Best Apple Watch Black Friday deals live — the biggest discounts right now

I'm a huge fan of the Apple Watch SE 3. Even at full price, it's one of the best wallet-friendly smartwatches in 2025. But you won't pay full price for this small but mighty Apple Watch, which offers nearly all the same smart features, fitness tools, and safety tech as its pricier siblings. And even though some of the more nuanced health-tracking tools are absent (like ECG readings), the SE 3 covers the basics. Users get daily sleep reports with a sleep score, 24/7 heart rate and skin temperature monitoring, female health tracking, and much more.

In addition to the smaller 40mm Apple Watch SE 3 being on sale, the slightly larger 44mm is also $50 off and offers all the same bells and whistles, along with a slightly larger OLED screen. Speaking of displays, the Apple Watch SE 3 is the first in the SE line to offer an always-on display that automatically fires up whenever you look down at your wrist.

This is not a drill: The Apple Watch Series 11 is officially on sale for the first time since its launch in September. Save $50 off any model, including the smaller 42mm non-cellular variant shown here. The best overall Apple Watch for fitness and health tracking, the Series 11 offers a large and easy-to-view display, a sleek and comfortable case design, 24 hours of battery, and superfast charging. It's also one of the only smartwatches on the market with hypertension alerts.

If you prefer maximum screen real estate, the Apple Watch Series 11 in 46mm is second only to the $799 Apple Watch Ultra 3 (which isn't on sale... yet). In addition to hypertension alerts, the Series 11 can also monitor for signs of sleep apnea, and even alert loved ones/emergency responders if you take a hard fall or are involved in a car collision.

The Apple Watch Ultra 3 brings satellite connectivity, 5G, and longer battery life to Apple’s most rugged smartwatch. With the brightest display of any Apple Watch, new health tools like hypertension alerts, and all the safety features Apple is known for, it’s the ultimate wearable for those who want the very best.

It's never a bad idea to have an extra Apple Watch charger in the house, just so you have one to hand when you need to top up the watch. This 1m USB-C charging cable is almost half price in the Amazon sale.

It's actually not possible to have too many Apple Watch bands, and I'm always on the lookout to add to my own collection. This bright yellow sport band is reduced by $17 in the sale, and fits all smaller Apple Watch Series models.

The Trail Loop is the best band for the Apple Watch Ultra in my opinion, especially for running or other vigorous workouts. The blue trail loop is down to $82 in the Amazon sale right now.