Jeff is U.K. Editor-in-Chief for Tom’s Guide looking after the day-to-day output of the site’s British contingent.
Rising early and heading straight for the coffee machine, Jeff loves nothing more than dialling into the zeitgeist of the day’s tech news. A journalist for over a decade, he's travelled around the world testing and reviewing any gadget he can get his hands on.
Before joining the team at Tom’s Guide, Jeff covered technology and science for two of the U.K.’s biggest national news sites: Metro.co.uk and the Daily Mirror. Memorable moments include getting lost in Vienna in an electric Audi, touring Lockheed Martin’s mile-long jet factory in Fort Worth and filming a Netflix documentary about Elon Musk in West London.
When not plugged into the current news agenda, editing or commissioning a series of articles or debating the merits of Apple vs Android, Jeff can usually be found out for a run trying to shave precious seconds off his PB. Or lifting weights in a vain attempt to offset the ageing process.
Latest articles by Jeff Parsons

By Jeff Parsons Published
Forget your Strava Streak or closing your Apple Rings, one of the best ways to stay fit is to trek to Mordor.

By Jeff Parsons Published
The GameSir G8 Plus has become my go-to mobile controller and it's all down to the sheer versatility it offers.

By Jeff Parsons Last updated
You can follow Santa Claus on his journey around the world thanks to Google and NORAD's festive trackers.

By Jeff Parsons Last updated
The AirPods Max are down to $449 thanks to a generous $100 discount at Best Buy right now.

By Jeff Parsons Last updated
The iPhone's App Tracking Transparency feature deemed 'harmful' to developers by European regulators, and Apple has been fined over $100,000,000 because of it

By Jeff Parsons Published
Today's Wordle answer is another doozy and some players may find it challenging

By Jeff Parsons Last updated
LG TV owners have noticed Microsoft's Copilot AI has been quietly installed on their sets with seemingly no way of removing it.

By Jeff Parsons Published
Google has brought ski trails back to Google Maps following a massive backlash from skiers and snowboarders.

By Jeff Parsons Published
Push-ups are an exercise staple for a reason. Try this at-home workout to build muscle without having to go to the gym.

By Jeff Parsons Published
Apple Watch Series 11 just fell by $100 to its lowest ever price at Amazon.

By Jeff Parsons Last updated
Music videos are currently rolling out to Spotify Premium subscribers in the US and Canada.

By Jeff Parsons Last updated
Oura has been quick to respond to recent Reddit claims the company's smart rings are overheating.

By Jeff Parsons Published
Spotify is rumored to be hiking prices in the U.S. next year, so here's a way to save some money on a Premium subscription before that happens.

By Jeff Parsons Published
Get affordable high capacity storage

By Jeff Parsons Published
The Yoto Player is a screen-free, ad-free audio player that makes the perfect gift for kids. And it's reduced for Black Friday right now.

By Jeff Parsons Published
Today's Wordle answer is another doozy and some players may find it challenging

By Jeff Parsons Last updated
Walmart closed off its weekend deals on Sunday, but a fresh week brings a new round of early Black Friday sales, and I've found some of the retailer's best discounts.

By Jeff Parsons Last updated
Stephen King adaptations are having a run of form at the moment, so here are five others I really think should get the green light.

By Jeff Parsons Published
Amazon has confirmed another round of corporate job cuts with 14,000 employees being laid off this week.

By Dave LeClair Published
Today's Wordle answer has been the hardest in a while, and players are struggling.

By Jeff Parsons Published
LG's latest luxury TV is a gigantic 137-inch Micro LED display that turns a wall of your home into a theater.

By Jeff Parsons Published
Xbox President Sarah Bond confirmed in an interview that Microsoft let Asus choose the pricing for the gaming handheld.

By Jeff Parsons Last updated
Snapchat users are reporting a huge outage on the social media platform at the same time as Amazon's AWS service is experiencing huge problems.
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