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LG Taking Pre-Orders for that Gorgeous Curved OLED TV

By - Source: LG PR | B 15 comments

LG is taking pre-orders for its curved OLED TV in South Korea now.

LG said on Monday that it's now accepting pre-orders for the 55-inch Curved OLED TV that was first introduced in January during CES 2013.

LG's new OLED TV design throws out the traditional flat-faced experience for a slightly conclave form factor. The idea even looked impressive during the show because LG had three lined up side-by-side, thus producing a very wide curve. As a standalone unit, the new HDTV may offer a better visual experience for one or two people cuddled up on the couch -- the jury is indecisive on a wider audience.

"The entire screen surface is equidistant from the viewer’s eyes, eliminating the problem of screen-edge visual distortion and loss of detail," LG said on Monday. 

The bad news about Monday's announcement is that the curvy HDTV will initially go on sale in South Korea with shipments beginning next month. More than 1,400 LG retail stores in South Korea will begin taking orders today, priced at KRW 15 million which is approximately $13,500 USD. Timing and pricing in markets outside of Korea will be announced in the months ahead, the company said.

LG's new 55-inch Curved OLED TV, model 55EA9800), is only 7.17-inches thin and weighs just 37.48 pounds. It produces "vivid" and "realistic" images thanks to the company's proprietary WRGB four-color pixel system which adds a white sub-pixel that works in conjunction with the other red, blue and yellow pixels. An exclusive "Color Refiner" adds even greater tonal enhancement, and an infinite contrast ratio provides optimal contrast levels regardless of ambient brightness or viewing angle.

In addition to the image quality, LG said on Monday that the new Curved OLED TV features thin transparent "speakers" mounted in the crystal clear stand which provides high-quality sound without interrupting the overall curved, elegant design. Overall, the OLED TV is touted to give viewers an "IMAX-like" experience without the neck-bending monster wall-sized screen and sticky floors. Again, this may only be true for a few people parked in front of the screen.

"The announcement makes LG the first and only company to commercialize both the flat screen OLED TV, which began shipping to Korean customers in February, and the Curved OLED TV, giving LG a significant lead in the OLED segment that is expected to grow to 7 million units by 2016, according to DisplaySearch," the company said.

As previously stated, it's unknown when the Curved OLED TV will land in the States, but there's a good chance that will happen later this year – likely during the holiday season. Perhaps then local retailers will have models on display so that consumers can check out every viewing angle and determine if it's worth the hefty price.

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  • 1 Hide
    drwho1 , April 29, 2013 4:21 PM
    Well... the first free one send it my way.
  • -4 Hide
    drwho1 , April 29, 2013 4:25 PM
    Well... the first free one send it my way.
  • 2 Hide
    Memnarchon , April 29, 2013 4:37 PM
    Dam, I want three...
  • Display all 15 comments.
  • 1 Hide
    beardguy , April 29, 2013 4:45 PM
    This is such a good idea. It makes so much sense, I mean it's a bit closer to the way we naturally see with our eyes.
  • 0 Hide
    beardguy , April 29, 2013 4:46 PM
    This is such a good idea. It makes so much sense, I mean it's a bit closer to the way we naturally see with our eyes.
  • 0 Hide
    hero1 , April 29, 2013 5:37 PM
  • -3 Hide
    DarkSable , April 29, 2013 6:44 PM
    Meh. Screw the TV, give me an OLED monitor at 120Hz. I'd rather pay $13k for that than I would for a giant, neck-craning thing.
  • 2 Hide
    kitsunestarwind , April 29, 2013 7:10 PM
    Please make Curved monitors like this, as that would be Great for Eyefinity or Surround setups
  • -1 Hide
    nebun , April 29, 2013 8:28 PM
    ...and curved does what exactly....
  • 3 Hide
    Cenobyte666 , April 30, 2013 6:02 AM
    "LG's new OLED TV design throws out the traditional flat-faced experience for a slightly conclave form factor." Conclave? Hmmm the pope factor.
    Concave! LoL :) 
  • 0 Hide
    rebel1280 , April 30, 2013 6:38 AM
    This would be nice on one of those motorized tv stands at the foot of the bed, otherwise, I'm hard pressed to think this will work when you have friends over to watch the game and they sit on either side of the TV. Basically you have to be directly in front of the TV to truly enjoy it. I also agree with what other posters have said, make a 27" 1440P screen like this and they will basically sell themselves. MMMMMmm eyefinity with three of these is drool worthy :) 
  • 0 Hide
    WyomingKnott , April 30, 2013 6:54 AM
    7.17 inches? That's pretty thick. Did you mean mm, or cm, or something smaller?
  • 0 Hide
    ibemerson , April 30, 2013 7:28 AM
    Certain types of LCD panels would benefit more from being curved because of poor viewing angles. Even then it would only benefit those sitting really close. I don't really see the point here. Curving an OLED would only seem to diminish its viewing angle, which is important for a large screen TV. Although from the picture, the curve looks to be so slight it is, again, pointless.
    The only time it would make sense to me would be a 180 degree curved computer monitor.
  • 0 Hide
    Anonymous , April 30, 2013 7:37 AM
    Speakers in the stand? That is just genius. I wonder how many sets you would need to form a complete circle.
  • 0 Hide
    Trialsking , April 30, 2013 1:24 PM
    "is only 7.17-inches thin"
    Did I read that right?!?!?!?!
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