Jeff is U.K. Editor-in-Chief for Tom’s Guide looking after the day-to-day output of the site’s British contingent.
Rising early and heading straight for the coffee machine, Jeff loves nothing more than dialling into the zeitgeist of the day’s tech news. A journalist for over a decade, he's travelled around the world testing and reviewing any gadget he can get his hands on.
Before joining the team at Tom’s Guide, Jeff covered technology and science for two of the U.K.’s biggest national news sites: Metro.co.uk and the Daily Mirror. Memorable moments include getting lost in Vienna in an electric Audi, touring Lockheed Martin’s mile-long jet factory in Fort Worth and filming a Netflix documentary about Elon Musk in West London.
When not plugged into the current news agenda, editing or commissioning a series of articles or debating the merits of Apple vs Android, Jeff can usually be found out for a run trying to shave precious seconds off his PB. Or lifting weights in a vain attempt to offset the ageing process.
Latest articles by Jeff Parsons

By Jeff Parsons Published
After spending my first 24 hours with Apple’s first foldable, I’m impressed, exasperated and conflicted about whether you should buy this phone.

By Jeff Parsons Published
Apple has revealed an all-new MacBook Pro with a tandem OLED touchscreen, responsive Dynamic Island and an M5 Pro/Max chipset.

By Jeff Parsons Published
Apple has introduced a new version of its iMac all-in-one, featuring the M6 processor and improved networking with Wi-Fi 7.

By Jeff Parsons Published
Apple has given the 14-inch MacBook Pro an October upgrade with the powerful 2-nanometer M6 chip.

By Jeff Parsons Published
Apple is lining up its second hardware event of October this week and here's everything you can expect to see from the 'Pro and tell' event.

By Jeff Parsons Published
It's taken over half a decade to arrive, but the first fully electric Range Rover doesn't compromise on a thing. The luxury EV SUV market has a new king.

By Jeff Parsons Published
Elon Musk just held a 30-minute demonstration of Tesla's new electric Roadster hypercar. And it can fly.

By Jeff Parsons Published
A Geekbench 7 score for the iPhone Duo has been posted online and the results are impressive.

By Jeff Parsons, Scott Younker last updated
Apple's 'Welcome home' event took place on October 13, and revealed three new products, including the HomeView smart hub.

By Jeff Parsons last updated
Apple's 'Welcome Home' event is taking place tomorrow, and thanks to an exhaustive leak, we now know exactly what to expect.

By Jeff Parsons Published
The iPad mini 7 has been given a $100 discount for Prime Day which takes it back down to a worthwhile price. It's enough to make you forget about the iPhone Duo.

By Jeff Parsons Published
The iPhone 18 Pro offers a powerful new processor and improved photography performance, but the two-year-old iPhone 16 Pro still has a lot left to give.

By Jeff Parsons Published
Casio has unveiled two new G-Shock models, one of which is the most expensive the brand has ever made.

By Jeff Parsons, Scott Younker last updated
Spotify is suffering a sudden major outage with affected users claiming the app is failing to load

By Jeff Parsons Published
Motorola's upcoming wide foldable is reportedly being called the 'razr flex' internally.

By Jeff Parsons Published
The Jackery Explorer 2000 will become a true best friend if the power goes out.

By Jeff Parsons Published
The ad-supported plan for Disney+ is going up to $12.49 per month while the Premium ad-free tier will now cost $21.49 per month.

By Dave LeClair, Jeff Parsons, Mike Prospero last updated
Live updates from Meta Connect 2026, where we expect to see new smart glasses, VR specs, and updates to Meta's AI and more.

By Jeff Parsons, Tony Polanco Published
The new Googlebook laptop line is driven by Google Gemini and should act as a bridge between Android devices. Here's everything we know so far.

By Jeff Parsons Published
Apple settled a class action lawsuit for $250 million earlier this year over Siri AI and now eligible iPhone owners can claim their payout.

By Jeff Parsons Published
After a 30-minute demo session with the folding iPhone Duo, I came away with three clear impressions you just don’t get from the pictures of it

By Jeff Parsons last updated
Amazon and Walmart are offering a $10 discount on physical pre-orders of Zelda: Ocarina of Time, matching the eShop digital price.

By Jeff Parsons Published
13 years, one wrist: Here’s what it’s like to test the screenless Fitbit Air against the original Fitbit Flex.
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