We’re still evaluating the Bravia 9 II, but I’ll give you a little sneak-preview: Sony’s RGB LED flagship is one of the best TVs of the year.
The brand’s spin on the all-new display technology — dubbed True RGB — serves as a reminder that Sony is one of the top TV-makers in the world. But if you were hoping to get your hands on the Bravia 9 II, you’ll have to make peace with its ultra-high price tag.
Fortunately, there’s another way to get a taste of Sony’s True RGB engineering at a much friendlier price: the Bravia 7 II. Having tested the Bravia 7 II, we can confirm that it’s an impressive, mid-range alternative to its higher-end sibling. It's the set I recommend if you’re hesitant to splash out on the top TV in Sony’s lineup.
The Bravia 7 II is the mid-range RGB LED TV to beat this year
As Sony’s most affordable True RGB TV, the Bravia 7 II may not be as impressive as the flagship model, but there’s an argument to be made that it’s better than the 2024 Bravia 9 (one of the best Mini-LED TVs I’ve ever seen).
Let’s take a look at how the Bravia 7 II stacks up against the original Bravia 9 and the all-new Bravia 9 II.
| Row 0 - Cell 0 | Sony Bravia 7 II | Sony Bravia 9 II | Sony Bravia 9 |
HDR Brightness (10%, in nits) | 2,078 | 3,990 | 2,713 |
Rec. 2020 Gamut Coverage | 87.2% | 87.3% | 78.02% |
As far as brightness goes, the Bravia 7 II peaks just below what we measured on the Bravia 9. This is plenty bright for most viewing environments, and while the Bravia 9 has some extra oomph, it’s not as significant as one might expect.
The real kicker is the Bravia 7 II’s ability to showcase color. Driven by Sony’s True RGB technology, it covers an impressive 87% of the BT.2020 color gamut. It’s a sizable step up from the Bravia 9 and right in line with the Bravia 9 II.
With a better array of RGB backlights with more-precise dimming, the Bravia 9 II is undoubtedly the better-performing TV. But make no mistake: The Bravia 7 II is packing a ton of horsepower under the hood.
Sony’s mid-range model also comes with a comparable set of features. Just like the Bravia 9 II, the 7 II supports 4K content at 120Hz across two of its four total HDMI inputs. You’re also getting Variable Refresh Rate (VRR), Dolby Vision support and the Google TV streaming platform right out of the box.
Sony Bravia 7 II: outlook
The Bravia 7 II feels closer in spirit to a high-end, luxury purchase than a middle-of-the road compromise.
None of this is to suggest that the Bravia 9 II isn’t worth buying. Far from it. But as is the case with many mid-range OLED TVs (like the LG C6), the Bravia 7 II feels closer in spirit to a high-end, luxury purchase than a middle-of-the road compromise.
Consider this: The 65-inch Bravia 7 II just went on sale for $1,999 at Best Buy. That’s $600 off its original price and only a couple hundred bucks more than the 65-inch C6 OLED.
The value proposition is even more compelling when you consider the top-shelf option. Right now, the 65-inch Bravia 9 II is $3,299 at Best Buy — a whopping $1,300 more than the Bravia 7 II.
The Bravia 9 II might prove to be one of the best-performing TVs of the year, but the Bravia 7 II will almost certainly be the set I recommend more often between now and the holiday-shopping season. This True RGB has a chance to be a true sleeper hit.
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