Black Friday 2025: 41 best early sales I'd get now on Apple, Roku, Yeti, Hoka and more
Early Black Friday deals that actually deserve a spot in your cart

Black Friday offers the best sales of the year — and although the savings event is still weeks away, we're already seeing huge discounts. In fact, you can take advantage of deals on everything from smart home devices and TVs to apparel and kitchen appliances.
As a deals writer, my job is to sift through countless sales to uncover the absolute best ones. And right now, retailers like Best Buy, Amazon, Walmart and more are packed to the brim with promotions — but I've narrowed it down to the deals that are actually worth your time, attention and of course, money.
With a little over a week until Halloween, I recommend shopping Amazon's festive fall shop with up to 50% off. Ready to boost your footwear game? Hoka, Timberland and Birkenstock are all hosting sales you don't want to miss. And if you're hoping to upgrade your TV before the next kickoff, Best Buy has no shortage of TV deals starting at $69. Last but not least, YETI is discounting their popular coolers and drinkware by 30%.
There's plenty more sales, deals and discounts where those came from! If you're interested in seeing which ones are my favorite, keep scrolling to shop the best early Black Friday deals around.
Quick Links
- Amazon fall shop: up to 50% off @ Amazon
- The North Face sale: up to 40% off @ The North Face
- TV sale: deals from $69 @ Best Buy
- Hoka sale: sneaker deals from $99 @ Hoka
- Patagonia sale: deals from $11 @ Patagonia
- Carhartt apparel sale: deals from $14 @ Amazon
- Tailgate essentials: deals from $4 @ Home Depot
- Lululemon: apparel from $9 @ Lululemon
- YETI sale: up to 30% off @ Amazon
- Furniture and decor sale up to 40% off @ Anthropologie
- Birkenstock sale: deals from $34 @ Nordstrom
- Timberland sale: up to 30% off @ Timberland
- Walmart patio and garden event: up to 50% off @ Walmart
Best Early Black Friday Sales
The North Face sale: up to 40% off @ The North Face
Planning on hitting the trails or wandering the great outdoors this fall? Now is the perfect time to update your wardrobe for the new season — especially with all the great apparel deals we're seeing from The North Face. The outdoor retailer is knocking up to 40% off hoodies, lightweight jackets, fleeces and more.
YETI sale: up to 30% off @ Amazon
If you're a fan of YETI, you know that a sale doesn't come around often enough. That's why now is the perfect opportunity to save big on drinkware and cooler deals starting at just $15. So don't wait — snag a new cooler or water bottle before these discounts disappear!
Carhartt apparel sale: deals from $14 @ Amazon
If you're looking to upgrade your wardrobe for fall, Carhartt has tons of rugged and stylish pieces you'll want to rock all season long. We're seeing great deals on long sleeve tees, work pants, boots, hoodies and more.
Amazon fall shop: up to 50% off @ Amazon
We're in the thick of fall — which means stocking up on cozy essentials and Halloween decor is a must. Fortunately, Amazon has everything you need to satisfy all your fall cravings with deals up to 50% off. We're talking Halloween lights, candy, flannels, candles, blankets, decor and more starting at just $9.
Anthropologie sale: up to 40% off furniture and decor @ Anthropologie
Anthropologie is notorious for being a bit pricey — but if you do a little digging, you can find a ton of hidden gems for your home. Case in point: the retailer is currently hosting a sale on furniture and decor with savings up to 40% off.
Patagonia sale: deals from $11 @ Patagonia
Hurry! Patagonia is knocking up to 50% off select men's, women's, and children's apparel during its latest sale. The sale includes fleece jackets, hoodies, trucker hats, pants, and sweatshirts. There are also a few off-season items on sale such as shorts and t-shirts.
Tailgate essentials: deals from $4 @ Home Depot
It's time to tailgate! Home Depot has everything you need to prep for the big game, including portable grills, coolers, tents, activities and much more all starting at just $4.
Hoka sale: sneaker deals from $99 @ Hoka
If you've been eyeing a pair of Hoka's popular running shoes, now's the time to act. This weekend, Hoka is rolling out tons of deals on select sneakers. Perfect for walking, running and exercising, Hoka not only makes super comfortable kicks, but they're also stylish. You can shop the sale now with deals from $99.
Walmart patio and garden event: up to 50% off @ Walmart
From upgrading your outdoor furniture to warming up those cool fall evenings with a fire pit, Walmart can be your one-stop shop for all things outdoor living. In fact, Walmart is hosting a huge outdoor sale as we speak! The retailer is knocking up to 50% off a wide variety of outdoor items, including string lights, fire pits, pizza ovens, rocking chairs and more.
Apparel deals
Timberland sale: up to 30% off @ Timberland
If you're interested in adding a pair of high-quality workwear boots or trail-ready kicks to your fall shoe game, look no further than Timberland. The footwear brand is currently hosting a fall sale with deals on hiking boots, sneakers and more that will help transition you into the new season, help you hit the trails comfortably and protect you from the elements.
Lululemon: apparel from $9 @ Lululemon
Shop Lululemon's 'We Made Too Much' section with apparel and accessories from $9. You'll find headbands, sneakers, t-shirts and more. Also included are the ever-popular Align leggings and Scuba hoodies.
Birkenstock sale: deals from $34 @ Nordstrom
Birkenstock makes the perfect shoes for fall. And right now, Nordstrom is knocking up to 60% off select styles of sandals, clogs, and sneakers. Not only is the footwear super comfortable, they also come in a variety of colors and materials to suit every season and climate.
Amazon Essentials apparel: deals from $10 @ Amazon
Amazon is knocking up to 50% off its line of Amazon Essentials apparel. The sale includes shorts, sweatshirts, jogger pants, t-shirts, socks and more.
Adidas sale: deals from $12 @ Amazon
The Adidas Store at Amazon is offering a wide variety of Black Friday deals on men's/women's/children's sweat pants, hoodies, socks, and more. Note that the Adidas Store is offering an early access sale for members (it's free to join) with similar prices on different styles.
Price check: deals from $8 @ Adidas
Skechers shoes/apparel: from $17 @ Amazon
Amazon is having a massive Skechers sale. The sale includes sneakers and apparel for men, women, and children on sale from $17.
TV Deals
The B5 is LG's newest entry-level OLED TV for 2025, and the 48-inch version is a Best Buy exclusive. I love this TV because it brings the many benefits of OLED TVs down to a more manageable price point. Read more about it in our full LG B5 review.
The TCL QM6K has been one of our go-to recommendations in 2025. The QM6K is a budget-friendly Mini-LED TV that is perfect for folks who want to upgrade to a truly impressive TV without spending too much. It's also an especially good TV for gamers on a budget, thanks to an above-average set of enhancements.
The Roku Pro Series is a budget-friendly Mini-LED 4K TV that offers a simple-but-powerful backdrop for all of your streaming needs. It's not the brightest mid-range TV, but quantum-dot color and Mini-LED backlighting make this TV a step above most TVs in its price range. Plus, there are enough gaming features here to satisfy both casual and dedicated gamers.
The U8QG is one of the most value-forward Mini-LED TVs of the year, as well as one of the brightest. It comes with plenty of gaming-friendly features and Google TV built right in.
In our five-star LG C5 review, we showered this OLED TV with praise for its sensational performance, its class-leading selection of features and its approachable price point. The C5 delivers all of the benefits we've come to expect from OLED displays, but its design, software and overall experience is the result of LG's excellent engineering.
The Samsung S95F OLED TV is the top Samsung OLED in 2025, offering 165Hz refresh rate on one of Samsung's best upscaling processers. It also has Tizen OS, which is built with tons of free channels not to mention several cloud gaming services, and a full Gaming Hub for all your settings in one place. The S95F also has tons of AI baked into it, like an AI Sound Pro that boosts audio dramatically.
Smart Home Deals
At this price, the Fire TV Stick HD is a bargain. If you don't have a 4K television, it's the ideal choice offering access to all your favorite streaming services and a voice-controlled remote. We'd still advise most people to opt for the 4K Max model, but if you don't have a 4K TV this is the streaming stick for you.
At just $49, the best value Ring Video Doorbell got even better. The newest of Ring's doorbells has head-to-toe video and package detection. You can't replace its battery, but it's a fantastic option at this price.
Taking the top spot in our best smart displays guide, the Echo Show 8 nails the Goldilocks principle of smart displays: not too big, not too small, just right. The 8-inch screen balances viewing comfort with counter space perfectly. The camera tracks you during calls, and speakers deliver solid audio for music or podcasts.
The Ring Floodlight Cam Wired Pro is the company top-end model, so in addition to 2K video, you're also getting 3D and Bird's Eye view, which better helps you see where someone is in your yard.
Laptop Deals
This Chromebook covers the basics if you just need a cheap device for surfing the web. It comes with 4GB RAM and 64GB eMMC storage, plus a solidly-sized 14-inch HDD display.
This Chromebook has solid specs for the price. Its 14-inch FHD display will make your web apps and YouTube videos look great. The processor is an Intel Processor N100, and it comes with 4GB of RAM (while that doesn't sound like much, for Chromebooks, it's enough). The rated battery life is 10 hours on a charge, so you don't need to worry about it getting through the day.
The latest 13-inch MacBook Air M4 is one of the best laptops you can buy. The Apple M4 chip gives it remarkable speed and battery life, and the 13" Liquid Retina display looks gorgeous. Expect 16GB of unified memory and a 256GB SSD in the base model.
Audio Deals
If you're willing to live without active noise-cancellation, these Soundcore by Anker P20i buds are fantastic value for money. Offering 10mm drivers for impressive "big" bass, along with Bluetooth 5.3, 30-hour battery life, water-resistance, 22 preset EQs and in-app customisation, which is great for this price.
Our Sony WH-CH520 headphones review said these headphones "deliver on battery life and performance." They're 360 Reality Audio compatible for more 3D sound and you can customize EQ in the Sony Headphones app. Although there's no active noise cancelling function, they have built-in mics for hands-free voice and video calls and noise suppression processing to keep your voice sounding clear in noisy environments. They're also rated for up to 50 hours of battery life.
The Beats Pill is $50 off right now. It's not the lowest price we've ever seen, but you can't go wrong with the great balance between the signature Beats bass and mids. It comes with 24-hour battery life and an impressive IP67 durability rating. Plus, you can pair up two Beats Pill speakers for stereo mode.
The Sony WH-1000XM4 might not be as new as the XM5, but they make a very compelling case for your cash. They're very comfortable, and the ANC keeps out the noise of the office or library out when you're trying to work. 30 hours of battery life was good when they came oiut, and it's good now — they're a flagship headphone for a non-flagship price.
Appliance Deals
This 7-quart slow cooker is the perfect size to house a big batch of chili or queso to snack on all day. Or you can plan ahead and slow cook a melt-in-your-mouth roast with some carrots and potatoes for an easy dinner.
The Ninja Blast Portable Blender is a compact, cordless solution for on-the-go blending. Each 16oz vessel features a leakproof lid and sip spout, allowing you to blend and drink directly from the container. Powered by a rechargeable USB-C base, it's ideal for smoothies, protein shakes, and frozen drinks.
The Keurig K-Express Single-Serve K-Cup Pod Coffee Maker comes in five different colors and has a 42-oz removable reservoir that makes refilling super easy. It offers 3 different drink sizes and is one of Keurig's most compact models. It's one of the cheapest Keurigs you can buy right now.
I actually own this powerful, high speed hand vac and can confirm that it is a total game changer. It’s ultra lightweight at just 1.4 lbs, yet boasts powerful suction for quick pick-ups around my home. It also has a tapered nozzle to reach tight spots, two accessories for tackling pet hair and upholstery and a charging dock for fast recharging. I definitely recommend this deal for those who want something compact and super convenient.
The Ninja Crispi is one of Ninja's most interesting recent releases. It features a removable cooking lid and interchangeable glass containers to cook meals of a range of sizes. And while I had my doubts, it blew me away in my Ninja Crispi review. In the end, I gave it a well-deserved 4.5 stars.
Dyson’s V8 is a solid cordless vacuum that offers a good balance of cleaning power and battery life. It sports a lightweight design, up to 40 minutes of battery life on a full charge, and two cleaning modes and accessories to give all the floors in your home the care they deserve. And with a moveable head on the main cleaning tool, it makes cleaning a breeze.
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Olivia is a Deals Writer at Tom’s Guide. She loves all things lifestyle, shopping, and sourcing the best deals from some of the top brands, retailers, and websites around. From fashion and beauty to smart home and tech, she has an eye for finding practical, stylish, and reasonably-priced items that help make life simpler (and a little more aesthetically-pleasing). Olivia has over five years of experience writing lifestyle, commerce, and branded content for Patch.com. In her free time, she enjoys trying out new exercise classes, binge-watching the latest viral TV shows, cooking, spending time with family, and taking long walks with her dog, Gus.
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