Amazon Prime Big Deal Days — 91 top deals to shop right now

Amazon Prime Day
(Image credit: Future)

Amazon Prime Big Deal Days is close to wrapping up, but there are still deals to be found whether you're looking for a laptop, phone, TV or something else entirely.

The retailer's second Prime Day of 2023 started yesterday, October 10 and will run on through until the end of today, October 11. We've been scouring Amazon (and a few of its rivals) for some of the best deals you can get.

One of my recommendations is the Sony WH1000-XM5 wireless headphones for £319. It's a substantial discount on one of the best wireless headphones you can buy today, and would make an ideal companion for any mobile device, be it Android, iPhone, or something else.

It’s also a great time to save on Amazon’s own hardware and our best smart speaker, the Echo Dot with Clock (5th Gen) is £31 at Amazon. This is a new all-time low price.

There are plenty more sales to be found, so keep scrolling for all my top picks. What's more, we'll keep this page updated regularly throughout the event with all the best deals we find.

Best Prime Big Deal Days deals 2023

Editor's Picks

Sony WH-1000XM5: was £380 now£319 @ AmazonBest headphones:

Sony WH-1000XM5: was £380 now £319 @ Amazon
Best headphones: The XM5 are Sony's premium noise-cancelling headphones, and the best headphones we've tested overall. In our Sony WH-1000XM5 review, we praised their comfortable fit, excellent active noise cancellation, and long battery life (up to 40 hours of battery life, or up to 30 hours with ANC enabled.)

Samsung Galaxy S23 Ultra: was £1,698 now £1,198 @ AmazonFree Chromebook!

Samsung Galaxy S23 Ultra: was £1,698 now £1,198 @ Amazon
Free Chromebook! This is an incredible deal on the Samsung Galaxy S23 Ultra — which we've named the best phone of the year at the Tom's Guide Awards 2023. You don't need us to tell you the 6.8-inch dynamic AMOLED display, 512GB of storage and S Pen accessory make this a great upgrade. But what you may be interested to hear is Amazon is throwing in an 11-inch Samsung Chromebook Go in alongside it absolutely free. That's right: buy the phone and get the computer for nothing.

AirPods Pro 2: was £249 now £229 @ Amazon

AirPods Pro 2: was £249 now £229 @ Amazon
The AirPods Pro 2 pack Apple's new H2 chip to provide 2x more noise cancellation than their predecessors. They also offer Personalized Spatial Audio with dynamic head tracking for a more immersive audio experience. In our AirPods Pro 2 review, we said they take everything we loved about the original AirPods Pro to the next level. This isn't their lowest price (we saw them drop to £219 in August), but it's a worthwhile discount for Apple's best AirPods and applies to both Lightning and USB-C versions.

Google Pixel Watch: was £379 now £258 @ Amazon

Google Pixel Watch: was £379 now £258 @ Amazon
The Google Pixel Watch features an AMOLED screen, Wear OS by Google, and Fitbit fitness tracking. It's also water and scratch-resistant and can measure your heart rate, monitor your sleep, and track your heart rhythm with ECG. In our Google Pixel Watch review, we said its good looks, smart software, and Fitbit-based fitness tracking features make it a strong first-generation device.

Meta Quest 2: was £399 now £299 @ Amazon

Meta Quest 2: was £399 now £299 @ Amazon
Amazon is offering the Meta Quest 2 for £100 off its normal price. In our Meta Quest 2 review, we said the headset has an impressive game library, intuitive controls, and good built-in audio, making this one of the best overall virtual reality headsets to date. 

Seagate 2TB Storage Expansion Card: was £462 now £307 @ Amazon

Seagate 2TB Storage Expansion Card: was £462 now £307 @ Amazon
The Seagate 2TB Storage Expansion Card has dropped to £307 on Amazon. This is an excellent discount on an almost essential Xbox Series X accessory. Just note it may not dispatch right away.

SanDisk 1TB Extreme Pro Portable SSD:was £119 now £104 at Amazon

SanDisk 1TB Extreme Pro Portable SSD: was £119 now £104 at Amazon
This particular SSD is a monster. Not only does it provide 4TB of storage, if offers read/write speeds up to 2,000 MB/s. Speedy file transfer is the order of the day with this SSD, and we also love its small, sturdy shell, which makes it ideal for stuffing into pockets.

iRobot Braava jet m6: was £699 now £379 @ Amazon

iRobot Braava jet m6: was £699 now £379 @ Amazon
The best robot mop we've tested is currently on sale at Amazon. In our Braava jet m6 review, we found this device was the best at cleaning up spills and stains on our floor. It also works with the Roomba S9 and i7—once they finish vacuuming, they can tell the m6 to start mopping.

TVs

Smart TVs: deals from £105 @ Amazon

Smart TVs: deals from £105 @ Amazon
Amazon currently has one of the most epic TV deals of all time. The retailer has smart TVs on sale for as low as £105. Keep in mind, the cheap TVs tend to be smaller, 720p models (which are more suitable for a children's room or guest room). However, the sale also includes larger sets. These are among the cheapest TV deals we've ever seen from Amazon.

Amazon 4-Series 43" Fire 4K TV: was £429 now £249 @ Amazon

Amazon 4-Series 43" Fire 4K TV: was £429 now £249 @ Amazon
Amazon's 4-Series of Fire TVs are now on sale. The Amazon Fire TV 4-Series are a less expensive option to the Omni Series. However, they still offer perks like HDR support (HDR10/HLG) and Alexa integration (via the remote control). 

Amazon 43" Omni 4K QLED TV: was £549 now £299 @ Amazon

Amazon 43" Omni 4K QLED TV: was £549 now £299 @ Amazon
Amazon's Omni 4K QLED Fire TV is on sale for just £299. Unlike the 2021 model which used LED-LCD technology, this 2022 revamp sports a QLED display, which should give it a wider color gamut and uptick in brightness/contrast. It features, HDR10/HLG/HDR10+ Adaptive/Dolby Vision IQ support, full array local dimming, and four HDMI ports (one HDMI 2.1 with eARC). You also get Alexa support baked in.

Hisense 55" A6BGT 4K Smart TV: was £549 now £339 @ Amazon

Hisense 55" A6BGT 4K Smart TV: was £549 now £339 @ Amazon
This 2022 model Hisense has been dropped down to just £339 at Amazon. It sports a full UHD 55-inch display, Dolby Vision HDR and a full suite of Smart TV features. It's also got a dedicated Game Mode that aims to significantly reduce input lag. 

Samsung 55" CU7110 4K TV: was £469 now £449 @ Amazon

Samsung 55" CU7110 4K TV: was £469 now £449 @ Amazon
The CU7110 is part of Samsung's entry-level TVs. However, it's still loaded with useful features that include HDR support, built-in voice control, and Samsung's Tizen operating system, which gives you access to apps like Apple TV Plus, Netflix, Hulu, Prime Video, Sling TV, Disney Plus, and more. 

Hisense 55” U6K Mini-LED 4K TV: was £999 now £899 @ Amazon

Hisense 55” U6K Mini-LED 4K TV: was £999 now £899 @ Amazon
The Hisense U6K is the cheapest Mini-LED TV we’ve seen so far. The TV sports 200 local dimming zones and Hisense claims the TV will reach up to 500 nits of brightness. Dolby Vision, Dolby Vision Gaming and Dolby Atmos support are also included. However, with a 60Hz refresh rate and no HDMI 2.1 support, it’s not the best choice for gamers. 

Samsung 65” QN90C Neo QLED 4K TV: was £1,799 now £949 @ Amazon

Samsung 65” QN90C Neo QLED 4K TV: was £1,799 now £949 @ Amazon
The Samsung QN90C Neo QLED offers best-in-class HDR brightness and excellent overall performance. This TV has HDR10, HDR10+ and HLG support, a 120Hz refresh rate and 4 HDMI ports (two are HDMI 2.1 ports). Also included are Amazon Alexa, Google Assistant and SmartThings integration.

LG C2 48" OLED 4K TV: was £1,399 now £999 @ Amazon

LG C2 48" OLED 4K TV: was £1,399 now £999 @ Amazon
The LG C2 OLED is the best TV we reviewed in 2022. It combines exceptional picture-quality with a stylish design. Ideal for gamers, it packs a 120Hz refresh rate and four HDMI 2.1 ports. It also offers easy access to all the streaming services you could need.

Samsung 55" S95C 4K OLED TV: was £1,997 now £1,479 @ Amazon

Samsung 55" S95C 4K OLED TV: was £1,997 now £1,479 @ Amazon
The Samsung S95C OLED TV is the company's second shot at QD-OLED, the panel technology that promises a brighter OLED experience. And this sequel proves a big improvement on its predecessor. It uses Samsung's Tizen software and offers 4 HDMI 2.1, 3 USB and a 70W, 4.2.2 audio channel. It's also great for gamers with a native 120Hz refresh rate and AMD’s FreeSync Premium Pro tech, automatically switching to gaming mode when you power up your console.

LG C3 65" 4K OLED: was £2,899 now £1,687 @ Amazon

LG C3 65" 4K OLED: was £2,899 now £1,687 @ Amazon
The LG C3 OLED is one of the best OLED TVs you can buy. In our LG OLED C3 review, we highlighted its perfect blacks, stunning contrast and rich, accurate colors. It's also great for gaming thanks to its Game Optimizer features and 120Hz refresh rate. Add in Dolby Vision/HDR 10/HLG support, four HDMI 2.1 ports, built-in Amazon Alexa, Google Assistant/Apple HomeKit support, and LG's Magic Remote and it's no wonder we awarded it an Editor's Choice.

LG 55” G3 OLED 4K TV: was £2,399 now £1,689 @ AmazonLowest price:

LG 55” G3 OLED 4K TV: was £2,399 now £1,689 @ Amazon
Lowest price: We rank the LG G3 OLED as the best TV on the market right now. In our LG G3 OLED review, we said this Editor’s Choice TV delivers ultra brightness and an outstanding picture. For gamers, this TV has Game Optimizer and a 120Hz refresh rate. Dolby Vision/HDR 10/HLG support, four HDMI 2.1 ports, built-in Amazon Alexa, Google Assistant/Apple HomeKit support, and LG's Magic Remote are also included.

Samsung 65" S90C OLED 4K TV: was £2,799 now £1,639 @ Amazon

Samsung 65" S90C OLED 4K TV: was £2,799 now £1,639 @ Amazon
The Samsung S90C is a slightly cheaper alternative to the S95C. However, both TVs use the same QD-OLED display and are great for gamers with low latency, HDMI 2.1 ports, and support for 4K/144Hz. The only major difference is that the S95C gets brighter, which makes it a better pick for rooms with lots of ambient light. Otherwise, the S90C is an amazing value that'll save you a few hundred bucks. It packs HDR 10+/HLG support, Amazon Alexa/Google Assistant/SmartThings compatibility, and built-in Alexa voice assistant.

Apple

MacBook Air 13 (Starlight, M2/256GB): was £1,149 now £1,019 @ Amazon

MacBook Air 13 (Starlight, M2/256GB): was £1,149 now £1,019 @ Amazon
The MacBook Air M2 boasts a load of great features. It includes a larger 13.6-inch Liquid Retina display (2560 x 1664), Apple's M2 chip w/ 8-core GPU, 8GB of RAM, 256GB SSD, 1080p FaceTime camera, four-speaker system with Spatial Audio, and MagSafe charging. In our MacBook Air M2 review, we called the Editor's Choice laptop an unbeatable combo of performance, design, and battery life.

MacBook Air 15 (M2/256GB): was £1,399 now £1,259 @ Amazon

MacBook Air 15 (M2/256GB): was £1,399 now £1,259 @ Amazon
Apple's biggest MacBook Air features a 15.3-inch Liquid Retina display (2880 x 1864), Apple's M2 chip w/ 10-core GPU, 8GB of RAM, 256GB SSD, 1080p FaceTime camera, four-speaker system with Spatial Audio, and MagSafe charging. In our MacBook Air 15 review, we called the Editor's Choice laptop a super-sized version of the 13-inch model with excellent performance, epic battery life and a stunning display.

This deal's available on all colors except for the Midnight version, which is a little more expensive.

MacBook Air (M1/256GB): was £999 now £828 @ Amazon

MacBook Air (M1/256GB): was £999 now £828 @ Amazon
The M1 MacBook Air still offers fantastic performance thanks to its Apple Silicon. The M1 chip also helped the MacBook Air reach over 14 hours on our battery test. It also features a 13.3-inch Retina display, 8GB of RAM, and a 256GB SSD.

10.9" iPad Air (WiFi/64GB): was £669 now £629 @ Amazon

10.9" iPad Air (WiFi/64GB): was £669 now £629 @ Amazon
The 2022 iPad Air is powered by Apple's M1 processor, which features an 8-core CPU that delivers up to 60% faster performance than the previous-gen iPad Air. Other standout features include a 12MP ultra-wide front camera that supports Center Stage and 5G support (cellular models only). The tablet features a 10.9-inch Liquid Retina display (2360 x 1640), 12MP wide (rear) camera, USB-C charging, and Magic Keyboard support. In our Apple iPad Air 2022 review, we said it sets a new standard for tablets.

Apple iPad 2022 (Wi-Fi/64GB): was £499 now £469 @ Amazon

Apple iPad 2022 (Wi-Fi/64GB): was £499 now £469 @ Amazon
The 10th generation of the standard iPad delivers, as we said in our iPad 2022 review, almost everything you could want in a modern tablet, including a bigger display than its predecessor, beautiful design, a speedy A14 Bionic chip and USB-C charging.

Apple Mac mini M2: was £649 now £579 @ Amazon

Apple Mac mini M2: was £649 now £579 @ Amazon
The new Mac mini M2 is faster and cheaper than its M1-based predecessor. In Mac mini M2 review, we raved about its speedy M2 chipset that runs circles around Apple's previous M1 CPU. The base model supports up to two external displays at up to the same resolutions (6K via Thunderbolt 4 or 4K via HDMI). It features an M2 CPU, 8GB of RAM, and 512GB SSD.

AirPods Pro 2: was £249 now £229 @ Amazon

AirPods Pro 2: was £249 now £229 @ Amazon
The AirPods Pro 2 pack Apple's new H2 chip to provide 2x more noise cancellation than their predecessors. They also offer Personalized Spatial Audio with dynamic head tracking for a more immersive audio experience. In our AirPods Pro 2 review, we said they take everything we loved about the original AirPods Pro to the next level. This isn't their lowest price (we saw them drop to £219 in August), but it's a worthwhile discount for Apple's best AirPods and applies to both Lightning and USB-C versions.

AirPods (3rd Generation): was £189 now £179 @ Amazon

AirPods (3rd Generation): was £189 now £179 @ Amazon
These AirPods (3rd Gen) have seen some small discounts since their release, but right now, Amazon has a small discount on a popular pair of earbuds, which are the in-between of AirPods Pro and regular AirPods. They have sweat resistance, spatial audio and 6 hours of battery life.

Apple AirPods Max: was £549 now £499 @ Amazon

Apple AirPods Max:  was £549 now £499 @ Amazon
The AirPods Max are Apple's premium, retro-style headphones. They feature large ear cushions, a digital crown, active noise cancellation, and Spatial Audio. The latter feature uses head tracking to offer a surround sound experience. Plus, with a 20-hour battery life, you can listen all day long without needing to charge. 

Apple Watch 8 (41mm/GPS): was £399 now £369 @ Amazon

Apple Watch 8 (41mm/GPS): was £399 now £369 @ Amazon
The Apple Watch 8 sports a skin temperature sensor to monitor sleep tracking and cycle tracking. It also comes with advanced safety features like Crash Detection, which can sense when you've been in a car crash. In our Apple Watch 8 review, we called it the best smartwatch hands down, and while it's since been surpassed by the new Apple Watch 9, at this price it remains a good buy.

Laptops

Acer Aspire 5 Laptop: was £699 now £499 @ Amazon

Acer Aspire 5 Laptop: was £699 now £499 @ Amazon
The Acer Aspire 5 (A514-52-78MD) is one of the best budget laptops you can buy. This configuration packs a 15.6-inch 1080p display, an AMD Ryzen 5 5625U CPU, 8GB of RAM and a 1TB SSD. It's now on sale for £499.

Dell XPS 13 Plus: was £1,344 now £999 at Amazon

Dell XPS 13 Plus: was £1,344 now £999 at Amazon
This Dell XPS comes with a 12th Gen Evo i7, 16GB of RAM and a 512GB SSD. That's plenty of power for most everyday tasks. Add in a great display and an interesting design and this is a laptop well worth checking out. 

Asus Vivobook 15.6" Laptop: was £499 now £339 @ Amazon

Asus Vivobook 15.6" Laptop: was £499 now £339 @ Amazon
This Asus Vivobook with a 15.6-inch FHD display has dropped to £339. This laptop packs an Intel i3-1115G4 processor, 8GB of RAM, 256GB SSD for storage and comes with Windows 11 pre-installed. It's a great pick for everyday use, schoolwork or even working from home. 

Asus ROG Zephyrus G14:was £1,799 now £1,439 @ Amazon

Asus ROG Zephyrus G14: was £1,799 now £1,439 @ Amazon
For our money, last year's Asus ROG Zephyrus G14 is one of the best gaming laptops you can buy today. We love its sleek design and high portability. Plus, we appreciate its generous selection of ports and strong gaming performance credentials. This model comes packing an AMD Ryzen 9 CPU, AMD Radeon RX 6800S GPU, 16GB of RAM and a 1TB SSD.

MSI Thin GF63 15" 144Hz Gaming Laptop: was £1,199 now £679 @ Amazon

MSI Thin GF63 15" 144Hz Gaming Laptop: was £1,199 now £679 @ Amazon
The MSI Thin GF63 is currently on sale at a hefty 43% off — that's over £500!  There's a 144Hz display for smooth gaming, as well as an RTX 4050 and 12th-gen Intel i5 for some graphical and processing power. There is only 8GB of RAM, so we wouldn't recommend this machine at full price. However, at this discount, it's worth considering if you're after a portable low-/mid-tier gaming machine.