You can pay Facebook $100 to send a message to Mark Zuckerberg's inbox.
How much money are you willing to pay to talk to someone famous?
According to Facebook… quite a sum of money.
Facebook is testing out its 'pay-for-messaging' scheme, setting different price points to gauge what people are willing to pay to send messages to people they don't know. Currently, you can send a message to Mark Zuckerberg for $100.
No, the 'pay-for-messaging' isn't new. Previously, Facebook allowed sending messages to unknown individuals' inboxes for $1 each. However, that opens up doors for spamming, hence why Facebook's significantly raised the price.
"We are testing some extreme price points to see what works to filter spam," said a Facebook representatives to Venturebeat.
Facebook doesn't seem to have any defined plans for the 'pay-for-messaging' scheme. Venturebeat speculated the possibility of Facebook sharing the profits with recipients.
Whatever the case, if this ends up actually becoming a thing, some celebrities are going to get a lot of messages from endearing fans.

yeah and i'm gonna test charging people to say hello to me , just to filter out all the a-holes in life ..
here is the sentence fixed
"We are testing some extreme price points to see what morons are willing to pay us ,"
Seriously though, I see no practical purpose for this. If I have a product issue, I contact the company via their website. If I have a nagging question about a celebrity, I make an appointment with a shrink because obviously I am insane.
Other than that, who else would I need to contact that I don't know?
Stalkers
Ah, no. Some people who are managing the Facebook account of said celebrities are going to get a lot of messages. There are not that many Wil Wheatons in the world.