Skip to main content

Prime Day 2022 — will there be another sale?

Amazon Prime Day shown on smartphone
(Image credit: Shutterstock)

Prime Day deals are nothing but a distant memory right now. However, there are rumors that Amazon could be working on a Prime Day for the fall. Reports indicate that Amazon has been notifying third-party merchants in the United States of a second Prime Day to be held this fall.

There's no telling if such an event would also occur in the UK. Likewise, there's no date such an event could take place. As a reminder, last year Amazon held its Epic Daily Deals event throughout the month of October. The event was like an early take on Black Friday. 

Will there be another Prime Day?

Rumors indicate that Amazon could be prepping for a fall Prime Day. The e-commerce giant has yet to confirm such an event, but various outlets report that a Prime Day 2 could happen later this fall. Last year, Amazon held its Epic Daily Deals event throughout the month of October. The event offered Black Friday-like savings on a wide variety of tech devices and devices for the home.

When is Prime Day 2022?

Prime Day was held on July 12 and 13. The event was held in more than 20 countries. Last year, Prime Day ran from June 21 to June 22, but this year it's back in its traditional July slot. However, early Prime Day deals will start to surface from June 21, giving you several weeks of savings before the big 48-hour event itself.

What is Amazon Prime Day 2022?

Amazon Prime Day is a two-day retail holiday with sales that are exclusive for Prime members. Prime Day originally started in July of 2015 as a way to celebrate Amazon's 20th anniversary. For 24 hours, Amazon slashed the price of hundreds of items on its website. The event was a hit and since then Amazon Prime Day has grown into a massive retail holiday, probably second only to Black Friday in terms of the sheer volume of offers. 

These days, Prime Day deals include discounts on everything from Echo devices to Nike trainers. It's become a juggernaut for Amazon and we predict it'll be just as strong in 2022 as it has been in previous years.  

Where will Prime Day be celebrated?

The first Amazon Prime Day was celebrated in nine countries including the U.K., U.S., Canada, Spain, Japan, France, Italy, Germany and Austria. Prime Day has since expanded to other countries and last year's event was held in 18 countries including the U.S, U.K., United Arab Emirates, Spain, Singapore, Netherlands, Mexico, Luxembourg, Japan, Italy, India, Germany, Austria, France, China, Canada, Belgium, and Australia. And it's been confirmed that the list will grow to "more than 20 countries" in 2022. 

Tips for finding the best Prime Day deals

Price check everything: Our number one rule around Prime Day is to price check before buying. This is actually very easy to do, particularly if you use CamelCamelCamel (opens in new tab). This website price checks items sold on Amazon, giving you the item's price history so you can work out if it's actually a good deal or not. There's even a Chrome extension called Camelizer (opens in new tab), which you can install and click on whenever you want to look at a product's price history. 

Don't limit yourself to Amazon: That leads us to our second point: Prime Day is basically a made-up retail holiday designed to promote Amazon devices and services, but other retailers will almost certainly have "Prime Day" sales of their own, even if they're called something else. And based on what we saw from these retailers last year, we expect them to once again offer very competitive sales throughout the Prime Day period. Remember, Amazon doesn't always offer the best prices. 

Take advantage of free credits: Amazon really wants you to spend money on Prime Day. However, if there's nothing you want to buy, or you're trying to stick to your budget, there are some great Prime Day deals available now that give you Amazon credit for Prime Day instead. For instance, if you spend £10 with small businesses on Amazon, you'll get a free £10 Amazon credit to use on Prime Day (opens in new tab)

Prime Day

(Image credit: Amazon)

Avoid buying junk: The pandemic completely changed how we shop. That means Amazon and a lot of its 3rd party sellers are sitting on a stockpile of unsold items such as wipes and face masks. As a result, this Prime Day you can expect to see a fire sale on a range of off-season items and apparel. Sure, prices will be low, but if you survived the past few months without it, chances are you don't really need it. 

Watch out for fake reviews: Shoppers should always keep an eye out for fake reviews, which are rife across many parts of the internet. Amazon has done its best to remove bogus reviews, but it's a near-impossible task, so you might want to use a service such as Fakespot. Just paste in a URL and the site will analyse the quality of reviews on any Amazon page and give it a letter grade indicating whether it has mostly fake or real reviews. ReviewMeta is a similar site that looks for suspicious terminology or repeated phrases in reviews, then gives the page a pass or fail depending on what it sees.

As deals editor at Tom’s Guide, Louis is constantly looking for ways to avoid paying full price for the latest gadgets. With over 10 years of deals-hunting experience, Louis price checks against multiple retailers and searches high and low for the best deals to bring readers. A born-and-bred New Yorker, Louis is also an avid swimmer and marathoner. His work has appeared on Gizmodo, CNET, and Time Out New York.