Jeff is U.K. Editor-in-Chief for Tom’s Guide looking after the day-to-day output of the site’s British contingent.
Rising early and heading straight for the coffee machine, Jeff loves nothing more than dialling into the zeitgeist of the day’s tech news. A journalist for over a decade, he's travelled around the world testing and reviewing any gadget he can get his hands on.
Before joining the team at Tom’s Guide, Jeff covered technology and science for two of the U.K.’s biggest national news sites: Metro.co.uk and the Daily Mirror. Memorable moments include getting lost in Vienna in an electric Audi, touring Lockheed Martin’s mile-long jet factory in Fort Worth and filming a Netflix documentary about Elon Musk in West London.
When not plugged into the current news agenda, editing or commissioning a series of articles or debating the merits of Apple vs Android, Jeff can usually be found out for a run trying to shave precious seconds off his PB. Or lifting weights in a vain attempt to offset the ageing process.
Latest articles by Jeff Parsons

Brompton launches 'lightest ever' folding electric bike — this could revolutionize city commuting
By Jeff Parsons published
The Brompton Electric T-Line is a new titanium ebike from the London-based brand.

Apple TV+ is getting a name change with a 'vibrant new identity' — but I have some concerns
By Jeff Parsons published
Apple is giving Apple TV+ a 'vibrant new identity' and a slightly simpler, if confusing, name.

I live in a famously cloudy country, so naturally I've been using Logitech's solar-powered keyboard all week — here are my thoughts
By Jeff Parsons published
The Logitech Signature Slim Solar+ K980 is a solar-powered wireless keyboard that lasts up to a decade.

Amazon's latest Kindle Scribe boasts a color screen and thinner design — it feels 'like you're writing on paper'
By Jeff Parsons published
Amazon has revealed new Kindle devices at its invite-only hardware event in New York today.

OnePlus 15: Potential specs, rumored release date and everything we know so far
By Alan Martin last updated
One of Android’s strongest brands has a new flagship phone in the works. Here's what we know so far about the OnePlus 15.

OnePlus 15 tipped to launch in China on October 27, and it steals something straight from the iPhone 16 Pro Max
By Jeff Parsons published
The OnePlus 15 looks set to receive its Chinese launch on October 27 in a very familiar-looking Sand Dune color.

The iPad mini has more competition than ever and this tablet proves it — just with one almighty, unavoidable catch
By Jeff Parsons published
The Xiaomi Pad Mini is a worthy iPad mini rival. Too bad you won't be able to buy it.

Can AI do your job? OpenAI’s new test reveals how it performs across 44 careers
By Jeff Parsons last updated
OpenAI has started benchmarking its GPT-5 model against 44 real-world jobs taken from 9 different industries.

Apple Vision Pro 2 tipped for crucial upgrade — what you need to know
By Jeff Parsons published
Apple Vision Pro will reportedly get a performance boost next year courtesy of a new Apple R2 chip.

ChatGPT could ask to see your ID if its new age-prediction system thinks you're under 18
By Jeff Parsons last updated
OpenAI chief Sam Altman has said ChatGPT may ask users for ID to prove their age if it can't be determined automatically.

Meta Quest headsets are getting a big upgrade for watching TVs and movies — what you need to know
By Jeff Parsons last updated
Meta has announced a new Horizon TV hub that will give Quest headsets a centralized location for TV shows, movies and sports.

iPhone 17 reviews LIVE — iPhone 17 Pro and Pro Max, iPhone 17 and iPhone Air results are in
By Jeff Parsons last updated
Reviews for the iPhone 17, iPhone 17 Pro and iPhone Air have landed and I'll be taking you through all the biggest talking points live.

Microsoft will end Windows 10 security support in 30 days — here are your options
By Jeff Parsons last updated
Microsoft has published a 30-day reminder to all Windows 10 users that end of life is coming for the aging OS. Here are your options.

Claude AI just got the office productivity upgrade all other chatbots need — this will save you time
By Jeff Parsons published
Anthropic has updated Claude to be able to generate files in Excel, Word and PowerPoint.

HomePod 3 was a no-show at Apple's iPhone 17 event but HomePod 2 will get new features
By Jeff Parsons published
The HomePod 3 has yet to appear, but Apple is pushing out a new software update for its existing HomePod models.

How to watch Apple 'Awe Dropping' iPhone 17 event — start time and what we're expecting to see
By Jeff Parsons published
Tim Cook and other Apple execs are set to reveal the latest iPhone and Apple Watch products at the company's "Awe Dropping" event today.

Apple Watch Ultra 3 rumors — release date, price, new features, battery life and more
By Dan Bracaglia last updated
The Ultra 3 could feature emergency satellite messaging, high-blood pressure warnings and a bigger screen. It's also likely to debut in the next several weeks!

AirTag 2 could finally launch at tomorrow's iPhone 17 event — here's what we know
By Jeff Parsons published
The AirTag 2 could finally be unveiled at Apple's 'Awe Dropping' event tomorrow with several exciting upgrades.

iPhone 17 Pro Max could ditch a popular color if this leak is accurate — but I don't think so
By Jeff Parsons published
A new leak has claimed Apple won't offer the iPhone 17 Pro Max in black.

Today’s Wordle answer is tough — here’s why August 20's puzzle could break people’s streaks
By Jeff Parsons published
Today's Wordle answer has been the hardest for a long while.

Apple Watch Ultra 3 needs these 3 improvements to make it a must-buy upgrade
By Jeff Parsons published
The Apple Watch Ultra 3 needs to bring at least three key upgrades to make it the best Apple Watch you can buy.

Pebble Watch 2 final design and new specs revealed — this could be your low-key answer to the Apple Watch
By Jeff Parsons last updated
Pebble founder Eric Migicovsky has revealed the final design of the $225 Pebble Watch 2 and it's a beautiful blast from the past.

I ditched the iPad mini for an Android alternative — and this one feature means I might not go back
By Jeff Parsons published
I've used a compact Android tablet for a month — and it reveals the exact upgrade the iPad mini is really missing.
Here at Tom’s Guide our expert editors are committed to bringing you the best news, reviews and guides to help you stay informed and ahead of the curve!