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Ending soon! All the best Apple deals I've found in Amazon's October Prime Day

Here's all the Apple deals I recommend as a deals expert

Best October Prime Day Apple Deals

Prime Day Apple deals

(Image credit: Tom's Guide)

Staff picked deals:
1. Quick Links
2. My favorite Apple deals
3. MacBook Air
4. iPads
5. AirPods
6. Apple Watch
7. MacBook Pro
8. Beats Audio
9. LIVE: latest updates

I've covered every Amazon retail holiday and I can confidently say this October Prime Day is turning out to be a goldmine for Apple deals. I've been using Macs since the Performa 637CD days. From my Apple Watch to my new iPhone 17 Pro, I'm deeply invested in the Apple ecosystem, but one thing I don't do is pay full price for my Apple gear.

You can always find Apple deals and this Prime Day is dropping prices to a whole new level. If there's one sale that jump out the most, it's the fact that Amazon has MacBooks on sale from $799. This includes the 13-MacBook Air (M4) and 15-inch MacBook Air (M4) at all-time price lows. I own the M2-based 15-inch MacBook Air and seeing the M4 15-inch MacBook Air at $979 is tempting beyond belief. That's a new all-time price low for this Editor's Choice machine.

And it's not just MacBooks that are seeing amazing discounts. For example, the iPad mini (A17 Pro) is selling at an all-time price low of $379, whereas the AirPods 4 w/ ANC are just $119.

That said, if you're looking for deals on the new Apple Watch 11 or the AirPods Pro 3, I recommend waiting till Black Friday. I'm disappointed to see that Amazon hasn't provided any dollar-off discounts on these newer Apple devices. Likewise, Amazon doesn't have any iPhone 17 deals, so if it's a new phone you're after, I recommend checking out my iPhone 17 deals roundup.

Otherwise, below I've rounded up today's best October Prime Day Apple deals. Most of them are from Amazon, but I'll highlight some outside sales when merited.

Louis Ramirez
Louis Ramirez

I'm the Editor in Chief of deals at Tom's Guide and I've been covering Amazon deals since the very first Prime Day. From my M4 Mac mini to my new iPhone 17 Pro, I'm deeply invested in the Apple ecosystem, but I refuse to pay full price for my Apple gear. So I'll be your guide to the best October Prime Day Apple deals from now through the end of Prime Big Deal Days.

Quick Links

My favorite Apple deals

iPhone 17 accessories: from $12 @ Amazon

iPhone 17 accessories: from $12 @ Amazon
From Apple's TechWoven Case to Apple's iPhone Air Bumper, Amazon is slashing the price of various iPhone 17 cases and accessories. For example, I purchased this iPhone 17 Pro Silicone Case for just $43 (Apple sells it for $49). After discount, prices start from $19 for cases or $12 for cables/accessories.

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Apple 11" iPad (Wi-Fi/128GB)
Apple 11" iPad (Wi-Fi/128GB): was $349 now $279 at Amazon

The 2025 iPad features a larger 11-inch (2360 x 1640) screen, A16 CPU, 12MP rear/front cameras, USB-C connectivity, and Magic Keyboard Folio ($249) support. The base model features 128GB of storage, which double the capacity of its predecessor. It's available in 128GB, 256GB, and 512GB capacities.

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Apple Mac mini (M4 2024)
Apple Mac mini (M4): was $599 now $499 at Amazon

No more running away from Apple’s base model Mac mini. The M4 Mac mini packs that awesome M4 chip along with a doubling of RAM to 16GB and a 256GB SSD. Port array continues to be impressive with Thunderbolt 4, HDMI, Ethernet and more. In our Apple Mac mini M4 review we said the Editor's Choice machine is as close to perfect as it gets.

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MacBooks (M4): deals from $799 @ Amazon

MacBooks (M4): deals from $799 @ Amazon
Now is the perfect time to update your Mac. Amazon has MacBook Airs on sale from $799. If you're on a budget, the 13-MacBook Air (M4/16GB RAM) is an epic machine. I love that it's been updated with 16GB of RAM instead of just 8GB, so it'll do a better job with multitasking. Meanwhile, the 15-inch MacBook Air (M4) is sale for $979, which is a new all-time price low for this Editor's Choice machine.

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MacBook Air

Apple MacBook Air 13" (M4/256GB)
Lowest Price!
Apple MacBook Air 13" (M4/256GB): was $999 now $799 at Amazon

In our MacBook Air M4 review, we said the Editor's Choice laptop is irresistible thanks to its speedy performance, sharper camera and lower starting price. The MacBook Air M4 supports dual external monitors, even when you have the laptop's lid open. And it packs a 13.6-inch Liquid Retina display (2560 x 1664), Apple's M4 CPU w/ 10-core GPU, 16GB of RAM and 256GB SSD.

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Apple 15" MacBook Air (M4)
New Price Low!
Apple 15" MacBook Air (M4): was $1,199 now $979 at Amazon

Prefer a bigger screen? The 15-inch model is also on sale. It packs a 15.3-inch Liquid Retina display (2880 x 1864), Apple's M4 CPU w/ 10-core GPU, 16GB of RAM, and 256GB SSD.

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iPads

Apple iPad mini 7
Apple iPad mini 7: was $499 now $379 at Amazon

The new iPad mini is already getting a discount, and any price cut to this small tablet is welcome. We're big fans of its incredibly portable design and long battery life (it lasted 10 hours in our battery life tests.) It comes with speedy performance thanks to Apple's A17 Pro chip, and has a gorgeous 8.3-inch (2,266 x 1,488) Liquid Retina display. You also get 12MP cameras on the front and back and Wi-Fi 6e support. In our iPad mini 7 review, we said it delivers the full iPad experience in a tiny size.

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Apple 11" iPad Air (WiFi/128GB)
Apple 11" iPad Air (WiFi/128GB): was $599 now $449 at Amazon

The 2025 iPad Air packs Apple's M3 processor, an 11-inch LED (2360 x 1640) display, 128GB of storage, 12MP rear camera, and 12MP front camera. The tablet packs a more powerful 8-core CPU, which makes the M3 up to 35% faster for multithreaded CPU workflows than the iPad Air M1. There's also a 9-core GPU on board with 40% faster graphics performance than the M1. In our iPad Air M3 review we said its fun Apple Intelligence features, reliable battery life (9 hours w/ 41 minutes), and overall thin design make it a winning Apple slate.

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Apple 13" iPad Air (WiFi/128GB)
Lowest Price!
Apple 13" iPad Air (WiFi/128GB): was $799 now $649 at Amazon

This larger size iPad Air sports the same M3 processor as its 11-inch counterpart, but it's coupled with a 13-inch LED (2732 x 2048) display. Otherwise, it packs the same 128GB of storage, 12MP rear camera, WiFi 6E support, and 12MP front camera. The new CPU and larger display should make this iPad a favorite for gamers.

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Apple 11" iPad Pro (WiFi/256GB)
Apple 11" iPad Pro (WiFi/256GB): was $999 now $899 at Amazon

The 11-inch iPad Pro packs Apple's latest M4 processor paired with a stunning 11-inch Tandem OLED (2420 x 1668) display. The new M4 processor features 9 CPU cores and 10 GPU cores. In our iPad Pro 2024 review we said it could very well be the most stunning tablet ever made.
Price check: $949 @ B&H | $999 @ Best Buy

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Apple 13" iPad Pro (Wi-Fi/256GB)
Apple 13" iPad Pro (Wi-Fi/256GB): was $1,299 now $1,099 at Amazon

At 5.1mm thick, this is one of the thinnest iPads Apple has ever made. It packs Apple's new M4 processor, a 13-inch Ultra Retina XDR display, and 12MP camera.
Price check: $1,199 @ B&H | $1,299 @ Best Buy

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AirPods

Apple EarPods
Apple EarPods: was $19 now $16 at Amazon

If you like listening to your music the old-fashioned way, this pair of wired EarPods has a USB-C connector, allowing them to be used with Apple's newer phones that don't come with a headphone jack.

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Apple AirPods 4
Apple AirPods 4: was $129 now $89 at Amazon

The AirPods 4 boast a new design, which Apple has refined with "50 million data points" to create the most comfortable AirPods ever. They also feature Apple's H2 chip, which delivers clearer calls with Voice Isolation, and a new, hands-free way to interact with Siri. The AirPods 4 also have USB-C charging and include up to 30 hours of listening time. In our AirPods 4 review, we said the Editor's Choice earbuds bring Apple's wireless earbuds lineup into the modern day with Pro-level features for less.

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Apple AirPods 4 w/ ANC
Apple AirPods 4 w/ ANC: was $179 now $118 at Amazon

These AirPods 4 have all the same great features as the base AirPods 4, except they also include Active Noise Cancellation. They also feature Adaptive Audio, Transparency mode, and Voice Isolation. It's a modest, but welcome price cut.

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Apple AirPods Pro 2 (USB-C)
Apple AirPods Pro 2 (USB-C): was $249 now $169 at Amazon

With the AirPods Pro 3 now available for preorder, prices have fallen on the older version. The AirPods Pro 2 pack Apple's H2 chip to provide 2x more noice cancellation than their predecessors. They also offer Personalized Spatial Audio with dynamic head tracking for a more immersive audio experience. In our AirPods Pro 2 review, we said they take everything we loved about the original AirPods Pro to the next level. This new model includes a USB-C charging case.

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Apple AirPods Max
Apple AirPods Max: was $549 now $429 at Amazon

The AirPods Max are Apple's flagship headphones, and despite a recent USB-C update they've remained mostly the same since their initial release. They're a weighty, well built pair of headphones that sound really good — earning 4 stars in our AirPods Max review — but they're starting to get a bit long in the tooth at this point.

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Apple Watch

Apple Watch SE 2022 (GPS/40mm)
Apple Watch SE 2022 (GPS/40mm): was $249 now $169 at Amazon

The Apple Watch SE sports an S8 processor, Crash Detection capability, and watchOS 11. In our Apple Watch SE 2022 review, we called it the best Apple Watch value you'll find. It's now at its lowest price ever.
Price check: $249 @ Best Buy | sold out @ Walmart

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Apple Watch 10 (GPS/42mm)
Apple Watch 10 (GPS/42mm): was $399 now $279 at Amazon

The new Apple Watch boasts a thinner/lighter design, faster charging, and a new FDA-authorized sleep apnea detection feature. Other new key features include 30% more screen area, rounded corners, and a first-ever wide angle OLED display. In our Apple Watch 10 review we said the optimized watchOS 11 experience and faster charging are worthwhile and make this the Apple Watch to get for most people.
Price check: $399 @ Best Buy | $299 @ Walmart

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Apple Watch 10 (GPS/46mm)
Apple Watch 10 (GPS/46mm): was $429 now $309 at Amazon

Need a bigger size? The 46mm model is on sale for $359. It has all of the same features as the smaller 42mm model.

Apple Watch Ultra 2
Apple Watch Ultra 2: was $799 now $649 at Amazon

The Apple Watch Ultra 2 sports plenty of big upgrades from its predecessor. It includes a new S9 SiP processor with 5.6 billion transistors, 30% faster GPU, and 4-core neural engines that can power machine learning two times faster than Apple Watch Series 8. It also boasts a brighter (3,000 nits) display. In our Apple Watch Ultra 2 review, we said it's the ultimate Apple Watch.
Price check: $799 @ Best Buy | $799 @ Target

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MacBook Pro

Apple MacBook Pro 14" (M4/512GB)
Apple MacBook Pro 14" (M4/512GB): was $1,599 now $1,330 at Amazon

The M4-based MacBook Pro M4 is pretty close to being the perfect laptop. You get fantastic performance from the M4 chip, useful Apple Intelligence features, a better webcam and obscenely long battery life (18:31). In our MacBook Pro 14-inch M4 review, we said it's the best laptop for power users, now with more AI features. The base model features a 14.2-inch 3024 x 1964 Retina display, Apple M4 CPU, 16GB of RAM, and a 512GB SSD.
Price check: $1,599 @ Best Buy | $1,399 @ B&H

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Apple MacBook Pro 14" (M4 Pro/512GB)
Apple MacBook Pro 14" (M4 Pro/512GB): was $1,999 now $1,799 at Amazon

If you're looking for raw horsepower, the 14-inch MacBook Pro with M4 Pro chip is for you. It offers blistering performance and will likely speed through most of your daily tasks without so much as a hiccup. The base model features a 14.2-inch 3024 x 1964 Retina display, Apple M4 Pro CPU, 24GB of RAM, and a 512GB SSD.
Price check: $1,799 @ Best Buy | $1,799 @ B&H

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Apple MacBook Pro 16" (M4 Pro/512GB)
Apple MacBook Pro 16" (M4 Pro/512GB): was $2,499 now $2,249 at Amazon

The new 16-inch MacBook Pro can be configured with the M4 Pro or M4 Max chipset to deliver record-breaking speeds. In our MacBook Pro 16-inch review we said it's a powerful laptop with a vivid display, sensible design, fast performance, comfortable keyboard, and epic 20:46 battery life. The base model features a 16.2-inch 3456 x 2234 Retina display, Apple M4 Pro CPU, 24GB of RAM, and a 512GB SSD.
Price check: $2,299 @ B&H | $2,499 @ Best Buy

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Apple MacBook Pro 16" (M4 Max)
Apple MacBook Pro 16" (M4 Max): was $3,499 now $3,099 at Amazon

It'll cost you a small fortune, but this is the ultimate MacBook Pro you can buy right now. The base model features a 16.2-inch 3456 x 2234 Retina display, Apple M4 Max CPU, 36GB of RAM, and a 1TB SSD.
Price check: $3,499 @ B&H | $3,199 @ Best Buy

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Beats Audio

Beats Flex Wireless Earbuds
Beats Flex Wireless Earbuds: was $69 now $39 at Amazon

The Beats Flex Wireless Earbuds are small, sleek headphones that offer up to 12 hours of battery life, a comfortable fit and flawless Bluetooth connectivity. You can use them with iOS, Android or PC, and you can customize the fit with four different eartip sizes. In our Beats Flex review, we said they also offers strong mics for effective call quality and Siri use, which makes them worth the price of admission.
Price check: $49 @ Best Buy | $49 @ Walmart

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Beats Solo3
Beats Solo3: was $199 now $109 at Amazon

The Beats Solo3 offer wireless Bluetooth and NFC connections. Plus, you get you about 40 hours of use per charge. What's more, a 5 minute charge gives you juice for about 3 hours of playback. They're now at their lowest price of all time.
Price check: $199 @ Best Buy | $119 @ Walmart

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Beats Studio Buds
Beats Studio Buds: was $149 now $79 at Amazon

The Beats Studio Buds offer active noise cancelling, sweat resistance and up to eight hours listening time, or 24 hours when combined with the pocket-sized charging case. In our Beats Studio Buds review, we labeled them a surprisingly affordable option for ANC. Add in impressive sound, and they're a top contender in its price range.
Price check: $129 @ Best Buy | $99 @ Walmart

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Beats Powerbeats Pro
Beats Powerbeats Pro: was $249 now $164 at Amazon

The Powerbeats Pro are one of the best wireless earbuds on the market, featuring a nine-hour battery life (more than 24 hours with the charging case), water resistance, well-balanced sound and a comfortable yet stylish design. In our Powerbeats Pro review we said they're Apple's first pair of completely wireless fitness earbuds (by way of Beats). They deliver excellent sound and seamless iPhone integration in a low-profile package.
Price check: $159 @ Best Buy | $199 @ Walmart

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LIVE: Latest Updates

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Get a new 15-inch MacBook Air M4 for $230 off!

MacBook Air M4

(Image credit: Tom's Guide)

The MacBook Air 15-inch M4 is one of the finest laptops out there, thanks to its gorgeous display, fast M4-driven performance, sharp 12MP camera and new Sky Blue color. The fact that it costs $100 less than the previous model makes it irresistible. However, those who own the M3 model don’t need to upgrade.

iPads are on sale!

iPad Pro M4

(Image credit: Tom's Guide)

It's the final day of October's Amazon Prime Day! That means it's your last chance to save big on the best iPads before they return to their regular prices. The good news is, no matter which iPad you have in mind, you'll find it at a discount.

The best Mac mini yet is $100 off

Mac mini M4

(Image credit: Tom's Guide)

The Mac mini M4 is more than an iteration on previous versions of Apple’s smallest Mac. Its redesigned chassis is absolutely tiny, the base model doubles the amount of memory that comes standard, the M4 chip is even better in a desktop, and you now have ports at both the front and back of the device. If only Apple hadn’t put the power button on the bottom of the device, this would be a near-perfect upgrade over the Mac mini M2.

Save $120 on the Apple AirPods Max!

Apple AirPods Max

(Image credit: Tom's Guide)

The AirPods Max are Apple's flagship headphones, and despite a recent USB-C update they've remained mostly the same since their initial release. They're a weighty, well built pair of headphones that sound really good — earning 4 stars in our AirPods Max review — but they're starting to get a bit long in the tooth at this point.

Apple Watch Ultra 2 for $150 off!

Apple Watch Ultra 2 Prime Day deal

(Image credit: Tom's Guide)

The Apple Watch Ultra 2 sports plenty of big upgrades from its predecessor. It includes a new S9 SiP processor with 5.6 billion transistors, a 30% faster GPU, and 4-core neural engines that can power machine learning two times faster than Apple Watch Series 8. It also boasts a brighter (3,000 nits) display.

Huge sale on iPhone accessories

iPhone 17 accessories

(Image credit: Amazon)

I cracked my iPhone 13 Pro's screen at the gym late August. So last month I went ahead and bought a new iPhone 17 Pro. I love my new phone, but the first thing I did was buy a case for it. iPhone cases can quickly get expensive, but right now Amazon has a huge sale on iPhone cases and accessories from just $12. To be honest, it's one of the biggest sales I've seen on iPhone accessories.

M4 MacBook Air

(Image credit: Future)

Welcome to our Prime Day Apple Deals live blog! As you're well aware, Apple devices demand a high premium. However, you don't have to pay full price for your Apple kit. You can find Apple deals any day of the week and on major retail holidays — like Prime Day — prices tend to dip even lower.

It's hard to pick a favorite Prime Day Apple deal right now, but if I had to — this MacBook Air sale from $799 is amazing. Yes, I've seen that price a few times this past summer, but it's still pretty rare. Additionally, the 15-inch MBA is now selling for $979, which is a new all-time price low. I doubt we'll see significantly lower prices come Black Friday — so if you need a new Mac, now is the time to shop.