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Amazon Prime Day TV sales LIVE: Today's best QLED, OLED and Mini-LED sales

Prime Big Deal Days have arrived and we've already found the best TV sales

Sony Bravia X85L product image with Prime Day deal badge overlaid
(Image: © Sony)
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The Amazon October Prime Day event, officially dubbed 'Big Deal Days,' has finally arrived, and it's a great time to be shopping for a new TV. With deals on OLEDs, QLEDs and Mini-LED models galore, this is the best time to snap up a new big-screen TV before Black Friday hits in late November.

Unfortunately, the window is relatively short: The Big Deal Days event only runs from October 7 to October 8, which means you'll have to act fast to get the best savings. And there are plenty of TV deals you won't want to miss.

The 65-inch model of the Editor's Choice LG C5 OLED TV has been slashed by a massive $1,000.Meanwhile, it's not just Amazon discounting excellent televisions right now; Best Buy and Walmart are rivaling Amazon Prime Day.

To help speed things along, we've put together a guide to today's best deals that we'll be updating around the clock for the next 48 hours.

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Best Prime Day TV Deals

OLED Prime Day Deals

LG 48" B5 4K OLED TV
LG 48" B5 4K OLED TV: was $1,299 now $699 at Best Buy

The B5 is LG's newest entry-level OLED TV for 2025, and the 48-inch version is a Best Buy exclusive. I love this TV because it brings the many benefits of OLED TVs down to a more manageable price point. Read more about it in our full LG B5 review.

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Samsung 65" S90F OLED TV
Samsung 65" S90F OLED TV: was $2,499 now $1,599 at Best Buy

Samsung's newest mid-range OLED fetches you many of the features you'll find on fancy flagships, but at a lower cost than the competition. In addition to excellent HDR brightness and plenty of gaming features, the 65-inch version comes with quantum dot-color — an enhancement that's typically found in higher-end OLED TVs.

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Sony 55" A95L QD-OLED TV
Sony 55" A95L QD-OLED TV: was $2,699 now $1,599 at Best Buy

The A95L's perfect black levels are just the tip of the iceberg when talking about this TV's jaw-dropping performance. Backed by quantum dot color, the A95L offers better color volume than most garden-variety OLED TVs. Sony's sensational picture processing is the A95L's secret sauce, and there are plenty of gaming- and A/V-related features here, too. Get the full picture with our full Sony A95L review.

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LG 65" C5 4K OLED TV
LG 65" C5 4K OLED TV: was $2,696 now $1,696 at Amazon

In our five-star LG C5 review, we showered this OLED TV with praise for its sensational performance, its class-leading selection of features and its approachable price point. The C5 delivers all of the benefits we've come to expect from OLED displays, but its design, software and overall experience is the result of LG's excellent engineering.

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60-85 inch TV deals

Roku 75" Select Series 4K LED TV
Roku 75" Select Series 4K LED TV: was $899 now $450 at Best Buy

Roku's Select Series is a great budget buy. It offers excellent colors and brightness at an unbeatable price. You also can't beat the Roku ecosystem, which allows you to jump into your favorite streaming services with ease. Roku is also home to a slew of free content, ensuring you have something to watch as soon as you take it out of the box.

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TCL 75" QM6K 4K Mini-LED TV
TCL 75" QM6K 4K Mini-LED TV: was $1,299 now $749 at Best Buy

The TCL QM6K has been one of my go-to recommendations for major sales events in 2025, including the first Prime Day sale earlier this year. The QM6K is a budget-friendly, 75-inch Mini-LED TV that is perfect for folks who want to upgrade to a truly impressive TV without spending too much. It's also an especially good TV for gamers on a budget, thanks to an above-average set of enhancements.

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TCL 65" QM7K Mini-LED TV
TCL 65" QM7K Mini-LED TV: was $1,499 now $799 at Best Buy

The TCL QM7K is a mid-range Mini-LED TV that collects many of the most-valuable specs of a higher-end TV, but comes in at a price that most people can justify when shopping for a new 4K TV. It's bright enough to stand up in sunny rooms, comes with Google TV baked right in and delivers nearly every gaming-related feature a console gamer could ask for in 2025.
55" for $599
75" for $1,199
85" for $1,699

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Hisense 65" U75QG Mini-LED TV
Hisense 65" U75QG Mini-LED TV: was $1,139 now $879 at Amazon

The U75QG is a stellar choice for shoppers in the market for an impressive Mini-LED TV that looks pricier than it really is. It features a bold, bright picture, perfect for showing off HDR movies, shows and games. It's also packed with gaming features, including a pair of HDMI 2.1-compatible inputs.

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TCL 65" QM8K Mini-LED TV
TCL 65" QM8K Mini-LED TV: was $2,499 now $999 at Best Buy

The TCL QM8K is the flagship Mini-LED TV in the brand's 2025 lineup, offering incredible brightness and superb color performance. Like most of TCL's models, it's also built on Google TV, netting you access to all the best streaming apps, and comes equipped with a range of gaming features that make it stand out. VRR is the big ticket item, but the QM8K can also play PC games up to 288Hz when playing in 1080p.

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Samsung 65" QN90F 4K Neo QLED TV
Samsung 65" QN90F 4K Neo QLED TV: was $2,499 now $1,899 at Best Buy

Samsung's Neo QLED lineup expertly blends quantum dot-color with Mini-LED backlighting, and the QN90F might be the best example yet. It's packed with features for gaming, streaming and more.

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Hisense 85" U8QG 4K Mini-LED TV
Hisense 85" U8QG 4K Mini-LED TV: was $3,498 now $2,247 at Amazon

The U8QG is one of the most value-forward Mini-LED TVs of the year, as well as one of the brightest. It comes with plenty of gaming-friendly features and Google TV built right in. Ahead of October Prime Day, Amazon has already knocked more than $1,000 off this impressive 85-inch model.

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50-59 inch TV deals

TCL 55" Q6 4K QLED TV
TCL 55" Q6 4K QLED TV: was $379 now $278 at Walmart

The 55-inch TCL QLED isn't loaded with features, nor will its performance blow you away. However, for just $278, you're getting a better picture than what you'd find on bottom-of-the-barrel sets from brands like Insignia. The Q6 is a great TV for folks who are upgrading to 4K for the first time.

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Best Prime Day UK TV deals

TV sale: deals from £119 @ AmazonPrice check: from £89 @ Currys | from £93 @ Argos

TV sale: deals from £119 @ Amazon
Amazon has smart TVs on sale for as low as £119. Keep in mind, the cheap TVs tend to be smaller, 1080p models (which are more suitable for a children's room or guest room). However, the sale also includes larger sets. These are among the cheapest TVs we've seen. Note that Currys and Argos are holding similar sales.
Price check: from £89 @ Currys | from £93 @ Argos

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Amazon Fire TV 32" 2-Series Smart TV
Amazon Fire TV 32" 2-Series Smart TV: was £249 now £169 at Amazon

This budget-friendly 32-inch HD TV offers Full HD resolution and supports HDR10 and HLG for improved picture quality. It runs on Fire OS, providing access to popular streaming apps like Netflix, Prime Video and Disney Plus. The included Alexa Voice Remote also allows for voice control and can manage power and volume on compatible devices.

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LG 55" C5 4K OLED TV
LG 55" C5 4K OLED TV: was £1,499 now £1,350 at Amazon

Part of LG's 2025 TV lineup, the LG C5 OLED is here as the value pick of the year. Offering a slew of features, like a range of HDR certifications and gaming specs for the PS5 Pro crowd, the C5 proves a major improvement over its predecessor. We called it "nearly flawless" and gave it a 5-star rating in our LG C5 OLED TV review.

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Hisense 55" U8QG Mini-LED TV
Hisense 55" U8QG Mini-LED TV: was £1,799 now £1,399 at Amazon

The Hisense U8QG Mini-LED TV is one of the brightest TVs we've ever tested, but that's not the only trick up its sleeve. The U8QG is also packed with features for gaming and beyond. And, if you're an A/V enthusiast who values picture accuracy, you're sure to appreciate how well-tuned the U8QG is right out of the box.

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Amazon's own TVs are on sale (of course)

Amazon Fire TV 4-Series

(Image credit: Amazon)

If there's one thing you can pretty much guarantee when a Prime Day sales event rolls around, it's that Amazon will be discounting it's own range of products. Unsurprisingly, October Prime Day 2025 is proving no exception to this rule.

Alongside the various Fire TV Sticks and Alex-enabled devices, the 50-inch Amazon Fire TV 4-Series is on sale for $259, which is a healthy 35% discount off its full price of $399. This entry-level TV comes with a 4K UHD panel and access to the Fire TV platform which lets you watch movies/TV shows on all the best streaming services.

Amazon 50" Fire TV 4-Series: was $399 now $259 @ Amazon

This five-star OLED is on sale for Prime Day

Wicked on a LG C5 OLED TV

(Image credit: Tom's Guide)

Speaking of OLED deals that have been hovering over the "buy now" button, the 65" LG C5 OLED TV is on sale for $1,696 at Amazon. This Prime Day deal drops it from a hefty MSRP of $2,696, and while it's still not exactly cheap, it's a top-tier television.

In our LG C5 OLED review, we awarded the TV full marks and said, "Whether you love movies, TV shows, or games, the LG C5 makes them look as good as possible. Though not cheap right out of the gate, and not quite perfect around the edges, the C5 gets enough right to set the standard for OLED TVs in 2025." So basically, it's the current gold standard for OLED TVs, and it's even better now it's available on sale.

LG 65" C5 4K OLED TV: was $2,696 now $1,696 @ Amazon

Check out this premium but very pricey Prime Day deal

Hisense U8QG

(Image credit: Hisense)

Another big saving on a 2025 Hisense model here, but this one comes with an eye-watering price tag even after a discount of more than $1,000, thanks to Prime Day. The 85-inch Hisense U8QG 4K Mini-LED TV is on sale for $2,247 on Amazon.

You'll need a hefty budget to stretch to this deal, even with a four-figure saving, but for the money, you're getting a massive television that comes packed with gaming-friendly features, and Google TV installed out of the box for easy streaming access.

Hisense 85" U8QG 4K Mini-LED TV: was $3,498 now $2,247 @ Amazon

There's nothing mini about this Prime Day deal

The Hisense U75QG Mini-LED TV staged in a modern living room on a wide credenza

(Image credit: Hisense)

During any sales event like Prime Day, deals on Mini-LED TVs are always pretty popular, and I've just spotted this sizeable saving on the Hisense 65" U75QG Mini-LED TV, now down to $798 (was $1,139). That's a very appealing 30% discount.

This TV was actually in the early October Prime Day deals for $879, but now that Prime Day itself has arrived, it's been discounted a further $80. We already ranked it as a pretty great deal at its previous sales price, but now it's an even better saving.

Hisense 65" U75QG Mini-LED TV: was $1,139 now $798 @ Amazon

Here's a very CHEAP Prime Day TV deal

Toshiba C350 Fire TV review

(Image credit: Toshiba)

If you're looking for a cheap Prime Day TV deal, with price being your primary concern over image quality and premium features, this Toshiba C350 Fire TV has dropped from $399 to $199 at Amazon. That's a 50% saving on this 55-inch model.

Naturally, at this price point, don't expect the same performance levels as you'll get with a top-tier OLED or QLED TV, but if you need a low-cost second television for a guest bedroom or entertainment den, then it's a great pick. Plus, as it's a Fire TV, you'll get access to all the biggest streaming services right out of the box.

55" Toshiba C350 4K Fire TV: was $399 now $199 @ Amazon

Upgrade to an OLED for less this Prime Day

LG B5 OLED TV on a side table

(Image credit: Tom's Guide)

I've been wanting to upgrade to an OLED TV for years, but I've never quite been pushed over the edge to clicking that "buy now" button. Well, some of the current TV deals are really tempting me, including this LG B5 OLED TV sale over at Best Buy.

The B5 is LG's newest-entry level OLED TV released for 2025, and the 48-inch model is a Best Buy exclusive (so you won't find it in Amazon's Prime Day sale). It's got many of the strengths of an OLED television with at a more accessible price point.

LG 48" B5 4K OLED TV: was $1,299 now $699 @ Best Buy

Welcome to October Prime Day!

Hello! Today (Oct. 7) marks the official start of Amazon's Prime Big Deal Days, also known as October Prime Day, and in this live blog the Tom's Guide team will be tracking all the best TV deals and discounts from OLEDs to Mini-LEDs and more. The deals are already live, so let's not waste any more time, here's the best sales now...