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T-Mobile has finally completed its acquisition of Mint Mobile and its two sister companies. While it's a big purchase, it doesn't mean major changes are coming right away.
The wireless carrier announced on Wednesday (May 1) that it's officially completed its acquisition of Ka'ena Corporation, the parent company of direct-to-consumer prepaid wireless carrier Mint Mobile, international-focused carrier Ultra Mobile, and wholesale wireless company Plum.
Last year, the company revealed that it was planning to acquire Mint Mobile and its parent company Ka'ena Corporation. The company said at the time that it would acquire Ka'ena with a combination of cash and stock, and would pay up to $1.4 billion for the company.
Indeed, T-Mobile said on Wednesday that it doesn't plan to change much at Mint Mobile and will follow Reynolds' lead in marketing the brand going forward. It also said it hopes to integrate some of Mint's marketing tactics into its own efforts.
In the coming months, T-Mobile will add a feature to both Mint and Ultra that will help customers identify if a call is spam. It also said that it will soon add unlimited talk and text, along with 3GB of high-speed data, while roaming in Canada for free. It'll also allow Ultra customers in Mexico to get enhanced data roaming options.
For now, then, don't expect much to change if you're using Mint Mobile or Ultra. But as we've seen with a countless number of acquisitions over the years, over time, as leadership changes occur and parent companies want to find ways to get more out of their investments, changes become inevitable. And while it doesn't appear too many changes will be happening this year, keep a close eye on T-Mobile next year as it potentially eyes changes.
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