Early Black Friday TV sale — 9 OLED TV deals I recommend now
Deals include an LG OLED TV for $549
Early Black Friday TV deals are always some of the most popular discounts in the lead-up to the annual sales event, and that’s why major retailers are currently competing to offer the biggest savings on some of the best OLED TVs.
The retail holiday is still a few weeks away, but Black Friday deals have landed, and now is a great time to be shopping for a new television. There are plenty of worthwhile cheap OLED TV deals out there right now, but my favorite pick is the 55-inch LG B3 OLED on sale for $996 at Amazon. That's a massive $700 off its sticker price.
If you’ve got a brand new OLED TV on your shopping list this holiday season, then here are five deals that I’d recommend buying now. And don’t forget to stick with Tom’s Guide for complete coverage of all the best TV deals throughout the entire Black Friday period.
Early Black Friday OLED TV deals — Quick links
- LG A2 48" 4K OLED TV: was $1,299 now $549 @ Best Buy
- LG 55" B3 OLED 4K TV: was $1,699 now $996 @ Amazon
- LG 55" C3 4K OLED: was $1,899 now $1,296 @ Amazon
- Samsung 65” S90C OLED 4K TV: was $2,599 now $1,599 @ Best Buy
- Samsung 55" S90C OLED 4K TV: was $1,899 now $1,297 @ Amazon
- Sony 65" Bravia XR A80L OLED 4K TV: was $1,998 now $1,698 @ Amazon
- Samsung 65" S95C 4K OLED TV: was $3,297 now $2,397 @ Amazon
- LG 65" G3 OLED 4K TV: was $3,299 now $2,296 @ Amazon
- LG C3 42" 4K OLED: was $1,196 now $996 @ Amazon
Top 5 early Black Friday OLED TV deals
LG A2 48" 4K OLED TV: was $1,299 now $549 @ Best Buy
Editor's Choice! The A2 is LG's entry-level OLED. In our LG A2 OLED review, we said it offers a wonderfully colorful picture and fairly strong audio. It offers Dolby Vision/HDR10/HLG support, LG's webOS platform and built-in Google Assistant/Amazon Alexa. Console gamers take note: It's a budget model, so you only get a 60Hz panel and three HDMI ports, with no HDMI 2.1 support. Otherwise, it's great for casual gaming and streaming. The 48-inch model is a Best Buy exclusive. It's now at its lowest price ever and one of the least-expensive OLED TV we've ever seen.
LG 55" B3 OLED 4K TV: was $1,699 now $996 @ Amazon
Save $703! Released in 2023, the LG B3 is a mid-tier OLED TV featuring over 8.3 million self-lit pixels for rich contrast and vibrant colors. For gamers, this TV has a 120Hz refresh rate, Game Optimizer features, and HDMI 2.1 support. Dolby Vision, HDR10, HLG and Dolby Atmos support is also included.
Price check: $999 @ Best Buy
LG 55" C3 4K OLED: was $1,899 now $1,296 @ Amazon
Released in 2023, the LG C3 is one of the best mid-tier OLED TVs you can buy. In our LG OLED C3 review, we said the Editor's Choice TV delivers perfect blacks, thrilling contrast, and rich, accurate colors at every point across the visual spectrum. It's also perfect for gamers with a suite of Game Optimizer features and a 120Hz refresh rate. It offers Dolby Vision/HDR 10/HLG support, four HDMI 2.1 ports, built-in Amazon Alexa, Google Assistant/Apple HomeKit support and LG's Magic Remote.
Price check: $1,296 @ Walmart | $1,299 @ Best Buy
LG C3 42" 4K OLED: was $1,196 now $996 @ Amazon
The LG C3 OLED is one of the best OLED TVs you can buy. In our LG OLED C3 review, we highlighted its perfect blacks, stunning contrast and rich, accurate colors. It's also great for gaming thanks to its Game Optimizer features and 120Hz refresh rate. Add in Dolby Vision/HDR 10/HLG support, four HDMI 2.1 ports, built-in Amazon Alexa, Google Assistant/Apple HomeKit support, and LG's Magic Remote and it's no wonder we awarded it an Editor's Choice. And if you don't want the 55-inch model above, this is the more compact alternative.
Price check: $996 @ Walmart | $999 @ Best Buy
Samsung 65” S90C OLED 4K TV: was $2,599 now $1,599 @ Best Buy
This premium OLED TV from Samsung promises superior picture quality with stunning brightness and deep blacks. The Samsung S90C OLED packs HDR/HDR 10/HDR 10+/HLG and Dolby Atmos support with Object SoundTracking lite, 4 HDMI 2.1 ports, ATSC 3.0 and a 120Hz refresh rate. There’s also support for Amazon Alexa, Google Assistant, SmartThings and the TV comes with a SolarCell remote.
Price check: $1,597 @ Amazon
Samsung 55" S90C OLED 4K TV: was $1,899 now $1,297 @ Amazon
The Samsung S90C is a slightly cheaper alternative to the S95C. However, both TVs use the same QD-OLED display and are great for gamers with low latency, HDMI 2.1 ports, and support for 4K/144Hz. The only major difference is that the S95C gets brighter, which makes it a better pick for rooms with lots of ambient light. Otherwise, the S90C is an amazing value that'll save you a few hundred bucks. This is the more compact 55-inch version, which some may prefer to the 65-inch model above. It packs HDR 10+/HLG support, Amazon Alexa/Google Assistant/SmartThings compatibility, and built-in Alexa voice assistant.
Price check: $1,299 @ Best Buy | $1,299 @ Samsung
Sony 65" Bravia XR A80L OLED 4K TV: was $1,998 now $1,698 @ Amazon
This stunning 2023 Sony OLED TV is on sale at Amazon. Of course, that's still quite an investment but in return, you'll get remarkable picture quality on the OLED panel thanks to Sony's powerful XR processor. And, naturally, this set is optimized for the PS5, making it an excellent choice for gamers. Our Sony A80L OLED review says that it offers "a combination of picture quality, sound quality, and usability you can’t quite find anywhere else."
Samsung 65" S95C 4K OLED TV: was $3,297 now $2,397 @ Amazon
The Samsung S95C OLED TV is the company's second shot at QD-OLED, the panel technology that promises a brighter OLED experience. And this sequel proves a big improvement on its predecessor. It uses Samsung's Tizen software and offers 4 HDMI 2.1, 3 USB and a 70W, 4.2.2 audio channel. It's also great for gamers with a native 120Hz refresh rate and AMD’s FreeSync Premium Pro tech, automatically switching to gaming mode when you power up your console.
LG 65" G3 OLED 4K TV: was $3,299 now $2,296 @ Amazon
The LG G3 OLED is the latest entry in LG’s “Gallery Series” of TVs at the very top of its 4K OLED lineup in terms of pricing and technology. In our review, we called it one of the brightest OLED TVs on the market. It boasts superlative picture quality, a gorgeous design, and LG’s thoroughly refined webOS smart platform. If you're looking to splurge on a new TV, this is the one to get.
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Rory is an Entertainment Editor at Tom’s Guide based in the UK. He covers a wide range of topics but with a particular focus on gaming and streaming. When he’s not reviewing the latest games, searching for hidden gems on Netflix, or writing hot takes on new gaming hardware, TV shows and movies, he can be found attending music festivals and getting far too emotionally invested in his favorite football team.