Xbox One, 'Call of Duty' Dominated Black Friday Game Sales

Should you buy an Xbox One or a PlayStation 4? If you follow the wisdom of crowds, you might lean towards Microsoft's console.

Reviewing purchases made by shoppers on Black Friday, market research firm InfoScout found that the recently released Xbox One and the venerable Xbox 360 each outsold Sony's new PlayStation 4 and mainstay PlayStation 3 by two to one. The Xbox One was first, with 31 percent of all console sales, then came the Xbox 360 with 30 percent of sales. Sony brought up the rear: The PlayStation 3 and PlayStation 4 each accounted for 15 percent of sales. 

MORE: PS4 vs. Xbox One: Console Comparison

InfoScout cited a story about the PS4 selling out and having a limited second wave of availability that couldn't meet demand, reckoning that might be why the Xbox One outsold PlayStation 4. Both of the new consoles sold 1 million units, including preorders, during their first day of sales.

And what of the third competitor in the console race? Perhaps Nintendo should be worried: Despite a lower price, Wii U accounted for only 6 percent of console sales and Wii just 1 percent, according to InfoScout. 

The company also tracked the game sales and found "Call of Duty: Ghosts" to be the top seller, followed by family-friendly interactive-toy games "Disney Infinity" and "Skylanders: Swap Force." "Grand Theft Auto V" and "Madden NFL 25" round out the top five.

InfoScout accumulated the data from 102,000 shopping receipts from Black Friday, including the over 1,500 that had purchased video game consoles or individual games. The receipts were from major retailers including Walmart, Target, Best Buy, GameStop, RadioShack and others. 

Source: InfoScout

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  • I am not surprised. People that read THG will normally look at the hardware and gaming first. That's normal. Of course most of them as well would buy a PC before a console.

    But the XB1 is going to sell because, from what I have read, it has better games and as well it does allow for some great features out of the box. To get near the same as Kinect, and not even still, you need the PlayStation camera which is R50 mucks making the PS4 only $50 less with similar capabilities.

    Plus the 360 really helped as more people had 360s than had PS3s.

    I guess we will need to wait a year or so but I bet the XB1 will sell more.
  • Sale numbers mean nothing at this point for the PS4 and Xbox One... because of the supply issues both consoles get sold out as soon as new systems arrive. The only thing this statistic of 31% xbox one and 15% ps4 is showing is that Xbox One systems were more in stock over Black Friday.