Simba Black Friday mattress sale: The best deal of the year is back
Save up to £864 in Simba's Black Friday mattress sale
Simba's Black Friday sales are here! That means up to 30% off mattresses — an excellent discount that matches the best deal we've seen from the brand this year. In fact, you could save as much as £840 in the UK.
For now, shoppers in the States will have to wait to get their hands on a Simba mattress, as all mattresses at Simba US are soon to be available.
Our experienced sleep team has tested several Simba beds and we rate them among the very best mattresses of this year. As well as providing excellent value for money, they perform well in all our in-house tests and suit a variety of sleep styles.
It's a great time to snap up a Simba bed, but you can still track all monthly offers in the Simba mattress sale. You can also explore our monthly mattress sales to know the best prices on mattresses all sleepers and more.
And, if you want even more mattress deal content, be sure to check out our Black Friday mattress deals live blog, for the most up-to-date news and deals.
Simba Black Friday mattress sale 2025: Top deals UK
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Up to £840 off mattresses at Simba
This year's Black Friday sale at Simba is knocking up to 30% off mattresses, which matches the biggest discount from the brand this year. That means now is an excellent time to buy, especially give the savings are so big: up to £840 off. We don't expect this deal to hang around past Cyber Monday, so take a look through the offers below to see which suits you best.
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The Hybrid Original combines the signature Simba tech with a budget-friendly price. Unlike the traditional best hybrid mattresses, which typically use tall springs as the supportive base, the Original creates stability through a dense layer of foam at the bottom. Microsprings are then layered above, for responsive pressure relief that cradles the body. A double is £599.25 (was £799) for Black Friday.
Benefits: 200-night trial | 10-year guarantee | Free delivery
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The Hybrid Pro mattress from Simba features a double microspring layer to enhance pressure relief and support across the body, while a top layer of natural wool uses an eco-touch to improve breathability. Part of the Deluxe line-up, it's a step up from the cheaper Comfort range and that's reflected in the price: a double is £1,199, which is a higher MSRP than last year, but it's reduced to £899.25 for Black Friday.
Benefits: 200-night trial | 10-year guarantee | Free delivery
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The luxurious Hybrid Ultra is described as the "dream mattress" by Simba, a top-rated mattress in a box that boasts numerous layers of foams, comfort materials, and springs to provide support for every sleep style. Our Simba Hybrid Ultra mattress review panel gave it full marks, praising the enhanced cooling and its versatility — everyone on the team was able to sleep comfortably. The Hybrid Ultra wouldn't seem out of place in a five star hotel, so a premium price tag is expected. At £2,299 for a double, this is an expensive bed, but the MSRP has dropped since 2024 and for Black Friday 2025 you can pick it up for £1,609.30.
Benefits: 200-night trial | 10-year guarantee | Free delivery
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The Simba Earth range prioritizes natural materials, switching foams for wool, hemp, and flax. Our Simba Earth Escape Mattress review team agreed that whatever the materials are, the firmer build is highly comfortable for back and stomach sleepers (if slightly too hard for side sleepers), and features a luxurious finish that begs you to take a nap. Curiously, a single is still full price for Black Friday at Simba, but a double is down from £1,699 to £1,274.25. We have seen sizes sell out of this mattress before in previous sales, so now might be the best time to buy if you have your eye on a double.
Benefits: 200-night trial | 10-year guarantee | Free VIP delivery
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Combining a sumptuous feel with an environmentally friendly build, the Simba Earth Apex is the ultimate in eco-luxury. Standing 30cm tall and featuring eight layers (including silk, cashmere, and Mohair) the medium-firm feel should suit most sleep styles while the breathable build is good for those who tend to heat up overnight. More affordable than the Hybrid Ultra, but described as the "peak of luxury" by Simba, a double costs £1,999 MSRP, reduced to £1,499.25 for Black Friday.
Benefits: 200-night trial | 10-year guarantee | Free delivery
When does the 2025 Simba Black Friday sale start?
Simba UK's Black Friday sale has now begun and we're currently seeing up to 30% off mattresses, which matches the best discount we've seen in 2025.
In the US, Simba isn't promoting a Black Friday sale, but last year it offered 10% off all mattresses. Stay tuned on Black Friday to see if a last-minute sale does materialize.
In 2023, Simba launched its Black Friday mattress deal in the second week of November, but this year no such sale has appeared.
With that said, the current price offer good value for money. We'll be checking Simba's sale frequently to see if better savings appear, so be sure to check back to find out if anything changes.
Does Simba have a Black Friday mattress sale?
In previous years Simba has offered some fantastic Black Friday mattress sales. In 2023 year we saw up to 45% off mattresses plus a price promise: Simba guaranteed the prices wouldn't go any lower in 2023. This meant Black Friday really was the cheapest time to buy a Simba mattress.
But Simba UK changed how it approaches deals in 2024. While the brand used to run evergreen Simba mattress sales, in 2024 we only spotted the occasional discount. And often, Simba has reserved that saving for just a few models.
As we've not observed the same sale patterns from Simba this year, it's hard to predict just what the Black Friday deals will be. Still, we remain hopeful, as the few deals that have popped up at Simba this year have generally been generous.
It's also hard to predict what kind of sales we'll see from Simba US, but for a different reason — the brand has only operated in the States for the past few months. However, based on Simba UK's sales, plus our general observations of Black Friday mattress deals, we're expecting an exciting sitewide saving.
Where to find Simba Black Friday mattress deals
Simba mattresses are available both online and from brick-and-mortar stores. We recommend shopping direct from Simba's online store, as here you'll find the complete mattress line-up, and the best benefits and aftercare.
Third-party retailers also carry Simba mattresses, including the Simba Amazon store. This is a good place to find old-season Simba mattresses (Simba refreshed the line-up earlier this year), and you can also spot deals on bedding accessories.
In addition. Simba mattresses can be found at John Lewis online and Argos (currently, the Simba Cool Foam Mattress is sold exclusively at Argos).
If you want to try before you buy, Simba beds are stocked at select retailers across England. However, if there's a specific bed you want to test, Simba recommends calling in advance to ensure it's in stock. Otherwise, you can buy online and enjoy the Simba 200-night sleep trial. That's 200 nights to sleep on the bed in your own home, before you have to commit.
Currently, it appears as though Simba mattresses are available exclusively from Simba online in the US. So if you're hoping for a deal, head straight to the Simba site.
Is Black Friday a good time to buy a Simba mattress?
Black Friday is traditionally the best time of year to find a mattress deal, with brands often announcing their biggest savings over this period. As Simba UK has recently refrained from running frequent sales, we expect Black Friday to be a rare opportunity to save money on these high-quality hybrids.
In the US, we're also expecting Black Friday to be a good time to buy a Simba mattress. Based on the deals we've spotted since the US range was launched, we expect savings to pop up frequently on Simba hybrid mattresses. But Black Friday is likely to see an increase in the discount, so if you don't mind waiting for your bed, it might be worth holding back and seeing what the sales season brings.
How to choose a Simba mattress
Simba specializes in hybrid mattresses to compete with the best hybrid mattresses around. In the UK, the nine mattress Simba line-up has an option to suit almost every sleep style and budget.
The Comfort and Deluxe range are traditional hybrid mattresses, pairing springs with multiple layers of foam. Side sleepers should look for hybrid mattresses with cushioned comfort layers, to provide pressure relief at the shoulder and hips. Back and stomach sleepers tend to need a firmer feel with plenty of lumbar support, to keep the spine comfortably aligned.
If you're looking for an eco-conscious bed, take a look at the Simba Earth range. With a three mattress line-up — the Source, Escape, and Apex — the Earth collection swaps foams for planet-friendly materials such as wool, hemp, and flax.
In the US, the Simba line-up currently consists of three hybrid mattresses. While the choice might be smaller, it's still important to prioritize your sleep style.
To make the right choice in the Black Friday mattress sales, consider the type of bed that will suit your sleep needs. Do you need lots of pressure relief? Do you need extra support at the spine? Or are you a hot sleeper, looking for a breathable bed? Avoid focusing on the discount too much — a saving is only good if it's on a mattress that's right for you.
How much should you pay for a Simba mattress in the Black Friday sales?
Simba mattresses are suitable for a variety of budgets, with prices ranging from £499 (for a single Simba Hybrid Essential Mattress), to £1,899 (for a single Simba Hybrid Ultra Mattress) and everything in between.
All Simba UK mattresses feature the patented Simba hybrid core technology and are manufactured in the UK. They also all come with a 200-night trial and a 10-year guarantee, plus free next day delivery. Simba doesn't currently manufacture any budget or lower mid-range beds — which is part of the reason why we're looking forward to the Black Friday mattress sales.
As the Simba mattress line-up is smaller in the US, you'll also find a smaller price range. The cheapest bed in the collection is the mid-range Hybrid Essential, which is priced from $999. The premium Hybrid Pro sits at the other end of the scale — it's priced from $1,399.
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Ruth is an experienced Senior Staff writer at Tom’s Guide, covering all things sleep and mattresses. She writes to help people sleep better, from how-tos to the latest deals to mattress reviews, and has interviewed an array of experts who share her passion. She is also our specialist on memory foam — she’s flown around the world to see memory foam being made — and leads our hotel mattress content. She has a deep interest in the link between sleep and health, and has tried enough mattresses, from Helix to Nectar to Simba, to know the right bed really can make a difference to your wellbeing. Before joining the team at Tom’s Guide, Ruth worked as a sleep and mattress writer for our sister website, TechRadar.
- Jack RidsdaleSleep Deals Writer
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