Amazon didn't wait for Prime Day: 19 early TV deals from Amazon, Insignia, Hisense and more worth buying now
Shop these Prime Day TV deals before they sell out
Prime Day doesn't technically kick off until June 23, but Amazon isn't waiting to start slashing prices on the best TVs from Roku, Insignia, Hisense, Samsung, and more. Whether you're looking for a bigger screen to catch every match of the World Cup or are overdue for upgrading your streaming set-up, these early Prime Day TV deals are well worth a look.
Amazon already has smart TVs starting at just $99 — the lowest prices I've seen outside of Black Friday. My favorite deal right now is the Insignia 55-inch 4K Fire TV for $169. I got one on sale for a few hundred bucks several years ago, and it has stood the test of time. If you're after something even bigger, Insignia 85-inch 4K QLED TV is down to just $659 — a 39% savings. That's an incredible price for an 85-inch TV and easily one of the standout TV deals on the market today.
For even more ways to save, make sure to check out our full Prime Day deals coverage and our Tom's Guide Saving Squad recommendations.
Quick Links
- shop TV deals from $99 at Amazon
- Insignia 55" F50 4K Fire TV: was $349 now $159
- Roku 55" Plus Series 4K Mini-LED TV: was $499 now $369
- TCL 55" QM7K 4K Mini-LED TV: was $677 now $597
- Insignia 85" 4K QLED TV: was $1,099 now $659
- Hisense 65" U8QG 4K Mini-LED TV: was $1,199 now $997
- Hisense 75" U75QG 4K Mini-LED TV: was $1,999 now $1,197
- TCL 65" QM8L 4K SQD Mini-LED TV: was $2,499 now $1,799
My Top Picks
TV sale: deals from $99 @ Amazon
Amazon has smart TVs on sale for as low as $99. Keep in mind, the cheap TVs tend to be smaller, 1080p models (which are more suitable for a children's room or guest room). However, the sale also includes larger sets. These are among the cheapest TVs we've seen from Amazon.
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This 65-inch Roku TV (2026) is an excellent TV for small budgets. It provides a bright 4K picture, Apple AirPlay support, Apple HomeKit/Amazon Alexa/Google Assistant support, and three HDMI ports. Made by Roku, this TV also features Roku's platform for all your streaming needs.
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For several months, the TCL QM6K has been one of our go-to recommendations for folks looking for a quality screen on a budget. It's a budget-friendly, 65-inch Mini-LED TV that's perfect for those who want to upgrade to a dependable, good-looking TV without spending too much.
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Saving big on a new TV this Prime Day doesn’t require compromise. The U7 features thousands of MiniLED backlights that deliver precise, vibrant and lifelike pictures with pinpoint control. Every frame features bright highlights and deep blacks while advanced motion technology handles gaming with maximum impact. From high-octane gaming moments to fast-paced sports action, the U7’s display is built for clarity with no blur, lag, or stutter so that you never miss a beat.
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80 inch +
This 85-inch Insignia TV offers impressive image quality no matter what you're watching. Thanks to its built-in Fire TV features, you can also stream all your favorite shows and movies and control them with your voice thanks to full Alexa support.
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Who says TVs have to cost a fortune? This 85-inch Insignia TV offers impressive image quality no matter what you're watching. Thanks to its built-in Fire TV features, you can also stream all your favorite shows and movies and control them with your voice thanks to full Alexa support. Also, an 85-inch TV at this price point is pretty unheard of this time of the year.
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The entry-level M70H is a competitively priced Mini-LED TV. This 2026 TV is equipped with an array of Mini-LED backlighting, but keep in mind it doesn't come with quantum dot-enhanced color. Nevertheless, you get Samsung's advanced processor, which delivers brighter highlights and deeper blacks to your screen.
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Make your TV the centerpiece of your living room with Samsung's massive 98-inch TV. As part of the company's budget Crystal line, this 98-inch TV is priced aggressively, yet includes plenty of features Samsung is known for. That includes a 120Hz display, HDR10 support, and Samsung's Tizen OS.
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The TCL QM64L is a 2026 Amazon exclusive. This QD-Mini LED offers the benefits of Mini LED TV with TCL's Halo Control System, which promises stunning "halo-free" images. There's also TCL’s Enhanced QLED technology for improved colors and faithfully reproducing nearly all the DCI-P3 color space. Meanwhile, the 144Hz native panel refresh rate with Motion Rate 480 focuses on best-in-class motion clarity producing smooth video playback when watching sports or playing games.
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Samsung's entry-level QLED TV improves upon its predecessors from previous years with a direct-LED display rather than a garden-variety, edge-lit panel. This means it has better overall contrast than previous Samsung QLEDs at this price range. I still recommend one of the Mini-LED TVs on this list over the Q7F, but if the name of the game is "Save Money," this one might be the ticket.
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60-75 inch
The Hisense QD7 is our current winner for the best budget TV. We gave it a 4-star rating in our Hisense QD7 TV review, praising its colorful picture, excellent sound and sharp upscaling. Note — the 75-inch and larger models have a 144Hz refresh rate, but the 65-inch and smaller TVs drop to 60Hz, making them less great for watching live sports.
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Amazon's Fire TV Omni QLED (AKA Amazon Ember) is on sale for $709. It comes with built-in Fire TV streaming capabilities and Alexa functionality. The Omni taps an array of LED backlights with local dimming for improved contrast over TVs with edge-lit displays, but note that some TVs at or below the Omni's price range offer more-advanced display technology.
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As we mentioned in our Hisense U8QG review, this one of the brightest TVs we've ever tested. It's also packed with features for gaming and beyond, too. And, if you're an A/V enthusiast who values picture accuracy, you're sure to appreciate how well-tuned the U8QG is right out of the box. It's important to note that, based on previous Prime Day sale patterns, I expect this TV to drop even further in price once Prime Day officially begins. If you can't wait, though, this is a great deal to hang your hat on.
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The 75-inch Hisense U75QG is a great option for bargain-hunters looking to upgrade their living room to a sensationally bright, big-screen TV. Amazon's pre-Prime Day sale takes the sting out of its typical price. In addition to its blisteringly bright display, gamers are likely to squeeze the most value out of the U75QG, as it's loaded with gaming-related enhancements.
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The QM8L is one of the few 2026 TVs on sale ahead of Prime Day. It's a fantastic way to experience TCL's SQD Mini-LED technology for much less than what you'll spend on a higher-end model. We recently awarded this TV a 4-star rating in our TCL QM8L review for its sensational contrast, its thorough collection of features and, of course, its eye-popping color, the latter of which is made possible by TCL's intriguing new display technology.
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50-59 inch
This 55-inch Insignia TV offers impressive image quality no matter what you're watching, and it just dropped to its lowest-ever price ahead of Prime Day. Thanks to its built-in Fire TV features, you can also stream all your favorite shows and movies and control them with your voice thanks to full Alexa support.
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This TV set features HDR 10+/Dolby Vision support, built-in Alexa, Dolby Atmos support, and three HDMI ports. There's also a Game Mode Plus that gets you access to Variable Refresh Rate and Auto Low Latency Mode.
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If you're shopping Prime Day for a super-affordable TV with an emphasis on simple, easy streaming, this Roku Plus Series deal ought to be at the top of your list. Its modest array of Mini-LEDs allows for better contrast control than what you'll find on cheaper TVs with edge-lit displays, and thanks to its built-in Roku functionality, the Plus Series is very easy to use. It's my pick for people who just want to start streaming as soon and as easily as possible.
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One of the few mid-range Mini-LED options worth shopping ahead of Prime Day is the TCL QM7K. Like the two TVs listed above it, the QM7K blends Mini-LED backlighting with quantum-dot color. The QM7K, however, is much brighter than those aforementioned sets. In our TCL QM7K review, we awarded this TV four stars in large part because of its implementation of Google TV and its thorough array of features for gamers.
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Alyse Stanley is a news editor at Tom’s Guide, overseeing weekend coverage and writing about the latest in tech, gaming, and entertainment. Before Tom’s Guide, Alyse worked as an editor for the Washington Post’s sunsetted video game section, Launcher. She previously led Gizmodo’s weekend news desk and has written game reviews and features for outlets like Polygon, Unwinnable, and Rock, Paper, Shotgun. She’s a big fan of horror movies, cartoons, and roller skating. She's also a puzzle fan and can often be found contributing to the NYT Connections coverage on Tom's Guide
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