Apple Black Friday deals LIVE: I’m hunting down the lowest prices on iPhones, AirPods, MacBooks and more

This Black Friday deal on Apple TV knocks the monthly subscription price to $5.99, a big drop from the usual $12.99 and the lowest we've seen without a bundle or add-on. You can start watching new releases like "Pluribus" or ongoing series like "Slow Horses."

The Apple AirTag is an excellent key finder that is extremely easy to set up and does a great job of locating your valuables. What more could you ask for? Save $12 right now.

Save $25 on this 4-pack of Apple's AirTag trackers, letting you track multiple objects directly from your iPhone. Whether you're traveling with multiple bags or just can't keep track of your bags and keys, these could prove invaluable in the months ahead.

iPhone 17 Pro: free w/ trade-in + unlimited @ Verizon
Verizon is offering the iPhone 17 Pro on the house. Simply open a new line with an eligible unlimited data plan and you'll get your iPhone 17 Pro for free. The iPhone 17 Pro features a 6.3-inch OLED 120Hz display (2622 x 1206), A19 Pro chipset, and 256GB of storage. You also get a 48MP main, 48MP ultrawide, and 48MP w/ 4x zoom telephoto lens. The front camera is 18MP. In our iPhone 17 Pro review, we said its its upgraded 48MP telephoto camera, 18MP Center Stage front camera, and vapor cooling chambers are significant changes to reaffirm its status as Apple's premium phone.

Apple's latest iPad (11th Gen) can just about do it all thanks to its upgraded A16 chip, larger 128GB base storage and longer battery at over 11 hours (it even beats the iPad Air M3 and iPad mini 7). In our 4-star iPad 11 review, we called it the Apple tablet for most.

The base model Mac mini M4 is a big step up from its predecessor and provides more than enough power for most people. It comes with Apple’s powerful M4 chip, 16GB of RAM, and 256GB of storage. You also get plenty of ports in a tiny package with three Thunderbolt 4 ports, two USB-C ports, HDMI, and Ethernet. In our Apple Mac mini M4 review, we said the Editor's Choice machine is as close to perfect as it gets.

The MacBook Air M2 is one of our most recommended laptops because it's remarkably light and thin yet sports a 13.6-inch Liquid Retina display, a speedy Apple M2 CPU with an 8-core GPU, 16GB of RAM, and a 256GB SSD. In our MacBook Air M2 review, we lauded this Editor's Choice laptop for its versatility and battery life, so don't miss your chance to get one at a great discount.

With the 13-inch MacBook Air M4 now down to its lowest price yet, you can save $250 on one of the best laptops you can buy today. Yes, you could get older models for less. Given this is only $150 more than the 5-year-old M1 MacBook Air, why would you even bother going ancient when the M4 chip powers through workloads at incredible speeds?
MacBook Air 13" M4 (16GB/512GB): was $1,199 now $949
MacBook Air 13" M4 (24GB/512GB): was $1,399 now $1,149

The 15-inch M4 MacBook Air is now on sale! So, if you're after a MacBook with a 15.3-inch (2880 x 1864) Liquid Retina display, you can now grab one for less than the MSRP of a 13-inch model.

This iPad Pro packs Apple's latest M5 processor paired with a stunning 13-inch Ultra Retina XDR OLED (2420 x 1668) display. The new M5 processor features 9 CPU cores and 10 GPU cores. It also features a landscape 12MP Center Stage camera and a 12MP Wide camera with adaptive True Tone flash. Our iPad Pro M5 review said this is "the most powerful tablet ever."

Apple's least expensive wireless headphones have dropped to their lowest price yet. In our AirPods 4 review, we found their noise cancellation surprisingly effective, and also liked that the case has Apple Find My built in, in case they go missing. Yes, we wish battery life were longer, but this is still a great deal.

The AirPods 4 with ANC is the model I'd recommend because for just $20 more than the regular AirPods 4 you get active noise cancelation, conversation awareness and wireless charging support. It's a no-brainer at this price.

They might not be as new and shiny as the AirPods Pro 3, but they're still a great option — particularly at this price. They sound great, block out plenty of noise, and offer a great selection of features, some of which are shared by the newest model. Six hours of battery keeps them going for a long time.
Price check: $198 @ Amazon

The AirPods Pro 3 bring the heat with 10 hours of battery life, improved sound, and superior ANC. They're comfortable and have plenty of fitting options to make sure you can find the fit for you.

The AirPods Max are Apple's flagship headphones, and despite a recent USB-C update they've remained mostly the same since their initial release. They're a weighty, well-built pair of headphones that sound really good — earning 4 stars in our AirPods Max review.

Best Buy discounts the iPhone 16 from its normal price of $729 down to $679 when you have it activated on AT&T or Verizon. It's only one generation old, but still offers an exceptional dual camera performance and has access to the latest iOS 26 software. This is actually for an unlocked unit, so you can technically have it set to work with any carrier without the wait.

iPhone 17: Free with Welcome Unlimited plan @ Verizon
Verizon's other iPhone 17 offer comes out to free when you commit to a 36-month agreement with its $65/month Welcome Unlimited plan for a single line, the carrier discounts the phone to free. Usually you'd be charged $23.05/month for 36 months to pay off the cost of the iPhone 17, but this deal makes the hardware $0. The only thing you're paying monthly is for the service.

iPhone 17: Free with Welcome Unlimited plan PLUS free Apple Watch and iPad @ Verizon
This deal works the same as above, but with a couple of added extras - namely an Apple Watch 11 and an iPad 11, all for free.

The catch is you need to buy cellular coverage for the watch and tablet, but having the option to use the Apple Watch or iPad away from home without needing WiFi is a worthwhile ability to have, if you're willing to spend a little extra.

Verizon: free iPhone 17 with 36-month Welcome Unlimited plan
Verizon has the best early Black Friday deal on the
iPhone 17 because when you commit to a 36-month agreement with its $65/month Welcome Unlimited plan for a single line, the carrier discounts the phone to free. Usually you'd be charged $23.05/month for 36 months to pay off the cost of the iPhone 17, but this deal makes it so that you're not paying that rate. The only thing you're paying monthly is for the service.

iPhone 17 Pro: free w/ trade-in + unlimited @ Verizon
Verizon is offering the iPhone 17 Pro on the house. Simply open a new line with an eligible unlimited data plan and you'll get your iPhone 17 Pro for free. The iPhone 17 Pro features a 6.3-inch OLED 120Hz display, A19 Pro chipset, and 256GB of storage. You also get a 48MP main, 48MP ultrawide, and 48MP w/ 4x zoom telephoto lens. The front camera is 18MP.

iPhone 17: free w/ trade-in + unlimited @ T-Mobile
T-Mobile is offering the iPhone 17 for free (up to $999 off) when you trade-in an old device in any condition and sign up for a qualifying unlimited data plan. The base iPhone 17 includes a multitude of upgrades like a larger and brighter 6.3-inch OLED display with 120Hz refresh rate. You also get an A19 processor, upgraded 256GB of storage, 48MP main camera, and a new 48MP ultrawide camera. There's also a new Center Stage 18MP front camera. Finally, battery life is improved and there's now 25W Qi 2.2 charging support.

iPhone 17: $700 off @ AT&T
New and existing AT&T members can pick up an iPhone 17 $700 off with trade-in. You'll need to be signed up to one of AT&T's qualifying unlimited plans to get this deal. The base iPhone 17 includes a multitude of upgrades like a larger and brighter 6.3-inch OLED display with 120Hz refresh rate. You also get an A19 processor, upgraded 256GB of storage, 48MP main camera, and a new 48MP ultrawide camera. There's also a new Center Stage 18MP front camera. Finally, battery life is improved and there's now 25W Qi 2.2 charging support.

iPhone 17 Pro: free w/ trade-in + unlimited @ AT&T
New and existing AT&T members can pick up an iPhone 17 Pro for free with trade-in. You'll need to be signed up to one of AT&T's qualifying unlimited plans to get this deal.

iPhone 17 Pro: $1,079 w/1-year of service @ Mint Mobile
Unlike its competitors, Mint Mobile's deal on the iPhone 17 Pro differs because you pay one price upfront and nothing else because for $1,079, it comes included with the carrier's unlimited cell phone plan for an entire year. For just a smidge more than you'd pay for buying the phone normally at $999, you can't overlook this offer.

iPhone 17 Pro: Up to $830 off with unlimited plan @ T-Mobile
You can get a big chunk of a new pro iPhone's cost - but not all of it - taken off in return for buying a two-year unlimited plan. Since you'll have to supply the final two hundred-plus dollars yourself, we recommend going for the cheaper Pro rather than the Pro Max.

This deal takes 21% off Apple's best value tablet. The iPad 11 has an A16 chip, 2360-by-1640 Liquid Retina display, 12MP front and back cameras, and it lasted over 11 hours on our battery test. You can also find deals on the 256GB and 512GB versions.

The new iPad mini is already getting a discount, and any price cut to this small tablet is welcome. We're big fans of its incredibly portable design and long battery life (it lasted 10 hours in our battery life tests.) It comes with speedy performance thanks to Apple's A17 Pro chip, and has a gorgeous 8.3-inch (2,266 x 1,488) Liquid Retina display. You also get 12MP cameras on the front and back and Wi-Fi 6e support. In our iPad mini 7 review, we said it delivers the full iPad experience in a tiny size.

The 2025 iPad Air packs Apple's M3 processor, an 11-inch LED (2360 x 1640) display, 128GB of storage, 12MP rear camera, and 12MP front camera. The tablet packs a more powerful 8-core CPU, which makes the M3 up to 35% faster for multithreaded CPU workflows than the iPad Air M1. There's also a 9-core GPU on board with 40% faster graphics performance than the M1.

This larger size iPad Air sports the same M3 processor as its 11-inch counterpart, but it's coupled with a 13-inch LED (2732 x 2048) display. Otherwise, it packs the same 128GB of storage, 12MP rear camera, WiFi 6E support, and 12MP front camera. The new CPU and larger display should make this iPad a favorite for gamers.

This updated iPad features Apple's newest M5 processor, which delivered blazing speeds in our iPad Pro M5 review. It has a dazzling OLED display, Wi-Fi 7, and outstanding battery life.

The 13-inch iPad Pro packs Apple's M4 processor paired with a stunning 13-inch Ultra Retina XDR Tandem OLED display and 12MP camera. The M4 processor features 9 CPU cores and 10 GPU cores. In our iPad Pro 2024 review, we said it could very well be the most stunning tablet ever made. At 5.1mm thick, this is one of the thinnest iPads Apple has ever made.
Price check: $1,249 @ Best Buy

The Apple Watch SE 3 sports a lot of new features that redefine Apple's entry-level smartwatch. Among them, you'll find an always-on display, S10 processor, and better health features, such as support for Sleep Score and Workout Buddy. (The latter is powered by Apple Intelligence and requires an iPhone 15 Pro or higher). In our Apple Watch SE 3 review, we called it the best smartwatch value around. It's available in 40mm and 44mm designs.

The Apple Watch 11 features an always-on screen that's 2x more scratch-resistant than its predecessor. It's powered by Apple's S10 processor and packs an improved 24-hour battery, 5G radio (cellular model only), Sleep Score and hypertension alerts. It's available in 42mm and 46mm sizes.

Our Apple Watch Ultra 3 review said this iteration of Apple's premium smartwatch "has the kind of upgrades that matter," including 42-hour battery life and the largest, brightest display of any Apple Watch. The Apple Watch Ultra 3 also comes with precision dual-frequency GPS + Cellular connectivity and new built-in satellite communications. This has sold as low as $699 in the past, so I recommend waiting for a bigger price drop closer to Black Friday.

You can currently save $250 on one of the best laptops you can buy today. The M4 chip powers through workloads at incredible speeds, and its bright and colorful 13-inch Liquid Retina display is a joy to look at. Throw in its upgraded 12MP webcam and sleek, lightweight design, and it stuns.

Save $250 on Apple's 15-inch MacBook Air, which we think is one of the best values around. The M4 chip is speedy and power-efficient — this model lasted more than 15 hours on our battery test.

This MacBook Pro features Apple's latest M5 chipset, with a 10-core CPU and 10-core GPU. It's designed to deliver a huge boost in AI and graphics performance for everyone, from students to creatives. The base model features a 14.2-inch 3024 x 1964 Retina display, Apple M5 CPU, 16GB of RAM and a 512GB SSD.

This deal takes $50 off Beats' Bluetooth speaker. It's water-resistant and offers up to 24 hours of battery life. And, you can pair two for stereo sound.

Get your sweat on with these water-resistant earbuds that also offer up to 45 hours of battery life (with the case), active noise cancellation, and, thanks to Apple's H2 chip, they can also monitor your heart rate. For Black Friday, all the colors (orange, blue, black, and sand) are on sale.

The Apple AirTag is an excellent key finder that is extremely easy to set up and does a great job of locating your valuables. What more could you ask for?

Save on this 4-pack of Apple's AirTag trackers, letting you track multiple objects directly from your iPhone. Whether you're traveling with multiple bags or just can't keep track of your bags and keys, these could prove invaluable in the months ahead.

Apple's standard wireless earbuds are at their lowest price yet in the UK for Black Friday. Take advantage of their great sound, more comfortable shape and improved battery life - plus their more convenient USB-C charging case.

This deal is the cheapest way to get Apple's most premium cans we've seen for a while. 20 hours of battery might not be as much as the competition, but the sound is incredible, and they feature one of the most intuitive control systems around in the smart dial, akin to the Apple Watch. Except, you know. It's on your ears.

The entry-level Apple Watch still packs a lot of useful features into a classic design, and you’ll be hard-pressed to find a better smartwatch from any brand at this reduced price for the 40mm model. While it doesn’t have the always-on display you get on the Series 10 and Ultra 2 watches, the Apple Watch SE still offers great activity and sports tracking on top of its excellent smart features.

Last year's Apple Watch remains a great purchase today, with its large and bright display, a thinner and lighter body, and all kinds of health tracking systems to give you the lowdown on your workouts.

The Apple Watch Ultra 3 brings satellite connectivity, 5G, and longer battery life to Apple’s most rugged smartwatch. With the brightest display of any Apple Watch, new health tools like hypertension alerts, and all the safety features Apple is known for, it’s the ultimate wearable for those who want the very best.

Apple's latest iPad (11th Gen) can just about do it all thanks to its upgraded A16 chip, larger 128GB base storage and longer battery at over 11 hours (it even beats the iPad Air M3 and iPad mini 7). In our 4-star iPad 11 review, we called it the Apple tablet for most.

The 2025 iPad Air packs Apple's M3 processor, an 11-inch LED (2360 x 1640) display, 128GB of storage, 12MP rear camera, and 12MP front camera. The tablet feature a more powerful 8-core CPU, which makes the M3 up to 35% faster for multithreaded CPU workflows than the iPad Air M1. There's also a 9-core GPU on board with 40% faster graphics performance.

This larger size iPad Air sports the same M3 processor as its 11-inch counterpart, but it's coupled with a 13-inch LED (2732 x 2048) display. Otherwise, it packs the same 128GB of storage, 12MP rear camera, WiFi 6E support, and 12MP front camera. The new CPU and larger display should make this iPad a favorite for gamers.

The new iPad mini is already getting a discount, and any price cut to this small tablet is welcome. We're big fans of its incredibly portable design and long battery life (it lasted 10 hours in our battery life tests.) It comes with speedy performance thanks to Apple's A17 Pro chip, and has a gorgeous 8.3-inch (2,266 x 1,488) Liquid Retina display. You also get 12MP cameras on the front and back and Wi-Fi 6e support.

The base model Mac mini M4 is a big step up from its predecessor and provide more than enough power for most people. It comes with Apple’s powerful M4 chip, 16GB of RAM, and 256GB of storage. You also get plenty of ports in a tiny package with three Thunderbolt 4 ports, two USB-C ports, HDMI, and Ethernet.

You can currently save on one of the best laptops you can buy today. The M4 chip powers through workloads at incredible speeds, and its bright and colorful 13-inch Liquid Retina display is a joy to look at. Throw in its upgraded 12MP webcam and sleek, lightweight design, and it stuns.

The 15-inch M4 MacBook Air is now on sale! So, if you're after a MacBook with a 15.3-inch (2880 x 1864) Liquid Retina display, you can now grab one for less.