James Frew
James is Tom’s Guide’s Buying Guide Editor, overseeing the site's buying advice, from tech products like smartwatches, fitness trackers and phones, through to home essentials like washing machines, garden accessories and smart home devices.
At his first job at as a sales assistant in a department store, James learned how important it is to help people make purchasing decisions that are right for their needs, initially advising people on the different styles of fountain pens to give as gifts, before moving to the electrical department to help customers choose a new fridge, washing machine, cooker, or small appliance.
This skill stayed with him as he developed a career in journalism as a freelance technology writer and, later, as Buying Guide Editor for MakeUseOf, where his interest in fitness combined with his commitment to impartial buying advice.
James is an advocate for sustainability and reparability, and focuses his reviews and advice through that lens to offer objective insights as to whether a specific product or service will be right for your needs, and if it is actually good value for money and designed to last.
Before joining the team at Tom’s Guide, James was the Fitness Editor at Fit&Well, where he covered beginner-friendly exercise routines, affordable ways to boost your wellbeing, and reviewed weights, rowing machines, and workout headphones.
He was previously Tom's Guide's Fitness Editor, covering strength training workouts, cardio exercise, and accessible ways to improve your health and wellbeing. His interest in fitness started over 10 years ago after being diagnosed with a chronic illness.To help manage the symptoms, he began focusing on strengthening his core, taking regular walks around the city, and practicing meditation. He also invested in fitness trackers, home workout equipment, and yoga mats to find accessible ways to train without the gym.He believes that exercise should be something you enjoy doing, so appreciates the challenge of finding ways to incorporate it into everyday life through short muscle-building sessions, regular meditation, and early morning walks.James’ work has appeared in Live Science, Happiness, and consumer technology sites like MakeUseOf, Lifewire, and Blocks Decoded. He has reviewed headphones, fitness trackers, and smartwatches, covered events like the Consumer Electronics Show (CES), IFA, and Black Hat Europe, and was named Muck Rack’s Featured Journalist in February 2021.He was a regular contributor to the Really Useful Podcast and a co-host for the Blocks Decoded podcast, and spent five years as a Listening Volunteer for the UK-based mental health charity Samaritans. Outside of work, you’ll find him out on long dog walks, listening to podcasts, and excitedly checking out each week's New Music Friday releases.
Latest articles by James Frew

Build muscle all over and a stronger core with just 2 dumbbells and this 20-minute workout
By James Frew last updated
This short routine designed by the trainers at Chris Hemsworth's workout app moves your whole body, engages your core, and raises your heart rate for muscle-building, fat-burning results.

The 7 best yoga apps 2025: improve your practice and find your flow from home
By Sam Hopes published
The best yoga apps to download for iOS and Android available right now, including Alo Moves, Glo and more.

Strengthen your core and improve your posture in just 10 moves with this 10-minute bodyweight ab workout
By James Frew published
You don't need weights or any other equipment for this short routine, designed to strengthen your core, improve your posture, and boost your balance.

How to use music to boost your workout performance, according to science
By James Frew last updated
Music makes me motivated to work out — but does the science back this up? And how can you use it to your advantage?

Apple just lost the wearables crown to this major rival as Apple Watch shipments tumble by over 3 million
By James Frew published
The Apple Watch is no longer the world's most popular wearable, according to a new IDC report. So who took its place?

You don't need weights to build full-body muscle and strengthen your core, just this 20-minute bodyweight workout
By James Frew last updated
This short workout designed by the trainers at workout app WithU works your whole body, strengthens your core and boosts your metabolism in just 20 minutes.

You only need 2 dumbbells, 1 resistance band and 25 minutes to build full-body muscle and strengthen your core
By James Frew last updated
This short routine from an Alo Moves trainer works muscles all over your body, strengthens your core, and raises your heart rate with just a pair of dumbbells, a resistance band and 25 minutes.

Peloton just launched its first strength training app — here's everything you need to know
By James Frew published
Peloton's new strength training app is available right now, but does it actually make sense for it to have another app?

I'm tracking the best Cyber Monday Apple Watch deals LIVE: huge discounts on the Apple Watch 10, SE and Ultra 2 right now
By James Frew last updated
Don't miss out on a new Apple Watch 10, SE or Ultra at a big discount with these Cyber Monday Apple Watch deals while the sales last.

BowFlex's premium adjustable dumbbells have crashed to just 31% right now for Cyber Monday
By James Frew last updated
These BowFlex adjustable dumbbells are some of our favorite weights, especially for beginners,. And they're down $170 right now with this Cyber Monday deal.

I'm tracking the best Black Friday Apple Watch deals LIVE: huge discounts on the Apple Watch 10, SE and Ultra 2 right now
By James Frew last updated
Don't miss out on a new Apple Watch 10, SE or Ultra at a big discount with these Black Friday Apple Watch deals while the sales last.

I didn't queue for the Target Taylor Swift exclusive book and CD — because there's another way to get them right now
By James Frew last updated
The Target-exclusive Eras Tour book launched in stores today along with the first physical editions of The Tortured Poet's Department: The Anthology, but there's another way to get it.

I'm a fitness editor and this Black Friday yoga app deal is one of the best I've seen — only $79 for a 12-month membership
By James Frew published
Alo Moves is my favorite yoga app with more than 4,000 instructor-led classes, and you can save almost 40% on an annual membership — but be quick, the deal ends on Monday Dec 2nd.

We've tested the best adjustable dumbbells for weightlifting at home 2025
By James Frew last updated
We used the best adjustable dumbbells for strength training and high-intensity workouts to help you find the right weights for your muscle-building goals.

Not a typo! You can snag the Galaxy Watch 7 for just $149 in this Black Friday deal
By James Frew published
You can pick up Samsung's latest watch for half price with this impressive trade in deal on Apple, Garmin, and Fitbit wearables.

The best folding electric bikes for space-saving rides
By Dan Cavallari last updated
We put the best folding electric bikes through their paces to help you find the right bike for your next outdoor adventure, whether you're commuting to the office or taking a leisurely ride.

These are the 10 scariest movie scenes of all time
By Alix Blackburn published
What’s the scariest movie scene of all time? Our writers share a scene that scared them the most.

Forget the gym — build a stronger core and full-body muscle in just 30 minutes with this 6-move kettlebell workout
By James Frew last updated
This short kettlebell workout is designed to build muscle all over, engage your core, and develop your mind-muscle connection with a single weight in just 28 minutes.

Mobvoi launches a new rugged adventure watch to take on Apple, Samsung and Garmin
By James Frew published
The TicWatch Atlas is a more affordable alternative to Garmin, Samsung and Apple's adventure watches with fall detection and onboard GPS, and unique features like heat maps for certain sports.

Is virtual reality yoga really better than an in-person class? I tried it to find out
By James Frew last updated
The new Alo Moves XR allows you practice yoga in mixed and virtual reality, so I picked up my headset and tried a 10-minute class. Here's how I got on.

I'm a fitness editor — these are the 21 Prime Day weights deals under $50 I'd buy before the sale ends
By James Frew last updated
These Prime Day weights deals slash the price of muscle-building dumbbells and kettlebells down to less than $50 right now, along with protein powders and workout benches.

These are the 10 Amazon Prime Day smartwatch deals I'd actually buy — but today is your last chance
By James Frew last updated
These Prime Day smartwatch deals drop the price of top wearables from Google, Apple, Garmin and other down by up to $100 right now, but only while the sales last.

The Apple Watch 10 is only 2 weeks old — and its already on sale for Prime Day
By James Frew published
The Apple Watch 10 is thinner, brighter, charges faster and, incredibly, it's already 6% less for Prime Day.
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