Canon's EOS 300D SLR Digital Camera Breaks $1000 Barrier : Intro : 300D Or Rebel, The Same Name Of The Game

By Patrick Imbert, published on November 26, 2003
Source: Tom's Guide US | Keywords:

1. Intro : 300D Or Rebel, The Same Name Of The Game

Marketing folks for some reason deem it necessary to change product names depending on the geographic location. Canon's latest digital camera is called the EOS 300D on one side of the Atlantic and "Digital Rebel" on the other, and in Japan it's known as Kiss Digital.

The "Rebel" title in the US is based on how the camera can indicate color, which defies conventions of the digital camera status quo.

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