Bose returns to wired headphones with new noise cancelling $99 earbuds that connect via USB-C

Bose Noise Cancelling Wired Earbuds press image
(Image credit: Bose)

Wired headphones have become increasingly popular in the last couple of years, so much so that Bose is bringing back wired earbuds for the first time in 11 years.

The company's new earbuds have the apt name Bose Noise Canceling Wired Earbuds. These Bluetooth-free earbuds ditched the battery but still come with active noise canceling.

Each earbud features two microphones to enable the noise canceling with multiple modes that can be moved through using a button on the inline remote in the wire. The controller also has a microphone for phone calls and should pick up your voice without holding it close to your mouth.

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As for connecting to your devices, there's no 3.5mm headphone jack. Instead, Bose's wired earbuds use a USB-C connector at the end of the 4.2-foot cable.

The rising popularity of wires

Bose SoundSport wired running headphones

(Image credit: Future)

Wired headphones have become more popular in 2026 for a variety of seemingly sociological and perhaps psychological reasons.

A Circana study from February 2026 found that wired headphone sales surged in the back half of 2025, increasing by 20% in the first month and a half of 2026 alone. "The trend in wired headphones could be an instance of consumers trading down to a lower cost and lower spec alternative," Ben Arnold noted.

Notably, wired headphones are cheaper than wireless versions, likely thanks to a reduction in needed components like a battery or Bluetooth module. On the price front, a study from Coherent Market Insights projects that premium wired headphones will make up more than 50% of headphone sales this year due to better sound quality, zero latency and reliability.

Meanwhile, a sudden influx of celebrities wearing wired earbuds and a desire for analog experiences as a way to push back against AI are considerations for the growing popularity of wired earbuds.

As a longtime member of the Cult of the Wire, sometimes you just get tired of having to charge every device you own.

Price and availability

You can pre-order the buds today for $99 in black, white smoke and a "limited edition" dewdrop mint. They should start shipping by October 15 per the press release, though the Bose store says October 13.


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Scott Younker
West Coast Reporter

Scott Younker is the West Coast Reporter at Tom’s Guide. He covers all the lastest tech news. He’s been involved in tech since 2011 at various outlets and is on an ongoing hunt to build the easiest to use home media system. When not writing about the latest devices, you are more than welcome to discuss board games or disc golf with him. He also handles all the Connections coverage on Tom's Guide and has been playing the addictive NYT game since it released.
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