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ExpressVPN has finally started to introduce localised pricing, moving away from the USD-based model it previously employed.
Selected users can now pay in their local currency and prices will be fixed to their region. Previously prices fluctuated based on daily exchange rates between their local currency and the US dollar.
New regions, new payment methods
Localised pricing is fully live for users in the UK, Eurozone, and Brazil. You can pay for your subscription in British pounds, Euros, or Brazilian reals.
It is "actively testing and launching" payments in Canada (CAD), Australia (AUD), Japan (JPY), Singapore (SGD), and Hong Kong (HKD). Those in these countries may already see local currency pricing displayed.
ExpressVPN said in a blog post it is "preparing to launch" local currencies for New Zealand (NZD) and Switzerland (CHF), plus more, "in the coming weeks."
This update also allows ExpressVPN to introduce support for "buy now, pay later" (BNPL) services, such as Klarna, and "other region-specific payment methods" that go beyond standard credit cards. ExpressVPN doesn't currently support payment in cryptocurrency.
ExpressVPN explained the switch to localised pricing "is about bringing clarity and simplicity" to subscriptions. It said the price you see is the price you pay.
However, it's worth noting that the upfront price you see on its pricing page does not include sales tax or VAT. This will vary from country to country and is added at checkout.
The pricing structure
ExpressVPN switched to a tiered pricing system in September 2025 and has three plans to choose from – ExpressVPN Basic, ExpressVPN Advanced, and ExpressVPN Pro – each with lengths of one month, one year, and two years. Two-year plans work out the cheapest per month, but cost more upfront.
At the time of writing, ExpressVPN's limited-time deal sees a two-year plan start at $2.44 per month ($68.40 upfront). In the UK, prices start at £1.74 per month (£48.80 upfront). When I used another VPN to change my location to Brazil, I could see prices starting at R$6.93 per month (R$166.32 upfront).
Most two-year plans currently come with four extra months of protection for free and a 30-day money-back guarantee comes as standard on all plan lengths, at all times.
Up to five apps are now included with an ExpressVPN subscription – ExpressVPN, ExpressMailGuard, ExpressKeys, ExpressAI, and Identity Defender.
ExpressVPN Basic includes ExpressVPN, and basic versions of ExpressMailGuard and ExpressAI. ExpressVPN Advanced upgrades ExpressMailGuard and ExpressAI, and sees the addition of ExpressKeys, Identity Defender, and three days of unlimited holiday.com eSIM data.
ExpressVPN Pro includes everything ExpressVPN has to offer. It includes premium versions of all the apps previously mentioned, adding Dedicated IP and five days of unlimited holiday.com eSIM data.
Identity Defender is a US-exclusive, so non-American subscribers to ExpressVPN Advanced and Pro will not receive it. All other features are available to users worldwide.
The updated Identity Defender will be released at the end of February and ExpressAI is coming soon. The other apps are live now.
ExpressVPN's non-sale price sees two-year plans start at $3.49 per month. The VPN shared an image of how its standard pricing structure will appear following the initial switch to localised currencies.
The switch to localised currencies is a welcomed move. ExpressVPN lagged behind some of its biggest rivals in this area, namely NordVPN, so it's encouraging to see the change. It also means users can fully understand how much they will be paying, and removes the inconsistencies around USD-based pricing.
We test and review VPN services in the context of legal recreational uses. For example: 1. Accessing a service from another country (subject to the terms and conditions of that service). 2. Protecting your online security and strengthening your online privacy when abroad. We do not support or condone the illegal or malicious use of VPN services. Consuming pirated content that is paid-for is neither endorsed nor approved by Future Publishing.
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