortable for back sleeping as well. Use code TOMS27 to save 27% on every bed in the Helix line-up.
Our review: ★★★★½
User score: ★★★★½ (7,800+ reviews)
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Saatva Classic: queen was $2,139 now $1,739 at Saatva
Our top recommendation for all sleepers, the Saatva Classic comes in three firmness levels and two heights (11.5" or 14.5"), so you can tailor the feel to your preferences. Super-luxurious and with enhanced lumbar support, we ran out of superlatives in our Saatva Classic mattress review. The only people we don't recommend it for are couples who weigh over 600lbs — check out the best mattresses for heavy people instead. Saatva's Black Friday mattress sale is underway with $400 off all sizes, reducing a queen Classic to $1,739 (was $2,139). That matches this year's Memorial Day and Labor Day Saatva mattress sales, making now the time to buy. A 365-night trial, lifetime warranty, and free white glove delivery are included.
Our review: ★★★★★
User score: ★★★★★ (4.600+ reviews)
Laptops
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The Acer Aspire 15 Slim is a downright bargain. Perfect for browsing the web, answering emails and an affordable upgrade to Windows 11, expect a 15.6-inch FHD (1920 x 1080) display, Intel Core 3 N355 CPU, 8GB of RAM and 128GB of storage. Don't be fooled by Amazon's pricing. This was originally $349, so don't miss out on this deal.
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For what you pay, this is a phenomenal 2-in-1 packing Snapdragon X silicon for great performance and impressive power efficiency too, all in a seriously premium build with great ergonomics.
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With its new Plus lineup (taking over from the Inspiron), Dell has revamped what its laptops can deliver, both in design and power. This 14 Plus features a 14-inch 2.5K display, Core Ultra 7 256V CPU, 16GB of RAM and a 1TB SSD.
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The Lenovo Yoga 7i 2-in-1 makes for an excellent work laptop and at-home PC, with its Intel Core Ultra 7 155U CPU, 16GB of RAM and 1TB SSD. Now that it's well under its $1,000 price, you can expect plenty of bang for your buck with its impressive performance, which is fine-tuned for work and even some light gaming. We gave the similar Lenovo Slim 7 a strong 4.5-star review, and it's hard to go wrong with its 16-inch WUXGA (1920 x 1200) IPS touchscreen for even more ways to use it.
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An RTX 50-series gaming laptop for under $1,000? That's right, as the Alienware 16 Aurora is bringing strong entry-level gaming to an all-new low. Along with its RTX 5050 GPU (Nvidia's DLSS 4 excels at delivering sky-high frame rates), expect an Intel Core 7 240H CPU, 16GB of DDR5 RAM and a 16-inch WQXGA (2560 x 1600) LED display with a 120Hz refresh rate. Its 512GB storage is a tad lacking, but you can customize to add more if needed.
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At $999 , the Galaxy Book 4 Edge is one of the best Copilot+ PC deals available. This 15-inch thin and light laptop features a Snapdragon X Elite for impressive performance and power efficiency, complemented by 16GB of RAM and 512GB of storage. There's also a 14-inch AMOLED 2880 x 1800 display. It has been seen for around $100 less, so if you're looking to make a bigger saving, it could be worth waiting for.
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What might be the lightest laptop we've tested, the MSI Prestige 13 AI Evo is a great MacBook Air alternative, and beats it to the punch with its glorious 3.5K (2880 x 1800) OLED screen. This model comes with an Intel Core Ultra 7 155H CPU, 32GB of DDR5 RAM and 1TB SSD, and it even comes with a microSD card reader for good measure. Now just under $1,000, this is a deal worth checking out.
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The MSI Venture Pro is a solid PC for casual gamers. You get a 15.6-inch touchscreen 1080p display, AMD Ryzen AI 7 350 CPU, 16GB of RAM, 1TB SSD and an RTX 5050 GPU. You won't break gaming records with those specs, but they're ideal for gamers who value price over bleeding edge performance.
Smartwatches
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With three bands to choose from, GPS, heart rate monitoring, activity tracking and Bluetooth connectivity, the Fitbit Versa 4 is a favorite for a reason. You can also access features like workout intensity maps, 40+ exercise modes, automated tracking, stress management and menstrual health tracking. Upon purchase, access 6 months of Premium membership, which provides advanced analytics and recovery.
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Garmin's most affordable running watch is almost always reduced, so this isn't the most exciting discount available right now, but still a good price for a capable tracker that's great for beginners.
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The Garmin Venu Sq 2 is the cheapest AMOLED model in the Garmin range, and has a smartwatch-style square design that offers an alternative to the sportier Forerunner 55. It's reduced by $100 in the Black Friday sales.
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Five colors of the Garmin Vivoactive 6 are reduced by $50 on Amazon right now, matching its lowest ever price of $249. The Vivoactive 6 couples useful smart features with Garmin’s reliable sports tracking, and is actually one of the newer device's in the brand's line-up.
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The Lily 2 Active stands out from other Garmin smartwatches thanks to its jewelry-inspired design, but it still packs plenty of activity tracking features into its stylish frame, including built-in GPS to record your outdoor workouts.
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The Samsung Galaxy Watch 8 Classic sees a discount ahead of Black Friday. It features a longer-lasting battery, an additional customizable button, and a fan-favorite bi-directional rotating bezel. All of this adds up to one of the best smartwatches for Android users in 2025.
Smart home
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We all have electronic devices in our house that aren't smart. However, if they plug into the wall, they can get smart features thanks to this Amazon Smart Plug. It is currently listed for around 50% off, so it's a great deal to turn your old lamps and other basic devices into smart ones — all with Alexa support.
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Bring Alexa to your car with the Echo Auto. Whether you want to control your smart home devices, play music or make calls using nothing but your voice, this is the gadget for you. And it's now the lowest price it's ever been.
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The Blink Mini 2 is the 2nd generation of home security cameras that offer Day and Night HD views of your home, alongside two audio and motion detection. On top of that, the Blink Mini 2 offers enhanced motion detection and an LED spotlight.
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At this price, the Fire TV Stick HD is a bargain. If you don't have a 4K television, it's the ideal choice offering access to all your favorite streaming services and a voice-controlled remote. We'd still advise most people to opt for the 4K Max model, but if you don't have a 4K TV this is the streaming stick for you.
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This edition of the Echo Pop comes with parental controls and six months of Amazon Kids Plus. Little ones can enjoy child-friendly music, audiobooks, Alexa skills and more. The Echo Pop Kids comes in Disney Princess and Marvel designs.
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At just $49, the best value Ring Video Doorbell got even better. The newest of Ring's doorbells has head-to-toe video and package detection. You can't replace its battery, but it's a fantastic option at this price.
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This bundle deal gets you the second-generation Video Doorbell and fourth-generation Outdoor cam for just $51. You'll be able to answer your door from anywhere protect your home inside and out with these devices. It also comes with Sync Module XR which is the system hub that helps you build out your Blink whole-home system, supporting up to 10 devices. You don't want to miss out on this bundle that will save you $128.
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This bundle gets you a lot, including a Blink Outdoor 4 camera, which earned our Editor’s Choice award and is one of the best home security cameras we’ve tested. It also features a Mini 2 camera, Video Doorbell (2nd Generation) and Sync Module Core. This bundle is ideal for keeping an eye on the surroundings of your home. You save $105 on the entire package.
Appliances
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If you have a friend with a busy schedule, they will love receiving this simple, no-frills slow cooker from Crock-Pot. With its 4.5 quart capacity, the Crock-pot is perfectly sized for feeding 5 or more people and is ideal for small family dinners and weekly meal prep.
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This portable blender is great for athletes or anyone who's trying to eat healthier. The 7-piece set can be used to make a wide variety of health shakes, smoothies, dips and more. Just add your ingredients and the handy device will blend, mix, and chop your favorite foods in seconds.
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This 7-quart slow cooker is the perfect size to house a big batch of chili or queso to snack on all day. Or you can plan ahead and slow cook a melt-in-your-mouth roast with some carrots and potatoes for an easy dinner.
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Available in several different colors, this Ninja portable bender allows you to make perfectly smooth drinks anywhere you go. This is an especially great deal for athletes because you can make up to 18 ounces of shakes and smoothies on the go. It features an easy-open sip lid that lets you blend and drink in the same vessel.
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If you want the perfect desktop coffee maker the K-mini mate is a great deal. At just 4 inches wide, this is small enough to fit in compact spaces or even a suitcase! In our review, we thought it brews a decent cup of coffee quickly, and it's simple to use.
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If you’re after a small yet powerful purifier that can handle mid-large spaces, this Levoit Core smart model is ideal. It comes with a three-stage filtration, and has an auto feature that scans the air for particles and adjusts the fan speed accordingly. Plus, it sends back real-time reports to your phone, for added convenience.
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Landing the number one spot on our list of best air fryers, the Ninja Air Fryer Pro 4-in-1 will fit up to 5 pounds of French fries or 9 pounds of chicken wings. And despite its 6.5 quart capacity, it has a neat compact design that won’t overwhelm your countertop. With air crisp technology reaching 400°F you can enjoy crispy food cooked with little or no oil. Aside from providing crisp food, it can reheat pastries, roast and dehydrate, perfect for when you want to dry fruits and other foods. Cleaning up is a cinch with a nonstick basket and crisper plate.
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This simple espresso maker is the easiest, and most affordable, way to enjoy a Nespresso machine. This is the gift for someone who perhaps just moved into a new home, or who's aging coffee maker could use an upgrade. Bonus points if you pair it with Nespresso pods.
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Perfect for your next pizza party, this efficient and versatile oven can heat up to 662F in less than five minutes and cook up a 12-inch pizza, burgers, meats and more. You can open or close the shovel of the door or chimney to control the fire; a dual thermometer lets you know the internal temperature. It's also easy to move the entire oven around thanks to its two flexible wheels and two stable steel legs. It comes with a waterproof fabric cover, ash collector, mesh storage shelf, pizza peel and other accessories for your pizza-making convenience.
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The Shark AI Ultra offers a powerful performance, highly accurate room mapping, and loaded with premium features. And if you’re a pet parent, you’re in luck, it comes with self-cleaning brushroll, and self-empty system that captures pet hair, dirt, and debris with ease.
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Dyson’s V8 Absolute is a solid cordless vacuum that offers a good balance of cleaning power and battery life. It sports a lightweight design, up to 40 minutes of battery life on a full charge, and two cleaner heads to tackle all types of floors. And with its no-touch bin emptying, it makes cleaning a breeze.
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The Fellow Aiden is a dreamy drip coffee maker that we said "deserves all the hype". With next-level temperature precision and endless customization options, it's a great pick for coffee lovers of any level. It's our current pick for the best coffee maker you can buy.
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This robot vacuum is pricy, but seriously effective. In our Dyson 360 Vis Nav review, we found that it was easy to control and delivered incredible suction power. It cleaned away cereal, dog hair and kitty litter with ease on both hardwood floors and carpets. It lacks self-emptying or mopping features, but if you don't mind that, get this deal while you can.
Audio
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Wireless earbuds have come a long way, and now, you can get a solid-sounding pair of buds for under $25. While not all budget earbuds are up to par, the JLab Go Air Pop True Wireless Bluetooth Earbuds are an ace pick. They got a 4-star rating in our Jlab Go Air Pop review for their satisfying sound, 7-hour battery life and IPX4 water resistance rating.
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If you're willing to live without active noise-cancellation, these Soundcore by Anker P20i buds are fantastic value for money. Offering 10mm drivers for impressive "big" bass, along with Bluetooth 5.3, 30-hour battery life, water-resistance, 22 preset EQs and in-app customisation, which is great for this price.
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The Soundcore 2 is a great way to take your music on the go without breaking the bank. There's some solid sound for the price, excellent 24-hour battery life and a simplistic style to make it well worth adding to your backpack.
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Our JBL Go 4 review determined that this is the perfect portable Bluetooth speaker for those on a budget. Small enough to take traveling, it still packs enough performance to soundtrack small gatherings while bringing useful features like IP67 water and dust protection, and multi-point connectivity. It also comes in a variety of fun colors.
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The SRS-XE200 is an IP67 certified Bluetooth speaker that's waterproof, dustproof, and shockproof. It offers up to 16 hours of battery life and includes a built-in strap that makes it easy to take on the go. There's also a buit-in mic with echo cancelling technology.
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The Bose QuietComfort Earbuds are a great way to get stunning active noise canceling without spending loads of money — and they're even better at this price. 8.5 hours of battery life, combined with great sound and a comfortable fit, make for some excellent portable music companions.
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The Sony WH-1000XM5 were our pick for the best headphones for a long time thanks to a lightweight, comfortable fit, excellent sound, and great ANC. There are plenty of features on board, and 30 hours of battery to ensure they'll last you through the day. This is close to their lowest price, so well worth grabbing!
Games
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Switch games: deals from $19 @ Amazon
Amazon has Switch games on sale starting from $19. The sale includes titles such as NBA 2K24, Red Dead Redemption and more. Note Best Buy and Walmart have similar sales on with different titles.
Price check: from $19 @ Best Buy | from $19 @ Walmart
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Demon's Souls was one of the first games on PS5, and it's still one of the best, almost five years later. In this ultra-difficult action/RPG, you'll create a character and set out to conquer the deadly dungeons and towering bosses of Boletaria. You may have already played this game on the PS3, but the remake is much smoother, and it's even been further enhanced to take advantage of PS5 Pro.
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You couldn't ask for much more out of a headset, especially with this discount. It's a wired model that'll work with PC, PS5, Xbox, Nintendo Switch and mobile devices, is extremely comfortable and sounds clear as a bell.
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PS5's DualSense controller might just be the best gaming pad Sony has ever created. It's not only supremely comfortable to hold, but packs next-gen features like haptic feedback and adaptive triggers.
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Snag the PlayStation 5's latest VR headset, the PSVR 2, for $100 off, and this bundle also throws in one of the best PSVR 2 games, Horizon Call of the Mountain, at no extra cost. The PSVR 2 brings serious high-quality gaming credentials with a 4K OLED picture at up to 120Hz refresh rate and one of the best VR controllers around, the VR 2 Sense.
Also check: Best Buy | Walmart | PlayStation Direct
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The PS5 Slim (Digital Edition) is the same great console, just minus the Blu-ray disc drive. While this model cannot play physical games, it is $50 cheaper, and the lack of a chunky drive improves the console's overall aesthetic. Just be warned, this deal is on the new model of the PS5 Slim, which drops the SSD down to 825GB.
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The best deal you can get on the Nintendo Switch 2 right now is the Mario Kart World Bundle. This package is exactly what it sounds like: the Switch 2 hardware bundled with the flagship launch game, Mario Kart World. It retails for $499, which is a $30 saving compared to purchasing the two items individually.
Price check: $499 @ Best Buy | $499 @ Walmart | $499 @ Target | $499 @ GameStop
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The PS5 Pro is the most powerful PlayStation console ever made. Building off the base PS5, it packs upgraded internal components, a 2TB SSD hard drive, and a very slight visual redesign. It also comes with a standard DualSense controller. This $100 Black Friday discount brings the PS5 Pro down to its lowest price.
Also check: Best Buy | Walmart | PlayStation Direct
LIVE: Latest Updates
Where can I find the best Apple Watch deals?
Apple doesn't discount its gear as regularly as other brands, but this Black Friday, we've found a whole goldmine of Apple Watch discounts. My top recommendation is the Apple Watch SE 3, which is just $199 at Amazon right now. That's its lowest ever price.
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The Apple Watch SE 3 sports a lot of new features that redefine Apple's entry-level smartwatch. Among them, you'll find an always-on display, S10 processor, and better health features, such as support for Sleep Score and Workout Buddy. (The latter is powered by Apple Intelligence and requires an iPhone 15 Pro or higher). In our Apple Watch SE 3 review, we called it the best smartwatch value around. It's available in 40mm and 44mm designs.
An amazing Breville espresso machine deal
This is my #1 recommendation for an espresso machine discount. Yes, you can get an espresso machine + grinder for just $499 right now — that's the same price as Breville's non-discounted entry-level espresso machine.
Even though this model has been out for a few years now, it's still at the top of its game. Breville espresso machines are famous for a reason, and the Barista Express is no different. If you want a machine that can do it all this Black Friday, I'd check out the Barista Express.
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Just like the Moccamaster, the Barista Express is one of the most famous espresso machines for a reason. I've loved every Breville I've reviewed, and while I didn't personally pen Tom's Guide's review of the Barista Express, it achieved a delicious 4.5-star rating from us. As it has a built-in grinder, too, it actually works out cheaper than buying a Breville espresso machine (like the Bambino or Bambino Plus) and a grinder separately. Score!
Price check: $499 @ Best Buy
Don't wait for kitchen gadgets
Although Thanksgiving was yesterday and I'm sure you never want to see another cooking utensil again, Black Friday has some epic deals on all things kitchen.
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I use my air fryer every single day, and I can't imagine my kitchen without it. The Ninja Foodi DualZone air fryer is famous for a reason — you can cook two things simultaneously to take the stress out of family dinnertimes. We gave it 4.5 stars in our review and said it's surprisingly compact for its functionality.
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The clue's in the name — these knives are reliable for a reason. This set of 17 knives (and scissors) is discounted by a huge $170 right now, so there's never been a better time to buy. The knife set comes with a sharpener, too, so you'll be able to keep 'em mean for a long time.
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I have the Instant Pot Pro Max, which is the closest model to the Pro on this list. I gave the Pro a nice 4-star rating in my review for its mega-ease of use and huge range of cooking functions.
Like the cheaper models on this list, the Pro can pressure cook, slow cook, make rice and yogurt, sous vide, steam, keep warm, and sterilize jars and bake. The Pro also offers smart home functionality, faster preheating, and WhisperQuiet steam release.
Streaming deals galore
Black Friday isn't just about tech anymore. Most streaming services slash their prices for Black Friday nowadays, and this year is no different.
You can get Disney+ and Hulu for just $4.99 a month — for a full 12 months. This is one of the best deals I've seen this Black Friday. Disney is a treasure trove of TV and movies with Marvel, classic animations, and tons of series to keep you entertained.
How about running shoes for that New-Year-new-me vibe?
We've found deals on Skechers, Adidas, and Hoka shoes, starting from just $17 on Amazon. I own Hoka running shoes and they're ideal for newcomers. The bouncy sole makes your legs feel like they have to run. It's like you're walking on a trampoline. Thanks to the Gore-Tex coating, they also double up as trail walking shoes or hiking shoes. I've worn them loads since getting them a year and a half ago and they still look as good as new.
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Skechers shoes/apparel: from $17 @ Amazon
I've been a Skechers fan for years. In addition to being super comfortable, there's a Skechers sneaker for pretty much any style. Amazon is having a massive Skechers sale. The sale includes sneakers and apparel for men, women, and children from $17.
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Hoka sale: sneaker deals from $99 @ Hoka
If you've been eyeing a pair of Hoka's popular running shoes, now's the time to act. Hoka is rolling out tons of deals on select sneakers. Perfect for walking, running and exercising, Hoka not only makes super comfortable kicks, but they're also stylish. You can shop the sale now with deals from $99.
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Adidas sale: deals from $15 @ Amazon
Get ready for fall. From hoodies to sneakers, Amazon is offering a wide variety of Adidas deals on men's, women's and children's apparel. After discounts, deals start as low as $15.
Deals on all things Apple
If you're a cash-strapped student looking to buy a MacBook for school, a music lover looking to upgrade your earbud setup, or just an Apple enthusiast wanting to save as much dough as possible this Black Friday, you've come to the right place.
Apple is having a huge sale on everything from AirPods, to MacBooks, to iPads, and there's never been a better time to buy. Here are some of the most mind-blowing deals.
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The USB-C version of the AirPods Pro 2 have the same H2 chip as the other AirPods Pro 2 earbuds. That provides 2x more noise cancellation than the original model, and this version supports Apple's lossless audio protocol. They also offer Personalized Spatial Audio with dynamic head tracking for a more immersive audio experience. In our AirPods Pro 2 review, we said they take everything we loved about the original AirPods Pro to the next level. Just note that the newer AirPods Pro 3 are now available.
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We're big fans of this small tablet's incredibly portable design and long battery life (it lasted 10 hours in our battery life tests). It comes with speedy performance thanks to Apple's A17 Pro chip, and has a gorgeous 8.3-inch (2,266 x 1,488) Liquid Retina display. You also get 12MP cameras on the front and back and Wi-Fi 6e support. In our iPad mini 7 review, we said it delivers the full iPad experience in a tiny size.
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The MacBook Air M2 is one of our most recommended laptops because it's remarkably light and thin yet sports a 13.6-inch Liquid Retina display, a speedy Apple M2 CPU w/ 8-core GPU, 16GB of RAM, 256GB SSD, and a great 1080p FaceTime camera. In our MacBook Air M2 review, we lauded this Editor's Choice laptop for its versatility and battery life, so don't miss your chance to get one at a great discount.
Not enough winter-friendly apparel in your wardrobe? Most retailers are holding sales for Black Friday, so make sure to check these deals out. Don't forget that you'll be able to score some awesome holiday gifts for your friends and family here, too.
- REI: half-off Arc'teryx, Patagonia, more
- Lululemon: deals from $9
- Birkenstock: deals from $35
- The North Face: up to 40% off
- Patagonia: up to 40% off
- Columbia: up to 50% off
- Levi's: deals from $19
- Alo Yoga up to 30% off
- Carhartt: deals from $14
- Asics: deals from $54
Did you know we're also running a Black Friday mattress deals live blog? Our sleep team is up early today, making sure you get the best possible deal on a new mattress this year. Whether you're looking to get better sleep quality in 2026 or are just looking for a budget-friendly bed for your guest room, make sure you don't miss out on these savings.
This is Lululemon's first ever Black Friday sale. That's right, Lululemon items are on sale for Black Friday! You can find accessories starting from $9, and apparel starting from $19. Make sure to take this rare chance to scoop up some deals on Align leggings and Scuba hoodies.
- Lululemon Black Friday: top picks from $9 @ Lululemon
Black Friday deals start now...
Black Friday is here! I'm Louis, deals editor-in-chief at Tom's Guide. I've been covering Black Friday for 18 years. Whether you're shopping for a new laptop or new workout apparel — you've come to the right place. You can consider me your personal shopping assistant for the holiday season. In this blog I'll highlight all of the best deals as they're released. So let's get started with the deals...



























































































































