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OOPS: McGraw-Hill Dropped From iPad Launch

- By - Source : Tom's Guide US

How much does Steve Jobs hate leaks? Enough to cut a major partner out of a product launch because of a loose-lipped CEO? You bet.

Earlier this week, the CEO of textbook publishing company McGraw-Hill opened his big mouth and a myriad of Apple 'secrets' came tumbling out. At the time, the Apple iPad hadn't been confirmed, so while the rumors had been running riot for months, everyone at Apple was keeping quiet. Unfortunately, Terry McGraw didn't get the memo about leaving everything unsaid until launch day.

In an interview with CNBC, McGraw stepped in it in huge way. "Yeah, very exciting," he said when asked about the rumors of McGraw-Hill ebooks heading to the Apple tablet. "Yes, they'll make their announcement tomorrow on this one. We have worked with Apple for quite a while." McGraw could have stopped there, because while he confirmed the tablet's existence, he didn't really give anything away. But Terry McGraw kept talking and this time, he gave something away.

"And the Tablet is going to be based on the iPhone operating system and so it will be transferable. So what you are going to be able to do now -- we have a consortium of e-books. And we have 95% of all our materials that are in e-book format on that one," he said. "So now with the tablet you're going to open up the higher education market, the professional market. The tablet is going to be just really terrific."

It seems McGraw's indiscretions may have been enough to get him booted from the launch and though it's not confirmed, rumor has it McGraw has been kicked from more than the launch. Yesterday, Steve Jobs told attendees that Apple was working with five major publishing companies. A slide behind him showed five names and surprise, surprise, McGraw-Hill wasn't one of them. So much for "working with Apple for "quite a while," eh, Terry?

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tsnorquist 01/28/2010 4:46 PM
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Take your books to HP's Slate. If Apple wants to be a little ***** about things, let them.

The iPad is a useless hunk of crap anyhow.

gwolfman 01/28/2010 4:47 PM
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lol.

The "wrath of jobs" is unrelenting.

slayer_ken07 01/28/2010 4:48 PM
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just get a wiki for free

mi1ez 01/28/2010 4:48 PM
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No wrath like Jobs

bejabbers 01/28/2010 4:52 PM
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Who cares about apple? Really, they never produce anything innovative, even though they "say" they do. Not to mention that they don't produce better hardware, or software for that matter, than anyone else yet charge more than everyone for it. It'll be nice when the fanboys wake up and realize they're being ripped off.

mrcmark 01/28/2010 4:53 PM
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Too bad Terry. tsk

ecmjr 01/28/2010 4:59 PM
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Epic Fail.

lowguppy 01/28/2010 5:17 PM
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Well, there goes the textbook market. I guess people who wanted textbooks in digital format will have to buy an eReader or someone else's better tablet. Smooth move Apple.

one-shot 01/28/2010 5:22 PM
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You Dare Cross Steve Jobs??!! Now You Pay!

Zenthar 01/28/2010 5:29 PM
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If they really kicked McGraw-Hill out of the iBookshelf, they are shooting themselves in the foot. McGraw-Hill publishes a lot of tech books and tech-oriented people will probably be the main market for the iPad (if it even has a market, but that is another thread).

insider3 01/28/2010 5:32 PM
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I'm starting to believe in those ads that offer the ipad for free. "Click here for a free piece of shit"

blackthorne 01/28/2010 5:42 PM
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more apple gestapo crap....closed architecture and the whole app stores judge, jury, and executioner is just hurting them but obviously they dont realize that.

sandp 01/28/2010 5:48 PM
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McGraw-Hill's version of Dan Quayle.

tmike 01/28/2010 6:01 PM
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NDAs are binding agreements; failure to punish NDA violations cannot be tolerated.

Blessedman 01/28/2010 6:09 PM
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Well isn't this how apple became a bottom feeder in the first place? I mean they had a great product in their early days and Jobs kept pushing his agenda, now after ressurecting the company he is about to do it all over again. If they really are pushing Mcgraw-Hill out of the deal they are not being very smart. If I were a share holder of apple, I would be writing a letter to Steve telling him to put a reign on his tactics. Everyone knew the the ipad was coming and you would be a fool not to think it wasn't going to have a more modified version of the iOS...

windndust 01/28/2010 6:10 PM
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Quote :Zenthar: ...they are shooting themselves in the foot. McGraw-Hill publishes a lot of tech books and tech-oriented people will probably be the main market for the iPad


If the people's reaction on this site are any indication, I'm going with tech people aren't the market.

sceen311 01/28/2010 6:41 PM
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tommysch 01/28/2010 7:18 PM
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iPad = over hyped iPod touch.

The Schnoz 01/28/2010 7:22 PM
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I think the iPad might work well for educational purposes. If textbooks were transferred over to it, as well as links in those books to educational video footage, and the class had wi-fi, this could have aviable market. For the average consumer though, it iShit.

dedhorse 01/28/2010 9:38 PM
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Yeah, it would be great for educational purposes. Image opening up an e-textbook, highlighting interesting text, copying and pasting it into iWorks... Oh, wait. No multitasking. You'd have to close the textbook in order to open iWorks. Then to go back, close iWorks and open the text again. So, you what is the market for this again?

LePhuronn 01/28/2010 11:46 PM
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I'm sorry, but not even Steve Ballmer is idiot enough CEO to "just let it slip" like that. NDAs? Legal agreements? A CEO will know all about shit like that.

Maybe this was planned - McGraw-Hill worked with Apple for a long time ready for the launch of the Apple tablet. They took one look at the finished item and thought "dear sweet Christ no" but can't back out of legally-binding agreements. So what does Terry do? Blab about the tablet, ruin Job's "moment" knowing FULL WELL McGraw-Hill will get kicked out of the deal.

tayb 01/28/2010 11:48 PM
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dedhorse :
Yeah, it would be great for educational purposes. Image opening up an e-textbook, highlighting interesting text, copying and pasting it into iWorks... Oh, wait. No multitasking. You'd have to close the textbook in order to open iWorks. Then to go back, close iWorks and open the text again. So, you what is the market for this again?



I didn't even think about that. It's a good thing I have a Kindle so I can get that sort of functionality.

Seriously, it's laughable the blind illogical hatred being shown towards this device. The Kindle DX is $400. The iPad is $500. If I was in the market for an e-reader and was eying the DX I would gladly, GLADLY, pay the extra $100 and upgrade to the iPad.

The only real problem with the device that can't be fixed by a software update is the lack of a front facing camera. Everything else can (and will) be updated and/or replaced with a software update.

I can only imagine (and laugh) how different the reactions would be to this device if 1.) It wasn't released by Apple and 2.) It wasn't called the iPad. Most of the guys that comment on this site have no reservations about showing a pathetic amount of bias.

Maxor127 01/28/2010 11:50 PM
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Lots of speculation + no facts = worthless rumors. I hate when gossip ends up as news.

dedhorse 01/29/2010 8:32 AM
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tayb :
I didn't even think about that. It's a good thing I have a Kindle so I can get that sort of functionality.



If the Kindle were marketed as a magical, revolutionary device that will replace netbooks, then yeah, you'd have a point. But it's not. The Kindle is marketed as a digital book reader. Nothing more. And that's what it does. It lets you read a book digitally.

The iPad is marketed as a netbook replacement, so we expect it to do the things a netbook can, like multitask and install your own programs, etc. It can't. That's why we laugh.

anamaniac 01/29/2010 9:54 AM
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I hate McGraw Hill, everything they publish is so damned boring. =D

r0x0r 01/29/2010 2:40 PM
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dedhorse :
If the Kindle were marketed as a magical, revolutionary device that will replace netbooks, then yeah, you'd have a point. But it's not. The Kindle is marketed as a digital book reader. Nothing more. And that's what it does. It lets you read a book digitally.The iPad is marketed as a netbook replacement, so we expect it to do the things a netbook can, like multitask and install your own programs, etc. It can't. That's why we laugh.



We also laugh to avoid the pain of knowing that, even though it is a piece of shit, it will sell millions to ignoramuses everywhere and be mega-successful. ;_;

jjesusfreak01 01/29/2010 4:32 PM
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If someone tries to show off their iPad to me, i'll show off my jailbroken 64gb iTouch, with multitasking, 1080p playback, etc. As soon as the hackers get their hands on the VGA adapter, we'll be running iTouchs as media centers or full fledged PC (considering that they already have bt mouse and keyboard support for the itouch).

klarkmdb 01/29/2010 6:00 PM
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iDioT again