The 39 October Prime Day deals that are Black Friday cheap — shop Apple, Roku, Ninja, Ring on the final day

We all have electronic devices in our house that aren't smart. However, if they plug into the wall, they can get smart features thanks to this Amazon Smart Plug. It is currently listed for around 50% off, so it's a great deal to turn your old lamps and other basic devices into smart ones — all with Alexa support.

The standard Fire TV Stick is no more. It's now the Fire TV Stick HD and at just $17 it's a bargain. If you don't have a 4K television, it's the ideal choice offering access to all your favorite streaming services and a voice-controlled remote. We'd still advise most people to opt for the 4K Max model, but if you don't have a 4K TV this is the streaming stick for you.

Nothing adds outdoor ambiance like a killer playlist and the very best solar lights. This outdoor-rated pack is built with shatterproof plastic bulbs that are currently 54% off at Amazon. Plug them in when the sun sets and enjoy 27 feet-worth and up to six full hours of a soft, white glow.

The Blink Mini 2 is the 2nd generation of home security cameras that offer Day and Night HD views of your home, alongside two audio and motion detection. On top of that, the Blink Mini 2 offers enhanced motion detection and an LED spotlight.

If you're willing to live without active noise-cancellation, these Soundcore by Anker P20i buds are fantastic value for money. Offering 10mm drivers for impressive "big" bass, along with Bluetooth 5.3, 30-hour battery life, water-resistance, 22 preset EQs and in-app customisation, which is great for this price.

This is the best value Bluetooth speaker you can get under $25. With 24 hours of battery life and IPX5 water resistance, it can keep up with any adventure. It's simple, functional and a punchier than you'd expect for the size.

The Roku Streaming Stick Plus 2025 is the latest upgrade in Roku’s lineup, replacing the previous Express 4K Plus. This newer model is smaller, faster, and more powerful, offering stunning 4K HDR and Dolby Vision streaming. With improved Wi-Fi and access to thousands of channels, it’s one of the best Roku devices right now.

The Blink Video Doorbell runs for two years on three AA batteries, which is honestly impressive. You get head-to-toe HD video, night vision, and two-way audio through the app. Setup takes minutes whether you wire it or go wireless. Works with Alexa and includes everything you need to start.

The Blink Outdoor is a fully wireless home security camera that records video in 1080p, lets you store video locally (or in the cloud) and has a two-year battery life. The Editor's Choice camera holds a spot in our list of the best home security cameras. Sync Module Core is included in this bundle and you'll score 56% off right now.

Sonic X Shadow Generations combines a remaster of 2011's Sonic Generations, a love letter to the Blue Blur that remains a fan-favorite to this day, with a new Shadow-focused campaign. It's a strong package that will appeal to fans of both 2D and 3D Sonic adventures. Plus, the new Shadow-focused extra chapter is a total blast.

The GameSir Super Nova is one of the cheapest controllers featuring Hall Effect triggers and thumbsticks, both of which lend you an edge in gaming. Compatible with a range of devices, the Super Nova boasts great gaming performance and it comes with a charging dock. It’s competitively priced and its companion software is user-friendly too.

The Echo Spot offers a different take on the smart screen format. As well as playing your music and podcasts hands-free, it's also great for quick glances at weather, time and notifications, with a design that fits nicely on any surface.

The Fire HD 8 is where Amazon's tablet offerings take a step up in power. I've used this device to read comics, and it works perfectly. Our Fire HD 8 review called it a "budget-friendly tablet that hits the sweet spot between price and performance," and I couldn't agree more. At $54, that part of the statement is even more accurate.

This deal gets you Ring's video doorbell and a Ring Indoor Cam. The doorbell can be wired or run on battery power, has head-to-toe video, and is the least expensive of Ring's video doorbells that can let you know if there's a package at your door. Unlike pricier models, though, it lacks a removable battery.

I actually own this powerful, high speed hand vac and can confirm that it is a total game changer. It’s ultra lightweight at just 1.4 lbs, yet boasts powerful suction for quick pick-ups around my home. It also has a tapered nozzle to reach tight spots, two accessories for tackling pet hair and upholstery and a charging dock for fast recharging. I definitely recommend this deal for those who want something compact and super convenient.

The Battery Doorbell Plus has one major advantage over the base model: Its battery is removable, so you don't have to take the entire doorbell off in order to recharge it. You're still getting head-to-toe video and person and package detection — now for less than $100.

Amazon has slashed the price of the Beats Studio Buds. You get active noise canceling, sweat resistance and up to eight hours of listening time, or 24 hours when combined with the pocket-sized charging case. Our Beats Studio Buds review called these "a small but feature-stuffed set of wireless earbuds."

The AirPods 4 are the cheapest way to get yourself a pair of AirPods. They're an open fit, unlike the Pro models, so some might find them more comfortable. You also get some great features, despite their lower price. There's Spatial Audio support for Apple Music, for one. They're super compact too, with one of the smallest cases I've ever seen.

Pick up the Kindle Kids 16GB for under $100 thanks to this discount. This latest edition comes with an 'ocean explorer' cover, ad-free books, a glare-free display, and faster page turning.

This floodlight and camera combo has a history of being well-received by Amazon shoppers. It has all of the essential features offered by the more expensive Pro model, but with just a few minor cuts (they both offer 1080p video and two super bright 3000° Kelvin with 2000 Lumen floodlights.)

When your child is ready for a larger-screen device with more power, the Fire HD 10 Kids Pro is here. It comes with the same power as the grown-up Fire HD 10 but with the kid-friendly extra like the case and warranty. This is the most significant discount we've ever seen on the Fire HD 10 Kids Pro, so it's the perfect time to take one home for a holiday gift (or a right now gift).

The Fire Max 11 is the best Amazon Fire tablet you can buy, and right now it's just shy of being $100 off. It sports a bright 11-inch 2K screen, a 2.2GHz octa-core Mediatek MT8188J CPU, 4GB RAM, and 64GB of storage. In our Fire Max 11 review, I called it Amazon's best Fire tablet yet, and now's a great time to get one at a good discount.

If you have pets and after incredible power, this is a great deal. Recommended for all floor types, it also has a low profile design to reach under low spaces. It comes with an XL dust cup to handle all your debris and handy LED headlights to make cleaning easier. It also promises 40-minute battery life. And with its 50% discount, this is a great price.

The Ninja Crispi is an air fryer like no other. With a removable air frying lid and a selection of glass containers that can be used to prep, store, cook and serve your food in one go, it's reinvented what you can do with the best air fryers. The Ninja Crispi Cooking System includes a cooking pod, two cooking and storage containers, complete with lids and crisper plates.

The Eero 6+ is not only Amazon's smallest mesh Wi-Fi system, it's also the fastest one with Wi-Fi 6 support. An upgrade to the original Eero 6, it now uses faster 160 MHz data channels for better speeds. On the back of each interchangeable unit, you get two gigabit Ethernet ports. Like with other Eero devices, you can manage your network, download and install updates and more using the Eero app. Likewise, you can upgrade to Eero Plus for additional security features and access to a VPN and password manager.

The Marshall Acton III is a retro-styled Bluetooth speaker that's filled with some thoroughly modern touches. The physical controls and tactile and satisfying, and the sound is big and warm. We're big fans of Marshall gear at Tom's Guide, and the Acton III is pretty much exactly up our street thanks to some of the best sound of its class. Just remember that this one needs to be plugged into the wall to work.

When we got our hands on the Ninja Prestige Smart XL Oven, we were super impressed by its capacity, range of cooking functions and intuitive, easy-to-use controls. It's a great alternative for anyone not wanting a full-size oven or an XL air fryer in their kitchen. And right now the best toaster oven is an impressive $150 off.

This Shark is a thoughtfully designed 2-in-1 that actually delivers on both functions. The vacuuming is powerful enough for carpets, while the sonic mopping genuinely scrubs rather than just wiping. Smart features include systematic cleaning patterns for better coverage and corner cleaning that actually works. The self-emptying base means you can forget about it for up to 60 days, and the HEPA filtration adds value for allergy sufferers.

Right now you can grab the rose gold Apple Watch 10 for just $329 — that's a saving of $179. Although it's a year old, the Apple Watch 10 is still fresh as ever. With the Apple Watch-standard 18 hour battery life, fast charging, and massive array of features, this is a top-of-the-range smart watch for both serious athletes and everyday users alike.

A commercial-grade blender at a domestic price, the Breville Super Q Blender is super quick and powerful, with 5 one-touch programs and 12-speed settings to ensure smooth and soft textures without ramping up the noise in the kitchen. With an 1800-watt motor and a 186mph blade tip speed guarantee a professional performance when blending fruit and vegetables.

The AirPods Max top Apple's AirPods line, with some useful features and a very unique look. 20 hours of battery life needs improvement, but they make up for it with some excellent sound and top-quality noise canceling. It helps that they're built exceedingly well, too.

The 2025 iPad Air packs Apple's M3 processor, an 11-inch LED (2360 x 1640) display, 128GB of storage, a 12MP rear camera, and a 12MP front camera. The tablet features a more powerful 8-core CPU, which makes the M3 up to 35% faster for multithreaded CPU workflows than the iPad Air M1. There's also a 9-core GPU on board with 40% faster graphics performance. In our iPad Air M3 review, we called it "the best Apple tablet for most people."
Price check: $449 @ Best Buy

This deal gets you a 3-in-1 machine that makes espresso, drip coffee and rapid cold brew. It also has Barista Assist technology, an integrated grinder and weight-based dosing, plus hands-free frothing.

No more running away from Apple’s base model Mac mini. The M4 Mac mini packs that awesome M4 chip along with a doubling of RAM to 16GB and a 256GB SSD. Port array continues to be impressive with Thunderbolt 4, HDMI, Ethernet and more. In our Apple Mac mini M4 review we said the Editor's Choice machine is as close to perfect as it gets.

This expensive machine is reduced significantly, and offers seven coffee types. That makes it ideal for lattes, iced coffee, espresso, and more, and the Lattecrema system (exclusive to De'Longhi) allows for perfect milk frothing every time.

The new Galaxy S25 Edge sports a 5.8mm profile, which is 31% thinner than the Galaxy S25 Ultra. It features a 6.7-inch AMOLED QHD+ 120Hz display, Snapdragon 8 Elite chipset, 12GB of RAM, and 256GB of storage. It also has a 200MP main camera with 10x digital zoom and a 12MP front camera with 85-degree FOV. In our Galaxy S25 Edge review, we called it a svelte phone that offers the same One UI 7 experience and Galaxy AI features found on the S25 Ultra. Just keep in mind you'll need to charge it during the day as its battery life only hit 12 hours and 24 minutes in our testing.

The QM6K represents one of the most affordable ways to land a Mini-LED TV at the 75-inch size point. Google TV is available right out of the box, and the TV's relatively modest Mini-LED backlight keeps scenes visually appealing. It also comes with a handful of useful gaming features.

In our MacBook Air M4 review, we said the Editor's Choice laptop is irresistible thanks to its speedy performance, sharper camera and lower starting price. The MacBook Air M4 supports dual external monitors, even when you have the laptop's lid open. And it packs a 13.6-inch Liquid Retina display (2560 x 1664), Apple's M4 CPU w/ 10-core GPU, 16GB of RAM and 256GB SSD.

The LG C5 OLED has officially hit its all-time low price. It's one of our favorite value TVs and a brilliant OLED for those looking to save a little money without giving up too much. It features gaming capabilities, including a 144Hz refresh rate and four total HDMI 2.1 ports. LG's webOS platform also offers a variety of free channels to explore, as well as cloud gaming services.