Black Friday is the best time of year to shop if you're thinking of treating yourself to one of the best mattresses of the year. It's when brands and retailers break out their lowest prices and biggest discounts, and it's absolutely when you'll get the best deal on a new bed.
Of course, Black Friday itself isn't quite here yet (it's on Friday 28th November), and you might be thinking that it's best to wait until the day itself to land the best Black Friday mattress deal. Don't do that, though; we're here to tell you that you should shop right now.
For instance, right now you can get $400 off the Saatva Classic, our favorite mattress of the year, while the luxurious DreamCloud Classic is $699 with free bedding included — an outstanding deal that you won't see improve come Black Friday.
1. Black Friday's biggest mattress deals are live
This isn't our first rodeo. As a team, we've been covering the Black Friday sales for a very long time as well as monitoring mattress sales throughout the year. And from the past few years, we've learned that Black Friday deals are appearing ever earlier, with some brands launching their sales as early as the end of October.
For example, this year Helix launched its Black Friday sale on 31 October, with 25% off all its mattresses. That's a great deal, except we can do better: by using our TOMS27 code you can instead get 27% off, which means you can buy the best mattress for side sleepers, the Helix Midnight Luxe, for just $1,751 in a queen size at Helix. And you won't see it at a price that low again this year.
We've analyzed this year's sales and, in our expert opinion, the majority of the best offers are available now. Therefore there's little reason to wait until Friday 28th if you need a new mattress urgently, as we doubt there will be any dramatic increases in the discounts we're seeing today.
Here are our favorite early deals that you can shop this weekend:
- Saatva (Exclusive): $400 off $1,000 or more via this link
- Nectar (Editor's Choice): up to 50% off mattresses
- DreamCloud: up to 60% off mattresses plus free bedding
- Helix: 27% off mattresses with TOMS27 code
- Bear: 40% off sitewide plus free accessories with TOMS40 code
- Siena: up to 60% off mattresses
2. Buying now avoids potential shipping delays
For most of the year you can count on fast delivery from the majority of sleep brands, particularly bed-in-a-box outlets with large quantities of warehoused stock ready and waiting to go. However, Black Friday and Cyber Monday sales mean increased demand which, as we've seen in previous years, can mean a longer wait for your new mattress to arrive.
This can hit harder if you're shopping at brands such as Saatva, Helix Sleep and Tempur-Pedic, who's custom handcrafted luxury mattresses can take anywhere from one to six weeks to make and ship.
Add on a huge slew of Black Friday orders to that timeline, and you risk not getting your new mattress until after Christmas.
If you want a mattress that's guaranteed to reach you in three to five business days, we recommend looking at the following brands behind this year's best hybrid mattresses and memory foam mattresses:
- Nectar Sleep – usually ships within 1-3 business days
- DreamCloud – usually ships within 1-3 business days
- Layla Sleep – usually ships within 1-5 business days
- Siena Sleep – usually ships within 1-3 business day
3. The deal you want might run out of stock
Black Friday is the biggest sales event of the year, which means a lot of people are hovering over the buy button on the same mattress that you're looking at.
And while many brands will have ample stock, some brands that either import their mattresses or manufacture them using imported materials will have been quietly running down their stock to put off getting stung by mattress tariffs.
Basically, if you know which mattress you want, it doesn't hurt to play safe and order early so you can be sure of actually getting it.
Closeout Black Friday sales are where we'd strongly advise to buy this weekend and not to wait, as these are super-popular thanks to massive discounts of up to 70%.
New Tempur-Pedic mattress deals are offering a saving of 30% off the previous-generation Temppur-Adapt range. It's final sale only (no returns or sleep trial) but it comes with a 10-year warranty. We predict this will sell out fast or that Tempur-Pedic will pull it early and definitely ahead of Black Friday.
Black Friday mattress shopping tips
While Black Friday is the best time to buy a mattress, you shouldn't rush into buying a new bed. There are a lot of discounts available at the moment and FOMO could sway you into buying a bed that might not suit your sleep needs.
Bottom line: if you don't feel confident, or you think you're buying a bed that's not quite right for you just because it's on sale for a very low price, think twice.
Here are our top shopping tips to help you navigate the holiday mattress sales, whether you're buying this weekend, on Black Friday itself, or closer to Christmas. And don't forget to check out our our guide on how to return a mattress bought in the Black Friday sales). Generally, if your mattress is clean, undamaged, and still within its trial period, you can return it.
- Always buy a mattress that has a sleep trial of at least 30 nights (the minimum amount of time it takes your body to get used to a new bed) and ideally 90 nights or more
- Read the returns policy and make sure it's an easy process if you do need to return
- Pick a mattress that suits your body – read our guide on how to choose a mattress for more guidance
- If buying with a partner, discuss both of your sleep needs first and find a bed that's the best fit for both of you
- Choose a mattress that has at least a 10-year full (not limited) warranty to get good coverage for the lifespan of your new bed
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