Jeff is U.K. Editor-in-Chief for Tom’s Guide looking after the day-to-day output of the site’s British contingent.
Rising early and heading straight for the coffee machine, Jeff loves nothing more than dialling into the zeitgeist of the day’s tech news. A journalist for over a decade, he's travelled around the world testing and reviewing any gadget he can get his hands on.
Before joining the team at Tom’s Guide, Jeff covered technology and science for two of the U.K.’s biggest national news sites: Metro.co.uk and the Daily Mirror. Memorable moments include getting lost in Vienna in an electric Audi, touring Lockheed Martin’s mile-long jet factory in Fort Worth and filming a Netflix documentary about Elon Musk in West London.
When not plugged into the current news agenda, editing or commissioning a series of articles or debating the merits of Apple vs Android, Jeff can usually be found out for a run trying to shave precious seconds off his PB. Or lifting weights in a vain attempt to offset the ageing process.
Latest articles by Jeff Parsons

By Jeff Parsons Published
Microsoft has quietly hiked the prices of almost all of its Snapdragon-powered Surface devices as the RAM crisis continues to make tech even more expensive.

By Jeff Parsons Published
Framework founder Nirav Patel has torn down Apple's $599 MacBook Neo to see how it compares to a modular Framework 12 laptop.

By Jeff Parsons Last updated
We spent April Fools’ Day 2026 judging the best (and worst) pranks that companies are trying to pull today. Take a look back at what went down.

By Jeff Parsons Published
Come on an Apple nostalgia trip and let us know about the first product you remember owning or using.

By Jeff Parsons Published
The Sonos Era 100 SL is a new affordable speaker from the multi-room audio company with stellar sound and a few less features.

By Jeff Parsons Published
I tried running in a pair of $89 split shorts from New Balance, and it was a revealing experience.

By Jeff Parsons Last updated
Apple is reportedly planning a huge reboot of Siri, including a new design and wider implementation, that could be teased at WWDC 2026 in June.

By Jeff Parsons Published
Sonos' incredible headphones have fallen to a much lower price at Amazon this week and they're some of the best headphones I've used.

By Jeff Parsons Published
The C5 may have been replaced by the C6 on LG's shelves, but this great spring discount shouldn't be overlooked.

By Jeff Parsons Published
Samsung has confirmed that AirDrop over Quick Share will be arriving on the Galaxy S26 series this week.

By Jeff Parsons Published
Are you a gamer? Take part in our annual gaming survey for the chance to win a $300/£250 Amazon voucher!

By Jeff Parsons Published
The iPhone Fold is widely expected to take the limelight this year, but the iPhone 18 Pro will still have a lot to offer.

By Jeff Parsons Published
Apple's products can command a heavy price tag, but the brand also offers a lot of really excellent budget options in almost all categories.

By Jeff Parsons Published
Spotify has moved quickly to address a fix that meant paying subscribers were still hearing commercials.

By Jeff Parsons Last updated
The iPad 11 is the perfect choice for anyone looking for a capable iPad at a reasonable price, and it just got even cheaper at Amazon.

By Kaycee Hill Published
Repeating the same mistakes time after time can lead to a lawn that's beyond repair, so here are some common mistakes to be aware of.

By Jeff Parsons Last updated
Claude users will all be getting double usage credits for the next two weeks, but they will only be able to use them at certain times.

By Jeff Parsons Published
There's a very easy, and very cheap, way to deter rats from coming to your yard and I'll be using it this summer myself.

By Jeff Parsons Published
New Balance has added a new midsole foam to the 1080v15 running shoe, making it a solid choice for daily training.

By Jeff Parsons Published
Sonos has just announced a new pair of speakers, including the affordable Sonos Era 100SL and the all-new portable Sonos Play.

By Jeff Parsons Published
The MacBook Neo is hiding a colorful Easter egg message in plain sight that I only just noticed. Once you see it, you can't unsee it.

By Darragh Murphy Last updated
Apple's massive week of reveals left us with a new iPhone, iPad and several MacBooks

By Jeff Parsons Published
IKEA's Ankarlägg smart light can be installed anywhere and doesn't need a smart home hub to work.

By Jeff Parsons Published
Apple has unveiled an all-new pro-level Studio Display XDR monitor alongside an overdue update to its regular Studio Display with both models available to pre-order tomorrow.

By Scott Younker, Jeff Parsons Published
Apple's iPhone 16e follow-up is here with the newer A19 chipset to bring more power and efficiency to the iPhone 17e. Here's all you need to know.
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