Black Friday mattress deals are already live — our expert guide to the best sales from Simba, Emma, Silentnight and more

Two women sit on the DreamCloud Luxury Hybrid Mattress. A Tom's Guide Savings Squad deals graphic in the bottom right corner
(Image credit: Future)
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The Black Friday mattress deals have arrived earlier than ever in 2026 and we have our eye on the bargains. We monitor mattress sales throughout the year and with deals like 30% off the top-rated Simba Hybrid Pro mattress and up to £600 off the Elite mattress at Emma, we think now is the time to save on a new bed.

Black Friday grows year after year and right now, it's the biggest mattress sales events of the year. This is a great time to upgrade your bed (and your sleep) for less, or to find a budget-friendly mattress to get your spare room ready in time for Christmas guests.

Below we've rounded up the biggest Black Friday mattress sales already live and we'll be keeping an eye out for further price drops — so bookmark this page. Not yet ready to shop? Check out our guide to the best mattresses you can buy online, tested and chosen by experts, to get you started.

Today's best Black Friday mattress sales

Black Friday mattress deals 2026: Editor's choice

1. Simba  Hybrid Pro Mattress (double)
No.1 for all sleepers
Save 30%
1. Simba Hybrid Pro Mattress (double): was £1,299 now £909.30 at Simba Sleep

The Simba Hybrid Pro is our number one mattress for most sleepers. The supportive yet cushioned feel helps ease hip and back pain and it's a great pick for couples thanks to its excellent motion isolation. There's 30% off at Simba right now, reducing a double to £909.30 (was £1,299) and a king to £979.30 (was £1,399). You're unlikely to spot a bigger price drop, and a 200-night trial and 10-year guarantee sweeten the deal.

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2. Emma Original Elite (double)
No.1 for side sleepers
Save 40%
2. Emma Original Elite (double): was £1,159 now £695.40 at Emma UK

The side sleepers on our team loved the Emma Original Elite mattress. It features an unusual "Airgrid" that contours to the body to relieve pressure at the shoulders (so you don't wake up with sore joints). There's 40% off the Elite at Emma, one of the biggest deals in the Black Friday sale. A double is now £695.40 (was £1,159) while a king is just £761.40 (was £1,269) — a competitive price for a bed with a fresh take on comfort.

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3. Zinus  Green Tea Memory Foam Mattress (double)
No.1 on a budget
Save 9%
3. Zinus Green Tea Memory Foam Mattress (double): was £104 now £94.99 at Amazon

There's not a major price cut on the Zinus but who are we to turn our nose up at a double mattress for under £100? (£94.99, to be exact.) Our Zinus Green Tea Memory Foam mattress review team found the plush feel perfect for side sleeping, but be aware it does have some issues with durability. The budget-friendly price makes this a great pick for guest rooms.

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4. Otty Original Ice Hybrid (double)
No.1 for hot sleepers
Save 15%
4. Otty Original Ice Hybrid (double): was £674.99 now £574.99 at OTTY

Our tester slept on the Otty Ice Hybrid mattress during the blisteringly hot summer of 2026 and was impressed at how cool and comfortable the surface remained. Get ahead of next year's heatwaves with Otty's Black Friday sale, which reduces a double to £574.99 (was £674.99). Or invest in a king for £624.99 (was £749.99) and get even more cool space to stretch out on.

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5. Relyon Natural Luxury Supreme 2150 Pillow-top (double)
No.1 for hotel-luxury
Save £390
5. Relyon Natural Luxury Supreme 2150 Pillow-top (double): was £1,169 now £779 at Mattressnextday

We love the luxury comfort of the Relyon Bridgwater Mattress but we're still keeping our fingers crossed for a deal at Dreams. If you don't want to wait, the Natural Luxury Supreme Pillow-top by Relyon is up to 50% off at MattressNextDay. For the full hotel-luxury mattress experience, upgrade to a king for £839 (was £1,269). Handmade in Somerset, it comes with a 10-year guarantee.

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6. Silentnight  Epping Miracoil Ortho Mattress (double)
Traditional firm innerspring feel
Save £110
6. Silentnight Epping Miracoil Ortho Mattress (double): was £339 now £229 at Dreams

Want the traditional comfort of an innerspring mattress? The Silentnight Epping Orthopedic mattress has that classic bouncy feel with a tufted cover to provide cushioning. It'll probably be noisier than most modern hybrids but with a double now only £229 (was £339), it's easy on the wallet. Plus, it comes with a 100-night trial (so you can see if those springs squeak). This is a last chance to buy sale and many sizes are already gone, so don't hesitate to shop.

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7. Brook + Wilde Suprema Mattress (double)
An option for all sleep styles
Save 20%
7. Brook + Wilde Suprema Mattress (double): was £1,545 now £1,236 at brookandwildesleep.com

The Brook + Wilde Suprema is a luxury bed that comes in three mattress firmness levels and is made to order. We tested the Firm in our Brook + Wilde Suprema mattress review, and found it best for back and combination sleepers (side sleepers should opt for Medium or Soft). There's 20% off all feels, reducing a double from £1,545 to £1,236. But we think a bigger price drop might appear closer to Black Friday.

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8. REM-Fit Pocket 1000 Hybrid (double)
Affordable hybrid
Save £40
8. REM-Fit Pocket 1000 Hybrid (double): was £449.99 now £409.99 at REM-Fit UK

The REM-Fit Pocket 1000 Hybrid mattress impressed our team with a medium-firm feel that'll appeal to most sleep styles. There's nearly always a sale at REM-Fit and the current offer takes 10% off the Pocket 1000 and throws in a free gift. With a double just £409.99 (and a king reduced from £499.99 to £449.99) this is a great value purchase.

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Black Friday mattress deals 2026: FAQs

The image shows a grey and white mattress on a grey fabric bed frame, set within a neutrally decorated bedroom

(Image credit: Future)

When is Black Friday 2026?

Black Friday 2026 is on Friday, 27th November. (The day after Thanksgiving in the US.) But you don't have to wait that long to make a saving. You've probably already noticed the Black Friday deals popping up and we predict all the best Black Friday mattress sales will be underway before the big day itself.

The sales usually appear in the lead up to Black Friday and continue throughout the weekend into Cyber Monday (30th November this year). Some deals will stick around for a few days after Cyber Monday, but be aware that the deals can end sharpish after the holiday.

Because it's hard to predict when the deals will come to an end, we recommend shopping before Black Friday to secure the mattress sale. We're deals hunting experts so we'll let you know if we predict a better saving is coming — and the deals you don't want to sleep on.

Is Black Friday a good time to buy a mattress?

Black Friday has quickly become one of the best times of year to buy a mattress. Since the sale started gaining traction in the UK over a decade ago, sleep brands have quickly seized the opportunity to offer discounts on beds and accessories ahead of the Christmas period.

We track mattress sales year-round and we expect to see the biggest discounts on beds over the Black Friday / Cyber Monday weekend. Shopping now can get you a high quality mattress for less (and a good mattress can provide up to 10 years of sleep comfort).

Missed the sales? The Boxing Day and New Year deals are expected to bring the next round of discounts. Although one advantage of shopping now is that you can lie back and relax over Christmas, and enjoy the shut-eye this holiday necessitates.

A Tom's Guide sleep writer sat on the edge of the Nectar Classic in a clean, minimalist sleep studio

(Image credit: Future)

Do shops have Black Friday mattress deals?

It's not just online where you can find a deal on a mattress. Furniture retailers will also run sales, some of which can rival the best mattress deals online. But to find the deals, you'll need to head to the shops.

There are advantages to shopping in person, the big one being the ability to try before you buy. (Online brands typically offer a 'sleep trial' instead — a period to test the bed at home, risk free.)

If you want to see your mattress in person before purchasing, we recommend asking the sales staff the following questions to ensure you're getting the best deal:

  • What is the RRP of this mattress?
  • What is the lowest price you have sold it for recently?
  • What trial period does it come with?
  • What is the warranty period?
  • What is your refund and exchange policy?
  • Do you offer free shipping?
  • Do you offer old mattress removal either for free or at a cost?
  • How long does this Black Friday mattress deal last for?

Where to find the best Black Friday mattress deals

Two women inspect a DreamCloud Classic Mattress on a bed frame in our Tom's Guide Sleep Lab

(Image credit: Future)

We've been tracking the Black Friday mattress sales for the past five years and based on this experience, the best place to find mattress discounts on Black Friday is online.

Online retailers don't have the same overheads as brick-and-mortar shops, so will usually offer deeper discounts. You'll usually find the best discounts by going directly the manufacturer. We've seen great discounts from the following brands:

  • Simba
  • Emma
  • Nectar
  • DreamCloud
  • Tempur-Pedic
  • Relyon
  • Eve Sleep
  • Otty
  • Brook + Wilde
  • Sealy

Third-party retailers will also offer discounts, so it's worth checking places like Amazon, MattressNextDay, and Dreams. However, be sure to check the benefits: do they offer a sleep trial and is there a guarantee?

Claire Davies (CSSC)
Managing Editor of Sleep, Certified Sleep Science Coach

Claire is a Certified Sleep Science Coach, the Managing Editor of Sleep at Tom's Guide, and a senior health journalist with over 16 years product review experience. Claire oversees our rigorous mattress testing procedures and our sleep buying guides. She is connected to a wealth of globally renowned sleep experts including mattress designers, neuroscientists, and board-certified doctors. Claire is certified to advise people on how to choose products that suit their individual sleep needs, and to help them create a nighttime routine and bedroom environment for better sleep. Previously, Claire worked at T3 and TechRadar, testing the latest wellness products and sleep tech.

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