Jeff is U.K. Editor-in-Chief for Tom’s Guide looking after the day-to-day output of the site’s British contingent.
Rising early and heading straight for the coffee machine, Jeff loves nothing more than dialling into the zeitgeist of the day’s tech news. A journalist for over a decade, he's travelled around the world testing and reviewing any gadget he can get his hands on.
Before joining the team at Tom’s Guide, Jeff covered technology and science for two of the U.K.’s biggest national news sites: Metro.co.uk and the Daily Mirror. Memorable moments include getting lost in Vienna in an electric Audi, touring Lockheed Martin’s mile-long jet factory in Fort Worth and filming a Netflix documentary about Elon Musk in West London.
When not plugged into the current news agenda, editing or commissioning a series of articles or debating the merits of Apple vs Android, Jeff can usually be found out for a run trying to shave precious seconds off his PB. Or lifting weights in a vain attempt to offset the ageing process.
Latest articles by Jeff Parsons

Entries are now open for the Tom’s Guide Smart Home Awards 2026
By Jeff Parsons, Camilla Sharman published
Nominations are now open for the Tom’s Guide Smart Home Awards 2026. Here’s everything brands need to know about categories, eligibility, fees, and key deadlines.

Steam Controller launch imminent as Valve uploads 'secret' unboxing — here's what you need to know
By Jeff Parsons published
Valve has uploaded an unwatchable unboxing video of the new Steam Controller to its platform, suggesting a launch is imminent.

'The baton will pass effortlessly to Ternus But he must resist the temptation of incrementalism:' industry reacts to new Apple CEO
By Jeff Parsons last updated
Tim Cook's Apple career began in 1998, and he succeeded Steve Jobs as CEO in 2011. His last day in charge is set to be August 31.

iPad Air OLED tipped for long-overdue 2027 launch, but at what cost?
By Jeff Parsons published
The iPad Air is the best iPad for most people, offering a great blend of price and performance, but it's still lacking one major upgrade.

Amazon Echo Show devices just lost native app support for Paramount+ — here's what we know
By Jeff Parsons published
The Paramount+ app is currently unavailable for Amazon Echo Show devices due to a bug Amazon has identified.

Microsoft quietly hiked prices on all its Surface laptops — it's now cheaper to buy a MacBook Air
By Jeff Parsons published
Microsoft has quietly hiked the prices of almost all of its Snapdragon-powered Surface devices as the RAM crisis continues to make tech even more expensive.

'Why does the Neo exist in the first place?' Framework CEO tears down the MacBook Neo and brilliantly pinpoints why Apple made a $599 laptop
By Jeff Parsons published
Framework founder Nirav Patel has torn down Apple's $599 MacBook Neo to see how it compares to a modular Framework 12 laptop.

April Fools' Day 2026 RECAP — rating the best (and worst) jokes and pranks
By Jeff Parsons last updated
We spent April Fools’ Day 2026 judging the best (and worst) pranks that companies are trying to pull today. Take a look back at what went down.

We all remember our first Apple device — which one got you hooked?
By Jeff Parsons published
Come on an Apple nostalgia trip and let us know about the first product you remember owning or using.

I found the perfect use for Sonos’ new Era 100 SL speakers, and I couldn’t be happier
By Jeff Parsons published
The Sonos Era 100 SL is a new affordable speaker from the multi-room audio company with stellar sound and a few less features.

I ran 5 miles in these $89 3-inch split shorts — it was a revealing experience
By Jeff Parsons published
I tried running in a pair of $89 split shorts from New Balance, and it was a revealing experience.

A massive Siri overhaul is coming to your iPhone — and it should have ChatGPT worried
By Jeff Parsons last updated
Apple is reportedly planning a huge reboot of Siri, including a new design and wider implementation, that could be teased at WWDC 2026 in June.

iPhone users will be able to AirDrop to Samsung Galaxy S26 from this week — here's how
By Jeff Parsons published
Samsung has confirmed that AirDrop over Quick Share will be arriving on the Galaxy S26 series this week.

iPhone 18 Pro set to arrive this year, and here are 3 upgrades I'm most excited for
By Jeff Parsons published
The iPhone Fold is widely expected to take the limelight this year, but the iPhone 18 Pro will still have a lot to offer.

Spotify Premium glitch caused paying subscribers to still hear ads — here's Spotify's response
By Jeff Parsons published
Spotify has moved quickly to address a fix that meant paying subscribers were still hearing commercials.

Claude usage limits have been doubled for a limited time as a 'thank you' to users — but you'll need to be quick
By Jeff Parsons last updated
Claude users will all be getting double usage credits for the next two weeks, but they will only be able to use them at certain times.

I just learned this rat-proof yard hack for under 50 cents — and I wish I'd known it sooner
By Jeff Parsons published
There's a very easy, and very cheap, way to deter rats from coming to your yard and I'll be using it this summer myself.

'The New Balance 1080v15s just became my new training shoes' — here's my verdict after running a half-marathon
By Jeff Parsons published
New Balance has added a new midsole foam to the 1080v15 running shoe, making it a solid choice for daily training.

Sonos launches Sonos Play and Era 100 SL speakers — specs, price and what’s new
By Jeff Parsons published
Sonos has just announced a new pair of speakers, including the affordable Sonos Era 100SL and the all-new portable Sonos Play.

Did you spot the MacBook Neo's clever message? It's hiding in plain sight
By Jeff Parsons published
The MacBook Neo is hiding a colorful Easter egg message in plain sight that I only just noticed. Once you see it, you can't unsee it.

IKEA's new motion-controlled smart light can be installed 'anywhere' — and the price is incredible
By Jeff Parsons published
IKEA's Ankarlägg smart light can be installed anywhere and doesn't need a smart home hub to work.

Apple reveals new Studio Display XDR with 120Hz refresh rate and 2,000 nits of brightness — starting at $3,299
By Jeff Parsons published
Apple has unveiled an all-new pro-level Studio Display XDR monitor alongside an overdue update to its regular Studio Display with both models available to pre-order tomorrow.

iPhone 17e announced with A19 chip, double the storage and MagSafe — price, release date and all the upgrades
By Scott Younker, Jeff Parsons published
Apple's iPhone 16e follow-up is here with the newer A19 chipset to bring more power and efficiency to the iPhone 17e. Here's all you need to know.
Here at Tom’s Guide our expert editors are committed to bringing you the best news, reviews and guides to help you stay informed and ahead of the curve!



