I just saw the 'world's brightest OLED TV' from at CES 2026 — and I'm blown away
Samsung Display 'flexes' its muscles
Samsung Display is showing off a ton of OLED innovations here at CES 2026, but three things really stood out to me during my tour and demos.
- Samsung' Mont Flex display prototype: A crease-free OLED panel that could be coming to foldable phones this year, and possibly the iPhone Fold.
- The world's brightest OLED TV: We're talking 4,500 nits, people
- First 34-inch 34-inch 360Hz V-Stripe TV OLED monitor: For crystal clear images and text and no ugly artifacts
Here's my highlights from the Samsung Display booth here at CES. Bonus: I saw a basketball hurled at several OLED panels at once.
Samsung Mont Flex Display (maybe for iPhone Fold)


If you haven’t heard the rumors, Apple is reportedly working with Samsung on the display for the upcoming iPhone Fold, and the big promise is that the panel is totally crease-free.
In August Samsung introduced its new foldable display brand, called Mont Flex, and at CES 2026 I got to see and touch this panel. It's designed to be mechanically flat with narrow bezels in a thin and lightweight design.
The most recent prototype was encased in a box, but I could still run my finger over the display and could not see or feel a crease. And I was promised that this was indeed a foldable panel. It's a night-and-day difference versus the Galaxy Z Fold 7, whose crease is quite visible as soon as you go off axis.
To be clear, if Samsung Display is working with Apple on an iPhone Fold screen, this isn't it. Apple is rumored to be working on a wider aspect ratio than what I saw. But this Mont Flex technology could be a key ingredient.
The world's brightest OLED TV
One of the knocks against OLED TVs is that they just don't get bright enough, making them a non-starter for rooms with lots of ambient light. But that perception is fading as we speak as Samsung Display just showed off a QD-OLED TV that can reach a peak of 4,500 nits of brightness.
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Samsung Display says it was able to achieve this brightness by combining the maximum brightness of each RGG component. A representative told me that the TV can get this bright because of the improved light efficiency of the panel, improved TFT circuitry and a more sophisticated T-Con (timing controller.)
The new Samsung S95H OLED TV is rated to reach 2,700 nits, so this would be a leap.
Earning your V-Stripes
Gamers and professionals alike are going to drool over Samsung's new 34-inch gaming monitor. Dubbed as the world's first 34-inch 360Hz V-stripe display, this panel is tailor-made for gaming but also just reading.
That's because the V-stripe technology cuts down on artifacts and makes text and images look much sharper. And you can expect excellent color reproduction as well, as the V-stripe monitor is rated to cover 99% of the DCI-P3 color space.
There's no word yet on availability, but Samsung should be working with various partners to bring this technology to market.
The future of cars looks like this
Samsung Display gave us a tour of the car of tomorrow, festooned with OLED displays of different sizes and shapes. The cockpit features a 18.1-inch Flexible L Center Information Display that connects with the dashboard.
There's also a 13.8-inch passenger info display that lets front-seat passengers enjoy content. And it hides in the dashboard when the driver is alone.
That's not all. There's a curved 30-inch rear seat entertainment display in addition to seat-back OLED screens.
Hit me with your best shot
Last but not least, Samsung Display showcased the durability of its foldable screens by having a robot shoot basketballs at 18 foldable panels on a wall. Everyone flinched, but the screens didn't suffer any damage despite repeated attempts. But to be totally fair I'd like to see Victor Wembanyama try to dunk on them.
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Mark Spoonauer is the global editor in chief of Tom's Guide and has covered technology for over 20 years. In addition to overseeing the direction of Tom's Guide, Mark specializes in covering all things mobile, having reviewed dozens of smartphones and other gadgets. He has spoken at key industry events and appears regularly on TV to discuss the latest trends, including Cheddar, Fox Business and other outlets. Mark was previously editor in chief of Laptop Mag, and his work has appeared in Wired, Popular Science and Inc. Follow him on Twitter at @mspoonauer.
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