Hasbro Acquires Rights to Make Real-life Tetris Game

If you're like us, there are a lot of things in your life that you liken to the classic game Tetris. Packing grocery bags, putting luggage in the trunk of your car, filling boxes to move house. Yes, there are times when your Tetris skills definitely come in hand for real life tasks. Still, there isn't actually a proper version of real life Tetris. For now, that is.

Hasbro is working on a real life version of the game having acquired the necessary rights to do so from The Tetris Company. The deal, announced today by The Tetris Company, will see Hasbro develop several Tetris games Specifically, The Tetris Company says Hasbro will develop 'multiple face-to-face games based on the Tetris brand.'

"We're thrilled to be teaming up with Hasbro to expand the TETRIS brand and give our fans fun, challenging face-to-face formats to experience the 'Tetris Effect' in a unique way," said Henk Rogers, Managing Director of The Tetris Company.

Naturally, Hasbro is pretty stoked about the arrangement too. The company says it's looking forward to giving consumers the face-to-face Tetris experience. When might that be? According to Hasbro, we'll see some Tetris games in the fall. However, they won't quite the traditional Tetris we're used to. Instead, Hasbro is meshing some of its older games with the Tetris brand. The result is a new Tetris-brand Bob It! and Jenga Tetris. These are set or launch in August. No word on pricing just yet.


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