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The Shark Home Luxe Collection has just arrived as the brand's first cross-category design collection. What does that mean? Well, it's trying to bring a little spark of luxury to some admittedly utilitarian home appliances.
These reimagined floorcare products are interior-inspired, with feature-elevated finishes and eight new colors designed to complement whatever your home decor is. Basically, if you want to feel like you're living on the Upper West Side without the mortgage to show for it, Shark has you covered.
The collection launched online today on SharkNinja and Amazon and spans two of the company’s newest cleaning systems: the Shark PowerDetect UV Reveal 2-in-1 Vac & Mop and the Shark PowerDetect Speed Cordless Vacuum Clean & Empty System.
Bringing cleaning appliances front and center of our homes
In the past, Shark states that floorcare products have been designed almost exclusively for utility and have been “dominated by glossy black and stark white finishes, and bright accent colors optimized for retail shelves rather than the home itself.”
However, as robot vacuums and cordless systems have become more visible in everyday life, Shark saw an opportunity to rethink what these products could look like in our homes.
The Shark Home Luxe Collection was created in response to the gap between utility and interior design and follows a SharkNinja survey in 2025, where 55% of consumers said color impacts the emotional appeal of their home, yet only 12% believed appliance brands get color right.
“For years, this category has been focused almost entirely on function,” said François Nguyen, Chief Design and Experience Officer at SharkNinja. “We saw an opportunity to rethink that.”
And he added, “With the Luxe Collection, we paid close attention to every detail, from color and finish to materials and form, creating products that feel at home in the spaces where they live.”
While shifting its focus toward sophisticated home design, Nguyen emphasized that high performance remains the foundation of the collection.
Changing colors
Moving away from the traditional harsh color tones associated with floorcare, Shark has developed a softer palette of earth tones and muted neutrals to sit with a wide range of interior styles. Choose from Espresso, Walnut, Dove, Oatstone, Evergreen, Sagewood, Deep Harbor and Harbor Slate, all of which are finished with a subtle metallic accent.
To help bring the new collection to life, Shark worked with acclaimed interior designer and award-winning television personality, Jeremiah Brent. “The Luxe Collection approaches cleaning products with the same level of intention we bring to furniture, lighting, and accessories. The colors feel sophisticated, the finishes elevated, and the collection integrates into the home in a way that feels thoughtful rather than disruptive,” he said.
Shark's new Home Luxe Collection extends across two products
The Shark PowerDetect UV Reveal Robot & Mop, available for $1,299 at SharkNinja, uses UV light to detect and clean messes, dried spills and pet accidents that your eyes miss, while vacuuming and mopping in a single pass. It’s now available in Espresso, Evergreen, Deep Harbor and Ivory.
The second cleaning appliance in the Home Luxe Collection is Shark’s PowerDetect Speed Cordless Vacuum Clean & Empty System, available for $499 at Amazon in Walnut, Oatstone, and Harbor Slate, and exclusively at SharkNinja in Evergreen and Sagewood, where it is currently reduced from $499 to $379.
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