Save $1,100 on one of the best Samsung OLED TVs of the year in this last-minute holiday deal

The Samsung S90F alongside a badge that reads: "Tom's Guide Holiday Finds OLED TV Deals"
(Image credit: Samsung)

The holidays are here and the end of the year is approaching. While TV deals aren't quite as thick on the ground as they were a few weeks ago during Black Friday and Cyber Monday sales events, there are still some sensational savings to be had as TV brands prepare to launch their 2026 models.

And, if an OLED TV is on your wish list this year, there's one deal in particular that you ought to take note of. Today, you can get the 65-inch Samsung S90F for just $1,399 at Best Buy. This is a full $1,100 off its original price and close to what you would've paid on Black Friday.

The S90F is one of the most value-packed OLED TVs of the year, as it packs a bunch of the features found in flagship TVs into a mid-range price point. Here’s what you need to know about it.

Samsung 65" S90F OLED TV
Samsung 65" S90F OLED TV: was $2,499 now $1,399 at Best Buy

Samsung's newest mid-range OLED fetches you many of the features you'll find on fancy flagships, but for far less of the cost. In addition to excellent HDR brightness and plenty of gaming features, the 65-inch version comes with quantum dot-color — an enhancement that's typically found in higher-end OLED TVs.

My favorite feature on the S90F is its quantum-dot color. These color-boosting nanocrystals are typically found on some of the best OLED TVs on the market (including Samsung’s flagship S95F OLED). Not every size in the S90F series features quantum dots, but the 65-inch version will net you this important feature.

Thanks to these quantum dots, the 65-inch S90F delivers better color volume than what you’ll find on the S90F's top competitor, the LG C5.

The S90F pairs its class-leading color volume with bright highlights, especially in HDR. When combined with the perfect black levels OLED displays are known for, these bright highlights create an incredible sense of depth.

It competes directly with the LG C5 when it comes to gaming support, too. The S90F features four HDMI 2.1-compatible inputs, all of which support 4K gaming up to 144Hz, ALLM and VRR. Unlike the C5, however, the S90F doesn't come with Dolby Vision support.

If you don't mind missing out on Dolby Vision, this is a terrific time to save a ton of money on the OLED that, in his Samsung S90F review, my colleague Ryan Epps called one of his favorite of the year.


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Michael Desjardin
Senior Editor, TV

Michael Desjardin is a Senior Editor for TVs at Tom's Guide. He's been testing and tinkering with TVs professionally for over a decade, previously for Reviewed and USA Today. Michael graduated from Emerson College where he studied media production and screenwriting. He loves cooking, zoning out to ambient music, and getting way too invested in the Red Sox. He considers himself living proof that TV doesn't necessarily rot your brain.

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