The Pixel 10, Pixel 10 Pro, and Pixel 10 Pro XL are here and, amid all the new features and upgrades, Google has managed to keep the pricing consistent with last year. That means the Pixel 10 and Pixel 10 Pro start at $799 and $999, respectively. While the base Pixel 10 Pro XL has been bumped to $1099, you get double the amount of storage (256GB) this year.
But here's the thing: there's a way you can get Google's brand spanking new phone for free with Verizon if you've got an eligible phone to trade in. My colleague Louis Ramierez wrote about this deal in his Pixel 10 pre-order round-up, but it's so good I'm mentioning it again here.
To activate the deal, you're going to need to sign up with Verizon for three years. You get a monthly credit that will, after 36 months, have paid off the phone. If you simply want the Pixel 10, that's all you need. But if you're eyeing up the Pro or the Pro XL, you'll need to trade in an eligible phone as well.
Verizon will accept any older Pixel phone as well as any Apple, Motorola or Samsung devices— regardless of the age or condition. So if you've got an older handset collecting dust in a drawer, this is a great way to put it to good use.
The one thing to be aware of is that to action this deal, you're going to need to sign up for a Verizon Unlimited Ultimate plan. At $55 per month, that's one of the network's most expensive options.
Are Google's new handsets worth it? Well, we haven't given them the full TG review treatment yet, but the early signs are that Google has served up a very tempting upgrade.
In our Pixel 10 hands-on review, my colleague John Velasco commented that the Pixel 10 is "without question the biggest upgrade in the series in recent memory, which I think lessens the gap between it and the more expensive Pixel 10 Pro."
That doesn't mean the Pixel 10 Pro isn't worth your time, though. The handset is supercharged with AI assistance that has every other phone playing catch-up in this regard.
And the ability to get either one of these handsets for free is a deal worth looking into if you're considering an upgrade.
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