The iPhone 11 Will 'Struggle' and Be a Yawner, Analyst Says
The same old design and a lack of breakthrough innovations could make Apple’s next flagship release a hard sell even amongst the loyalists.
Here at Tom’s Guide our expert editors are committed to bringing you the best news, reviews and guides to help you stay informed and ahead of the curve!
You are now subscribed
Your newsletter sign-up was successful
Want to add more newsletters?
Daily (Mon-Sun)
Tom's Guide Daily
Sign up to get the latest updates on all of your favorite content! From cutting-edge tech news and the hottest streaming buzz to unbeatable deals on the best products and in-depth reviews, we’ve got you covered.
Weekly on Thursday
Tom's AI Guide
Be AI savvy with your weekly newsletter summing up all the biggest AI news you need to know. Plus, analysis from our AI editor and tips on how to use the latest AI tools!
Weekly on Friday
Tom's iGuide
Unlock the vast world of Apple news straight to your inbox. With coverage on everything from exciting product launches to essential software updates, this is your go-to source for the latest updates on all the best Apple content.
Weekly on Monday
Tom's Streaming Guide
Our weekly newsletter is expertly crafted to immerse you in the world of streaming. Stay updated on the latest releases and our top recommendations across your favorite streaming platforms.
Join the club
Get full access to premium articles, exclusive features and a growing list of member rewards.
A yawner. That’s how an analyst with Japanese investment bank Mizuho Securities is characterizing the iPhone 11, a phone that will “lack novelty” for consumers.
In a note shared with AppleInsider, the Mizuho analyst shares the same opinion as some other experts. Mizuho says that the phone will have the same design — same body, same notch, same glass— with the addition of the polarizing camera patch.
Don’t expect the specs to be much better. Same resolution, minor changes in the processor, no 5G, no 3D sensors on the back... and he claims that Apple will finally take out 3D Touch, but nobody but diehards will notice that.
The only noticeable changes, according to the analyst, will be slightly narrower bezels and dual cameras for the iPhone 11R (LCD model) and triple cameras for the iPhone 11 and iPhone 11S (OLED models). The third camera will reportedly have a super-wide-angle lens of 120 degrees.
MORE: When Is the iPhone 11 Release Date? This Leak Is Telling
"We think the iPhone will struggle for two straight years, which would be a rare occurrence for the company," the firm said.
The iPhone X wasn’t the raging success Apple had hoped for, as new features like Face ID failed to justify the high $1,000 price for many shoppers. It actually failed to dominate the sales charts for the first time.
Get instant access to breaking news, the hottest reviews, great deals and helpful tips.
The iPhone XS was more of the same, with marginal improvements— which resulted in more lackluster sales. And while Apple blamed it on the market, the truth is that other manufacturers boomed like Huawei. At least until the company landed in hot water with the U.S government.
Now, in a saturated market in which other manufacturers are truly pushing the technological envelope with impressive optical zooms or under-display selfie cameras at much lower costs, it’s uncertain how the iPhone 11 will be received. But at least according to this analyst, things don't look good.
See all of the latest iPhone 11 news and leaks at our updated iPhone 11 rumor hub.
Jesus Diaz founded the new Sploid for Gawker Media after seven years working at Gizmodo, where he helmed the lost-in-a-bar iPhone 4 story and wrote old angry man rants, among other things. He's a creative director, screenwriter, and producer at The Magic Sauce, and currently writes for Fast Company and Tom's Guide.

