Best Buy's Black Friday in July sale is going on now — here are the 9 TVs you should consider buying
If you can't wait until the actual Black Friday, now's a good time to shop
There's a stretch of time between Memorial Day and the holiday-shopping season where major, tech-related sales events are few and far between and deep discounts on TVs begin to dry up. Every now and then, though, a big-box retailer comes through with some price cuts — and that's where I come in.
Best Buy is right smack in the middle of its Black Friday in July sales event, and as the name suggests, there are a ton of deals to shop on OLEDs, QLEDs and even RGB LED TVs. I spend most of the calendar year testing and reviewing popular TVs from some of the biggest brands in the business, so I'm well equipped to help you separate the wheat from the chaff.
Yes, reader, I have done the painstaking task of poring over pages of TV listings on Best Buy's website, plucking out the best-performing TVs and the top-value picks at the store's limited-time sales event. These are models I'm deeply familiar with, and nearly all of them have been put through their paces in our TV-testing lab.
Quick Links
- shop all smart TVs at Best Buy from $59
- TCL 55” QM5K 4K Mini-LED TV: was $699 now $399
- Hisense 55” U6SF 4K Mini-LED TV: was $749 now $429
- LG 48” B5 4K OLED TV: was $649 now $599
- Samsung 65” M80H 4K Mini-LED TV: was $799 now $699
- Hisense 75” U7SF 4K Mini-LED TV: was $1,999 now $1,199
- LG 65" C5 4K OLED TV: was $2,699 now $1,399
- Samsung 77" S90F 4K OLED TV: was $3,499 now $1,799
- Hisense 65" UR9 4K RGB Mini-LED TV: was $2,199 now $1,699
- Sony 65" Bravia 7 II 4K True RGB TV: was $2,599 now $1,999
My favorite Black Friday in July TV deals
The most affordable TV I recommend at Best Buy's Black Friday in July sale is this entry-level Mini-LED TV. The QM5K comes with built-in Google TV features for all of your streaming needs, plus Dolby Vision support. Its handiest feature is its Mini-LED backlighting, which is tough to find at this price point. I recommend going with the QM5K over an ultra-cheap model from Insignia or Westinghouse.
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Along with the aforementioned QM5K, Hisense's entry-level Mini-LED TV is one of the most affordable ways to secure a 55-inch TV with Mini-LED backlighting at Best Buy's Black Friday in July sale. And, like the QM5K, it's also a Best Buy-exclusive model. In addition to its Mini-LEDs, the U6SF also comes with Fire TV streaming software and full-array local dimming for improved contrast.
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LG's entry-level OLED, the B5, isn't as bright as higher-end OLED TVs, but you still get to bask in the glory of OLED display technology. Not only is it the most affordable OLED on sale during Best Buy's Black Friday in July sale, it's also another Best Buy-exclusive model — you won't find the B5 anywhere else.
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Samsung's latest mid-range Mini-LED TV isn't as heavily discounted as rival Mini-LED TVs, but if you're in the market for a new, Samsung-branded TV for a budget-friendly price, the M80H is a solid candidate. Although it's a step down from the higher-end Neo QLED model, the Samsung M80H offers Mini-LED performance and plenty of features for the price.
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Hisense's newest, mid-range set offers a taste of high-end performance without the sky-high price. Even though it just made its debut, it's already got a half-off price tag at Best Buy. In addition to bright, punchy Mini-LEDs and QLED color, the U7SF also offers a thorough slate of gaming- and streaming-related features.
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The LG C5 is one of my favorite TVs ever made, so naturally, it's one of my favorite OLED deals at Best Buy during the retailer's latest sales event. We awarded this OLED TV with a rare 5-star rating for its sensational performance, its class-leading selection of features (especially for gamers) and its approachable price point. The C5 delivers all of the benefits we've come to expect from OLED displays, but its design, software and overall experience are the result of LG's excellent engineering.
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Samsung's mid-range OLED TV has been immensely popular with our readers, and it's easy to understand why. This OLED delivers fantastic HDR brightness for a TV in this class, and it's packed with a ton of features for gaming and streaming. The 77-inch model was too pricey for most people at launch, but during Best Buy's sale, it's nearly 50% off its original price.
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With this latest sale price, Hisense's flagship model is one of the most affordable ways to experience RGB LED technology. At the Black Friday in July sale, Best Buy lists the MSRP of the 65-inch UR9 as $2,199, but this set recently debuted at a whopping $3,499. This bright, souped-up TV comes with just about every streaming- and gaming-related feature under the sun.
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Sony's mid-range True RGB TV blends cutting-edge display technology with Sony's superb picture processing. It also comes with a heaping helping of streaming- and -gaming-related features. Right now, the 65-inch version is on sale for $600 off at Best Buy.
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Michael Desjardin is a Senior Editor for TVs at Tom's Guide. He's been testing and tinkering with TVs professionally for over a decade, previously for Reviewed and USA Today. Michael graduated from Emerson College where he studied media production and screenwriting. He loves cooking, zoning out to ambient music, and getting way too invested in the Red Sox. He considers himself living proof that TV doesn't necessarily rot your brain.
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