Report: AT&T Stores Almost Sold Out of Nokia's Lumia 900
According to AT&T store reps, the Lumia 900 is "selling like crazy."
While European cell phone carriers are speaking behind curtains of anonymity about Nokia's Lumia line and how "no one comes into the store and asks for a Windows phone," it seems things are a little bit different stateside. Because neither Nokia nor AT&T will spill the beans on how well the Lumia 900 is doing, the folks over at Gizmodo were inspired to pick up the phone and start calling stores.
After speaking with reps at 36 different AT&T stores in major American malls, they discovered that the phone is selling pretty well. According to Giz, a Philadelphia location was the only store that hadn't sold out of the phone while everywhere else seemed to have run out of units in the first few days of availability.
Of course, though it's easy to say the phone is sold out and therefore a success, that's not really the whole story. Various factors must be considered, such as how many each store received for launch and just how often they're receiving fresh shipments. Only a couple of stores said they're receiving daily shipments of the phone, while some said they'd have more the next day. Others stores said they were expecting them that week. The cyan model seems particularly hard to keep in stock.
The general consensus among the AT&T reps is that the phone is doing very well, but there does seem to be a problem with keeping them in stock. Whether this is intentional --- an effort to create the illusion of demand -- remains unclear. We know that AT&T hasn't released comment on sales or any issues with supply, and with the carrier backing the Lumia 900 so strongly, the network probably wouldn't pass up the chance to say there was a shortage or that they couldn't keep the phone in stock.
Nokia is expected to talk Lumia 900 sales during its earnings call this summer, and it's unlikely we'll hear anything official in the meantime, but Gizmodo's informal study is definitely food for thought. Did you pick up a Lumia 900? If so, did you have a problem getting one or were you able to walk in to your local AT&T and walk out with a phone? Let us know in the comments below!