52" TV for $10! I woulda bought like 10 if I had the chance...

did the people buying it really think it was that cheap when they bought it? or were they hoping for that same case as Dell?

but idc I hate best buy and their geek squad. $180 for a virus scan. damn wankers.

oh damn...our cracker jack junk stated at the price it SHOULD be!?!! NO WE WON'T SELL! let them keep their junk...go live your lives and stop being consumers.

What did they expect...but best buy...your kinda fail.

I saw this on their website, it was not specified that it's "online only" went to the store because i couldn't order it, at which point i was told that it was in stock and they'd sell it to me for 1400. Classic bait and switch. illegal. I filed a formal complaint with the BBB.

As if they would follow through with something like that.

If you saw a 52" HDTV for $10, would you seriously think,"MAN NO WAI WHAT A DEEL"? I hope not you moron.

Its obvious they won't honour the price that was listed, so don't be suprised when they say it was a typo.

Hey genius, notice what happen with Dell? This is because it is ILLEGAL not to follow through on an advertised price - EVEN if it was a typo. I, and others, have gotten many things on these errors for cheap. I've gotten a $120 item for $12 at Best Buy. They tell you it is an error, and you tell them too bad, it is law. And they have to honor it.

Where it is tricky here is since it was online and the discount was HUGE. But legally they have to honor the price. I am sure there will be legal intervention with this and perhaps even a court case.

I'm sure none of these people thought "wow what a great deal" but rather "wow let's take advantage of this error because they have to honor it by law!"

Ahh, i wish i could have grabbed one of those Dell monitors.

What if the listing price is $100 or $1000. Would you think that $1000 is a typo? Then, where do you draw a line.

I think companies should be forced to follow through on an advertised price. Next time they'll pay more attention before publishing. Who's to say that companies start using that tactic to get people to a store:
- AD: "Buy this new LCD LED TV for $900"
- Dude: "No way, I must get it now"
- BB rep: "Sorry, it's a typo but let me show you what we have in store"

Makes you nauseous, right?

Dannyaa is correct. I was a retail manager for a couple of years and the law states that companies must honor an advertised price regardless of whether or not it is an error. These people who took them up on the price should file a class action lawsuit. They will win. If not, companies can just claim any price to get you into the store, or whatever, and just say--oh, oh, we made a mistake. Sorry Best Buy, take it on the chin and learn how to proofread your frickin stuff.

No, the law does not state that you have to honor a typo. FTC does prohibit bait-and-swich tactics with respect to printed media, HOWEVER, the FTC has also provided a provision for typos such as this. Stop talking out of your ass. Bust Buy has done nothing wrong except not proofreading the ad before it went out.

There is an interview with one of the bigwigs from bestbuy about this issue. He said they would have honored it, if people weren't so greedy about it. Like the guy with the first post "I would have bought 10". Can't just get a 52" badass HD TV for $10? That's not enough of a deal? Ohhh nooo. . . I better buy 50 and make some money! He mentions that one guy ordered over 60 of them. Greedy bastards.

And yes, seriously, what kind of d-bag looks at an ad for a 52" hi-def LCD panel and thinks "that's one heck of a deal!". Seriously, you'd have to be braindead to not know that's a typo.

The Dell thing was not here in the US so I can't say for them. Best Buy however does seem to cover this in their fine print and this being online makes things fuzzy. Laws don't cover the internet very well yet and Best By can afford good lawyers, I doubt they will have to honor the price.

@machowarrior
it wasn't a bait and switch, it wasn't an add to get you into the store for one thing. And as far as offering you the 1400 price tag, you can walk into any electronics store and talk them down at least 10% on most items. In my experience tvs more than 10%. Last year I went to best buy for my tv, list was $2400. Amazon had it for 1700 with free shipping. Best Buy was going to give it to me for $1850 which was good for me, didn't expect a price match, then they didn't have it in stock. Circuit City, American, and Ultimate wouldn't come close to that price so I wound up using Amazon. My point is, I like BB, they have always been good to me. Geek Squad is a joke, but if you are on this site do yo really need them?

Correct, typo's are not considered a must price for purchase. Patterns of bait and switch is a violation, non sufficient quantities of products can be but not always be a violation. I just bought a 40" Samsung for $759.00 and with 1080P source material it looks fantastic

All this babble is making me SICK. It was a typo, I would NEVER think that the TV was $9.99, would immediately know it was a mistake, would try to get it and if I was denied, I would be expecting it. If I tried to use the "GOVERNMENT" and it's "LAWS" I would be a hypocrite for trying to "SCREW" Best Buy. Jesus H CHRIST. People alllways lookin for handouts.

"I saw this on their website, it was not specified that it's "online only" went to the store because i couldn't order it, at which point i was told that it was in stock and they'd sell it to me for 1400. Classic bait and switch. illegal. I filed a formal complaint with the BBB."
As others have stated, its not bait and switch, its a typo, and as for not honoring it, they have their butts covered because of the statement on their website saying "Prices and availability of products and services are subject to change without notice. Errors will be corrected where discovered, and Best Buy reserves the right to revoke any stated offer and to correct any errors, inaccuracies or omissions including after an order has been submitted and whether or not the order has been confirmed and your credit card charged." AKA - if you are purchasing something off their website, you are agreeing to that statement and you are s*$& out of luck if they claim it is a typo.

I like how a lot of people say what the law is, but they have no clue. This the law (in the US): Once you have a contract (like you paid online) if there is a material mistake of fact (like the wrong price), no contract is formed if the other party knew or should have known of the mistake. "Should have known" means a reasonable person would have figured it out. $10 for a 52" LCD, that is clearly a mistake.

BTW, a mislabeled item (pre-purchase) is also not binding. Many courts have held that a price tag is not an offer, but an "offer to deal." This means that when you take the item to the register you are offering to buy for the list price, then the retailer accepts. At that point, it is binding. Stores that honor the wrong price do so for good customer service.

The law makes sense. We as a society don't want people making a windfall because of a simple error. If you want a TV, get a job.

You expect Best Buy to really pay that much suffering for a single employee's mistake?

Then again look at the Dell case...

I work at best buy and I have to deal with you freakin idiots on a regular basis! "Hey man give this to me for free" "no you retard" "ah this is a bait and switch" "here let me show you the ad in which it says 'limited quantities, one per household, etc.' I'm sorry you waited till Friday to come in and get this and the ad came out Sunday dickweed and we are out of stock." Use something called common sense, or your brain for crying out loud! Do some research before you come in, and for crying out loud don't piss and moan about not getting 300% off when you found it cheaper on ebay (and yes I've had customers ask me if we price match eBay). Go play in the middle of the road.

You need to learn how to exploit online pricing error from my friend in Taiwan. Order not 10, but OVER 9000!!!!!!111!!!

These errors w/e.. I'm sure the people who tried to buy them new it could be a waiste of time, but figured they might as well cross their fingers and hope for the best, specially since it's not like their gonna be out of anything. I would've if I would've known.

Who knows some might slip through the system. Like if it were possible to do a store pick up. Let them try and come to my house and tell me there was an error!

There's a lot of perceptions going on here - some say it's the law some say it's not. I don' know. The fact of the matter is that if you already paid for a product, that means that the terms of the contract have been fulfilled, so how can bestbuy then retract the contract by imposing a refund on a legitimate transaction. Yes, this was a mistake, but sh-t happens and this is the cost of doing business. If anything, they should offer a $150 gift card to all customers they 'mistakenly tricked'.

Obviously not...

Real news please?

I deal with people who want to take advantage of every little mistake they can find, such as dannyaa. His train of thought makes me sick. He doesn't care that a mistake like this cost someone their job. There is a bait-and-switch law. It provides for such typos(as stated above). Almost every ad I see now has a clause at the bottom stating that such typos need not be honored. Best Buy even put such a clause in the buyer's agreement. Since the product was never delivered to these people, BestBuy has the right to refuse their money and issued a refund. Its as simple as that, really. In a brick & mortar store, things might be different in that the first customer to request the obviously mismarked item might get it for the price. Although, that is only for good customer service reasons. A disclaimer would soon be posted afterward and all other requests declined. They are not obligated to honor it. The customers that were 'mistakenly tricked' were only fooling themselves by not reading what they agreed to.

And a lot of people have to deal with dirt bag Best Buy employees that are dickweeds when the customer is upset because frequently on Sunday morning when the store opens and there is only one of the items or no stock of the sale item; but, magically the next week after the sale the shelf is stocked full of the item. Happens regularly at the local Best Buy and I think customers should be annoyed.

At least it's not CompUSA where they'd ship 3 of some special to each store.. and the store manager would buy them and have them in his car before the doors opened.

I like the implication that if thousands of people had only ordered one each they might have honored the price. Funny guy.

Sorry Folks, they don't have to honor typo errors. They have a legal disclaimer on their web page that states they will not honor typeo errors and that they have the right to cansel any order that was sold as an error in advertising. You can rant and rave all you want but at the end of the day it's just a pipe dream.

yeah cuz anyone actualy gives a shit what the BBB says. Since they cant do anything to bestbuy aside put a you had a complaint on thier BBB record assuming they are even members of it. you sure showed them!

Your hit the nail on the head. Quit bellyaching about this and get real. Best Buy still employs HUMAN BEINGS. To think that you're really going to get a TV for $10 shows how STUPID YOU ARE. If you don't know that $10 for a 52" is a flat panel is a pricing mistake, try to turn your brian on and think about it. And when you KNOW it's a pricing error, there IS NO CONTRACT. Whether it's a computer glitch or a human mistake, it's still an error. I don't blame you for trying, but I do think it's ridiculous to whine and moan about Best Buy being deceptive afterwards.

You were deceiving YOURSELF if you really thought you were going to get this TV for $10.

Certain types of intentional misconduct, bait and switch, and deceptive advertising should be penalized, but when something is an obvious mistake, then it's just that - A MISTAKE. Have you ever made a mistake? Would you rather have it slapped back in your face or would you rather have someone forgive you?

This is NOT "classic bait and switch." You are out a few minutes of your time in the comforts of your home, not a 15 minute inconvenient drive to a car lot or store sale for nothing. Big difference.

I actually placed an order myself when this mistake happened, but absolutely was not expecting Best Buy to honor it. I mean, really, no one can seriously expect Best Buy to honor clearly what was a mistake.

One of the sites I read a couple of times a day to get good deals is: http://www.uberi.com

I do highly recommend it. A few months ago I found out about a less-ridiculous deal of 22" LCD Monitors for about $60 shipped through uberi.com and bought 3. Surprisingly, Best Buy honored it. I was rather happy with it.

Anyway, seriously, who could expect Best Buy to honor this price mistake in this case.

As for uberi.com, I recommend checking out its Amazon discount table and the "filler item" finder too to get free shipping. It's kind of amusing.

I actually placed an order myself when this mistake happened, but absolutely was not expecting Best Buy to honor it. I mean, really, no one can seriously expect Best Buy to honor clearly what was a mistake.

One of the sites I read a couple of times a day to get good deals is: http://www.uberi.com

I do highly recommend it. A few months ago I found out about a less-ridiculous deal of 22" LCD Monitors for about $60 shipped through uberi.com and bought 3. Surprisingly, Best Buy honored it. I was rather happy with it.

Anyway, seriously, who could expect Best Buy to honor this price mistake in this case.

As for uberi.com, I recommend checking out its Amazon discount table and the "filler item" finder too to get free shipping. It's kind of amusing.