Samsung to launch 115-inch Neo QLED TV that dwarfs the biggest OLEDs

Samsung is adding to its line-up of oversized displays with the new 115-inch QN90F Neo QLED TV that’s available starting today on Samsung's website for… well… a lot. At launch, this super-sized TV will cost $26,999, which is strange considering that’s nearly as much as Samsung’s recently unveiled 115-inch RGB MicroLED TV that costs $30,000.
Back in April we did our Samsung QN90F hands-on review with a 65-inch version of this set, and we came away impressed with its bright picture and local dimming performance. You also get full HDMI 2.1 support in an elegant design. However, we thought some of the AI-features felt half-baked and that the color volume was a bit lackluster.
Despite a number of picture-enhancing technologies, it's not exactly clear how the supersized Neo QLED TV is supposed to compete with its MicroLED stablemate — unless Samsung has plans to cut its price significantly in November for Black Friday.
Big screen, big value?
At 115 inches corner-to-corner, the new QN90F is larger than any consumer OLED TV — but it now feels par for the course for QLED TVs put out by Samsung and Hisense.
According to the press release sent to Tom’s Guide, the 115-inch Samsung QN90F Neo QLED TV will use the NQ8 AI Gen3 processor (the same one found in last year’s Samsung QN900D 8K TV) that has access to Supersize Picture Enhancer, an upscaling technology that helps reduce noise on larger screens.
To help mitigate glare — a huge problem for TVs this size — Samsung is equipping the QN90F with Glare Free technology, a technology that has worked exceedingly well in its QD–OLED TVs, the 2025 S95F OLED and the 2024 S95D OLED.
For enhanced contrast and color, the QN90F will use a combination of its Neo Quantum HDR Pro and Plus, Quantum Matrix Technology Pro technology.
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All these technologies sound great on paper, but I'm not sure any Neo QLED TV will be able to compete with Samsung's new RGB MicroLED TVs.
Neo QLED vs RGB MicroLED vs OLED
Despite maxing out at 97 inches, OLED TVs are still some of the best TVs on the market thanks to their self-emissive pixels. Neo QLED TVs for their many tricks still require a backlight.
RGB MicroLED is the latest and greatest LED technology and while it's not quite self-emissive in the same way OLED TVs are, it uses red-, green- and blue-colored LEDs — each of which are less than 1/10th of a millimeter.
These MicroLEDs are good for two things: light and color. While we've yet to test them in our own labs, Samsung claims that these TVs can cover 100% of the BT.2020 color gamut, making them far more vibrant than even the most colorful OLED and Mini-LED TVs. Given how the MicroLEDs are clustered, they're expected to get much brighter than traditional Mini-LED and OLED TVs, too.
I'm saying all this because at $27,000, the new QN90F doesn't feel like a screaming deal considering that an equivalent-sized RBG MicroLED is just $3,000 more. However, if Samsung's plan is to launch at $27,000 and then cut that in half for Black Friday, then I understand why it's priced the way it is.
If even $15,000 is more than you'd like to spend for a new TV (I don't blame you) our list of the best budget TVs right now has got you covered.
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Nick Pino heads up the TV and AV verticals at Tom's Guide and covers everything from OLED TVs to the latest wireless headphones. He was formerly the Senior Editor, TV and AV at TechRadar (Tom's Guide's sister site) and has previously written for GamesRadar, Official Xbox Magazine, PC Gamer and other outlets over the last decade. Not sure which TV you should buy? Drop him an email or tweet him on Twitter and he can help you out.
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