Finding the best unlimited data plan requires more than just looking at prices and picking the cheapest option. While nobody wants to spend more on their monthly cell phone service than they have to, some unlimited plans pack in more perks, making them a better value than a cheaper option.
Every unlimited data plan also includes unlimited talk time and text. But you can get other benefits like LTE hotspot data, the ability to use your plan when you travel overseas and HD video streaming. We would also consider a wireless carrier’s 5G coverage if you’re looking to buy a 5G phone.
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We’ve studied the unlimited data plans offered by AT&T, T-Mobile and Verizon to assess which one best fits the needs of different types of users, especially now that T-Mobile has absorbed Sprint and the latter's unlimited plans have disappeared (at least for new customers). The good news if you’re looking for an unlimited data plan — you’ve got a lot of options at different prices that will provide you with a virtually limitless pool of data each month.
Here’s a closer look at the best unlimited data plans for a wide range of different smartphone users. And if you don't need all that data, we've outlined the best tiered data plans among the limited options available.
What is the best unlimited data plan?
Based on our research, T-Mobile's $70-a-month Magenta unlimited plan is the best unlimited data plan. T-Mobile's Magenta plan is not the cheapest unlimited plan out there — that honor goes to T-Mobile's own Essentials plan, which costs $60 a month for individual customers. But the perks in T-Mobile's Magenta plan are pretty appealing, as you get 3GB of LTE hotspot data, the ability to use your data when you head overseas and weekly giveaways.
Verizon features four unlimited plans, offering a different set of benefits that could appeal to you, depending what you’re looking for from your monthly cell phone plan. A recent reshuffle means that Verizon's Play More is the best plan if you enjoy streaming media to your phone. Meanwhile, AT&T features a trio of unlimited tiers. Unfortunately, the cheapest plans from either of these two carriers contain too many restrictions.
This summer, T-Mobile folded Sprint into its operations, and the latter's unlimited plans disappeared. (Existing Sprint customers got to keep their plans.) To include more of the best unlimited data plan options, we've expanded our search beyond the major wireless carriers to include Visible, which has the best budget unlimited plan, and Google Fi, which is best for travelers.
T-Mobile only offers unlimited data to individuals at this point (unless you opt for the carrier's prepaid plans), but Verizon and AT&T continue to offer tiered data plans that cost a little less than their unlimited data plans. The best tiered option is Verizon's 5GB a plan, which costs $55 a month with an autopay discount.
The best unlimited data plans you can get today
T-Mobile’s $70-a-month Magenta unlimited plan is the best unlimited data plan if you demand limitless data each month.While the plan would be more appealing if T-Mobile let you stream HD video, for most users, watching 480p video on a smartphone-sized screen won't be too much of a hardship. And if it is, you can pay $15 extra each month for Magenta Plus, which includes HD streaming. (The additional charge for Magenta Plus goes down to $10 if you have a family plan with T-Mobile.) The Magenta plan's $70 rate also includes taxes and fees, so your monthly bill won't fluctuate.
If you'd prefer to pay less each month, T-Mobile's Essentials plan costs $60 a month. You won't get as many travel perks like free texting and an hour of Wi-Fi on Gogo-enabled flights or the ability to use your data plan (albeit at slower speeds) when traveling in 210 countries as you do with Magenta. More importantly, T-Mobile has the right to slow down data speeds for Essentials customers if its network gets congested. And you're on the hook for taxes and fees with T-Mobile Essentials. Stick with Magenta, unless you really want to save that extra $10 each month.
Regardless of which unlimited data plan you opt for at T-Mobile, you'll have access to T-Mobile's 5G network, provided you've got a 5G-capable phone.
With four unlimited options — two of which cost the same — Verizon isn't going to win prizes for clarity. But at least, it's charging a little less for unlimited data than it was before.
The best unlimited data plan for most users at Verizon is the $80-a-month Play More plan, after an August overhaul that brought Disney's bundled streaming services — Disney Plus, Hulu and ESPN Plus — to Play More plans. Play More subscribers also get six free months of Apple Music, on top of 15GB of LTE hotspot data.
Opt for Get More instead — it costs the same $80 as Play More — and you'll only get Disney Plus for free. But in addition to the 15GB of hotspot data and six-month Apple Music trial, Verizon includes 600GB of free cloud storage.
Both Do More and Play More come with 5G service included (provided you’re using a 5G-capable phone like the Samsung Galaxy S20 Plus or Galaxy Note 20 Ultra), as does the $90-a-month Get More Plan. That’s the most expensive unlimited cell phone plan you can get anywhere, but at least Verizon throws in substantial perks. Hotspot data doubles to 30GB, you get the 600GB of storage included with Get More, and you enjoy the Disney bundle that Play More gets. Plus, a full Apple Music subscription comes with Get More.
Start Unlimited is Verizon's cheapest unlimited cell phone plan at $70 a month. Don’t expect a lot of perks — just six-month trials of Apple Music and Disney Plus. Start Unlimited customers who want 5G coverage will need to pay an extra $10 a month. And Verizon can slow Start Unlimited traffic at any time; other Verizon unlimited plans let you use up to 50GB of data before any throttling can take place.
AT&T’s Unlimited Elite plan is the carrier’s most expensive option at $85 a month. But it’s the best unlimited data plan at AT&T if you want HBO Max, as that streaming service is included as a perk for Unlimited Elite customers. You’ll also get access to AT&T’s 5G network with a 5G-compatible phone along with the ability to stream HD video. AT&T also won’t slow your speeds until you’ve consumed 100GB of data.
If $85 is too much for your budget, consider either the Unlimited Extra ($75 a month) or Unlimited Starter ($65 a month). Extra also includes 5G access plus 15GB of LTE hotspot data. Your speeds won’t be throttled unless you used more than 50GB of data. With the Starter plan, AT&T reserves the right to throttle your speeds at any time, though AT&T now extends 5G coverage to its least expensive unlimited plan.
If keeping costs down on your monthly cell phone bill is as important to you as having a limitless pool of data, you'll need to look beyond the big carriers for service. The best unlimited data plan from a discount carrier can be found at Visible, where you'll pay just $40 a month. That rate includes taxes and fees, so you won't see your total bill top that $40 mark.
While Visible may not be a recognized name, you know its network very well. The service is owned and operated by Verizon, so you're using Big Red's network when you connect. While Visible no longer caps speeds on the the network (with the exception of hotspot speeds, of course), your service can be throttled if Verizon's network is congested. And there's no 5G coverage with Visible at this point.
Other wireless services offer better perks with their unlimited plans, but Visible is hard to beat if the most important perk is a low monthly bill.
Google Fi's unlimited data plan is not the cheapest one you'll find. In fact, it costs as much as T-Mobile's Magenta plan. But if you do a lot of traveling, Google's wireless service is the place you want to turn to for coverage for the best international phone plan.
That's because Google doesn't charge you extra for texting or data when you travel in 200-plus countries. That means you can use your plan like you always do when it's time to check email, post photos or text a friend. (Voice calls cost extra, though you aren't charged for calls placed over Wi-Fi.)
Google Fi has some other advantages, particularly if you used a phone that's optimized for the wireless service — either one of Google's own Pixel devices, like the Pixel 4a or upcoming Pixel 5, or the Moto G Power or Moto G Stylus. That way, your phone can switch seamless between the different wireless networks Google Fi uses for its coverage. But just about any smartphone can work with Google Fi, including Apple's iPhones.
Wireless carriers favor unlimited data plans these days, with T-Mobile and Sprint even eliminating plans with data allotments. But tiered plans still exist for smartphone users who don’t want to pay for limitless data, and Verizon has the best tiered data offering.
This 5GB plan costs $40 plus a $20 monthly access fee. However, you lower your monthly cost to $55 by enrolling in autopay. That 5G of data is more than enough to get by if you don’t do a lot of video streaming. And if you’re worried about being socked with charges for going over that 5GB limit, Verizon’s Safety mode slows your speeds for the rest of the billing cycle after you’ve used up your data. Any unused data gets carried over to your next month of service.
Verizon expanded its tiered data plans to add a 10GB option that costs $65 a month after an autopay discount. That's only $5 less than Verizon's cheapest unlimited plan, though, so at that point, you may be better off turning to an unlimited option with Big Red.
AT&T is the other carrier still offering tiered data plans, and its best deal is the Mobile Share Plus 9GB package. Like it says on the label, you get 9GB of LTE data each month, which is certainly more than enough for most people. The data you don’t use gets rolled over into your next month of service.
The 9GB plan may seem more attractive than Verizon’s 5GB offering — it’s nearly twice the data for just $5 more each month. Then again, AT&T’s Unlimited Starter plan is just $5 more than the 9GB tier, so this isn’t substantial savings from unlimited data. AT&T also has a 3GB Mobile Share plan for $50 a month, but that’s a lot to pay for such a slight amount of data, especially compared to Verizon’s offering.
How to pick the best unlimited data plan for you
Besides making sure to choose a carrier that offers good service in your area — check out our guide to the fastest wireless networks in addition to asking friends and family about coverage — consider both price and perks. With the best unlimited data plans ranging in price from $60 to $90 per month, pick the plan that fits in your budget. Also consider what benefits each wireless carrier includes with their different tiers of unlimited data.
Wondering if you need unlimited data? Unless you’re streaming video and music fairly regularly, you probably can get away with a tiered data plan, like the ones offered by AT&T and Verizon.
One caveat about unlimited data: It’s not totally without limits. AT&T reserves the right to start throttling data at 50GB for Unlimited Extra and 100GB for Unlimited Elite; Unlimited Starter customers can be throttled at any time. Verizon is able to slow data after 50GB are used by Do More, Play More and Get More customers. T-Mobile also lets you use 50GB of data before throttling can begin.
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