This conference will cover multiple platforms and multiple form factors.
The Samsung Developers US page on Google Plus reveals that the company will hold its first developers conference in October. The company links to a teaser site offering an email signup for potential attendees to be notified when registrations will open. The event will take place from October 27 to October 29 in San Francisco at the Westin St. Francis Hotel. Engage with industry leaders, collaborate with fellow developers, and learn about new Samsung tools and SDKs, the company teases.
Just recently, Samsung developers announced an upcoming Android hackathon inviting developers to build the best app, with a focus on using the Samsung Chord API for networked applications as well as new developer concepts. This API allows developers to create local information-sharing applications without a detailed knowledge of networking.
"Chord quickly connects nearby devices so you can create shared, real-time experiences like collaborative interaction, multi-player games and media sharing," the company explains. "Without using the cloud or server, it instantly supports sharing 1-to-1, 1-to-many or many-to-many."
The conference taking place in October will reportedly cover multiple platforms and multiple products. It will also focus on Samsung's various tools and SDKs like the Chord API, and the digital living room. Samsung already covers the market with a wide blanket of consumer and enterprise-based products including HDTVs, Blue-ray players, laptops, cameras and more.
That said, Samsung is looking to connect all of its products together using proprietary software. As an example, the new ATIV Book 9 Lite has a feature called SideSync that allows Galaxy S3, Galaxy S4 or Galaxy Note owners to easily access and share data between the connected devices. Furthermore, the Galaxy S4 has features that are only compatible with Samsung Smart TVs sold in 2013.
Back in April, Samsung began rolling out "Experience Shops" in Best Buy locations nationwide. Customers can get a hands-on with a large number of products seemingly without any influence from competing products sold in Best Buy. And with Samsung strengthening its custom connectivity between devices, there's a good chance customers could walk out of those Experience Shops with multiple devices. The Developers Conference, it seems, will accelerate that plan.
Given that the conference will cover multiple platforms, Samsung will likely cover Windows 8, Chrome OS, Android and Tizen. Despite other reports claiming that the conference will likely increase tensions between Google and Samsung, the event makes sense. Google and Samsung seemingly feed off each other in the mobile sector, but Samsung isn't just a mobile player.