Google Prepping e-Newsstand for Android Devices

The internet and digital content have been challenging the newspaper industry for years and the recent explosion of interest in tablet devices and MIDs represents an opportunity for media companies to increase digital revenue. Though the question of how big name newspapers plan on profiting from digital media on mobile devices is one everyone is asking, who will help them is fast becoming just as important an issue.

Back in September, the Apple rumor mill reported that Cupertino was planning a foray into the newspaper subscription market. Publishers of some magazines, such as Sports Illustrated and Men's Health, are already making money from digital content on Apple devices by offering subscriptions via iOS apps. However, the new venture would see Apple share with publishers user data garnered from opt-in subscribers. This could then be used by the publishers to attract advertisers. In exchange for this information, Apple would get a cut of the profits.

Now, it looks as though Google is also hoping to woo publishers as the Wall Street Journal reports that Google is planning its own digital newsstand. Sources familiar with the matter told the journal that the enewsstand would include apps from media companies offering versions of their publications for smartphones or tablets running Android. Google has apparently discussed the venture with several publishers, including Time, Condé Nast, and Hearst Corp. Word on the street is that the search giant is telling publishers it will take a smaller cut of subscription revenue than Apple.

Media execs say the details and timing are still up in the air. Officially, Google has confirmed it is working with publishers but insists it has nothing to announce right now.

Read more on the Wall Street Journal.

Jane McEntegart works in marketing communications at Intel and was previously Manager of Content Marketing at ASUS North America. Before that, she worked for more than seven years at Tom's Guide and Tom's Hardware, holding such roles as Contributing Editor and Senior News Editor and writing about everything from smartphones to tablets and games consoles.

  • house70
    really? the first post here is a spammer's? Even if the spammer's posts are always in the same format and by the same users, Tom's still can't find a way to ban them????
  • JMcEntegart
    house70Tom's still can't find a way to ban them????
    It's called Jane and her ban hammer. I like to picture it as a purple mallet with unicorns and hearts on it. It makes the purging more enjoyable.
  • bsbsbsbs
    and not long after Jane takes a swing...... OMG AF tank woman only $17!!!!!!
  • Prince_Porter
    So much spam, ridiculous. Don't the companies who pay people to spam these posts know ANYTHING about a TARGET MARKET? Anyone reading about tech articles isn't stupid enough to follow some spam post to some crap website, that's common sense. Whoever hires these people to spam post this site is an absolute moron. Can we plan some DDoS on these guys, please?

    On topic, glad to see competition from Google in areas that matter. News Papers get to stay alive, Apple loses some power to Google, works for me.
  • mayankleoboy1
    want sports illustrated now!
    with JESSICA ALBA!
  • Onus
    These spammers need to be suspended on a gibbet until they've been picked clean by the crows. I know that if I'm ever on the jury of someone accused of killing a spammer (for spamming), there's no way I'd vote for a conviction; "not guilty by reason of sanity."
  • aracheb
    JMcEntegartIt's called Jane and her ban hammer. I like to picture it as a purple mallet with unicorns and hearts on it. It makes the purging more enjoyable.
    Actually i would rather see the a petit with brown hair, handling a full scale mallet, Iron color with some rust and the handler dented.. and some spike on the metal also. The purge could be enjoyable but only for the one doing the purging. The other side deserve nothing more than pain...