I've been buying LG OLED TVs for nearly 10 years — these are the Black Friday OLED deals I'd snap up

LG G3 77-inch Super Mario Bros.
(Image credit: Future)

Black Friday is fast approaching like Bruce the shark in Jaws. Every time I type those two words, I can hear John Williams' legendary "duunnn dunnn… duuuunnnn duun" in my head. This is an undeniably exhilarating time of year to get amazing deals on cutting edge tech, like the best OLED TVs.

It's no secret that I'm obsessed with organic light-emitting diodes. Hell, I think I love OLEDs more than oxygen at this point. I've almost exclusively bought LG OLED TVs since 2015 (though Philips did briefly seduce me with the joys of Ambilight in its OLED 708 TV), because of the peerless black levels these televisions produce.

My memory gets hazier by the day, but I'm pretty sure my first LG OLED was the 1080p EG9100. Suffice to say, the South Korean firm has made giant leaps forward with the tech over these past 8 years. I might have been stupid enough to buy the 'real king of TVs' two months before Black Friday — a decision that has cost me $1,000. Thankfully, you won't make such a poorly timed purchase if you choose any of the awesome Black Friday LG OLED TV deals I've picked out below. 

LG 77" G3 OLED 4K TV: was $4,196 now $3,499 @ Amazon
Act fast! Price check: $3,499 @ Best Buy

LG 77" G3 OLED 4K TV: <a href="https://target.georiot.com/Proxy.ashx?tsid=45724&GR_URL=https%3A%2F%2Famazon.com%2FLG-77-Inch-Processor-AI-Powered-OLED77G3PUA%2Fdp%2FB0BVWYRK3G%3Ftag%3Dhawk-future-20%26ascsubtag%3Dhawk-custom-tracking-20" data-link-merchant="Amazon US"" target="_blank">was $4,196 now $3,499 @ Amazon
Act fast!
The <a href="https://www.tomsguide.com/reviews/lg-oled-evo-g3-tv" data-link-merchant="tomsguide.com"" data-link-merchant="Amazon US"">LG G3 OLED is the latest entry in LG’s “Gallery Series” of top-tier 4K/120Hz TVs, and this limited time deal won't last for long. This is an astonishing set that hits over 1,300 nits peak brightness in HDR mode, which is all thanks to its pioneering, brightness-boosting Micro Lens Array panel. It's so much more vivid than the likes of last year's LG C2, I'd describe it as a night and day difference — and trust me, I've owned 77-inch versions of both these LG OLEDs. It's obviously a lot of cash, but this baby is hanging on my living room wall as I type this sentence. It's comfortably the best TV I've ever owned.
Price check: <a href="https://shop-links.co/link?skuId=6535934&publisher_slug=future&exclusive=1&u1=hawk-custom-tracking&url=https%3A%2F%2Fwww.bestbuy.com%2Fsite%2Flg-77-class-g3-series-oled-4k-uhd-smart-webos-tv-with-one-wall-design%2F6535934.p%3FskuId%3D6535934&article_name=hawk-article-name&article_url=hawk-article-url" data-link-merchant="bestbuy.com"" data-link-merchant="tomsguide.com"" data-link-merchant="Amazon US"" target="_blank" rel="nofollow">$3,499 @ Best Buy

LG 48" A2 4K OLED TV: was $1,299 now $549 @ Best BuyEditor's Choice!

LG 48" A2 4K OLED TV: <a href="https://shop-links.co/link?skuId=6501902&publisher_slug=future&exclusive=1&u1=hawk-custom-tracking&url=https%3A%2F%2Fwww.bestbuy.com%2Fsite%2Flg-48-class-a2-series-oled-4k-uhd-smart-webos-tv%2F6501902.p%3FskuId%3D6501902&article_name=hawk-article-name&article_url=hawk-article-url" data-link-merchant="bestbuy.com"" target="_blank" rel="nofollow">was $1,299 now $549 @ Best Buy
Editor's Choice! This 48-inch A2 is exclusive to Best Buy, and it's a great entry point into the wonderful world of OLED display technology. For less than 550 bucks, you're getting a panel that produces perfect black levels, alongside support for Dolby Vision/HDR10/HLG. The only slight caveat? It only has HDMI 2.0 sockets, not 2.1. That means it's restricted to signals of 4K/60Hz, so it can't quite squeeze the most out of the current gen-consoles' full display features (like support for 120 fps gaming). Still, seeing as not that many <a href="https://www.tomsguide.com/reviews/xbox-series-x" data-link-merchant="tomsguide.com"" data-link-merchant="bestbuy.com"">Xbox Series X or <a href="https://www.tomsguide.com/reviews/ps5" data-link-merchant="tomsguide.com"" data-link-merchant="tomsguide.com"" data-link-merchant="bestbuy.com"">PS5 titles actually run above 60 fps, this would still be a brilliant gift for a gaming family member.

LG 42" C3 OLED 4K TV: was $1,196 now $896 @ Amazon
If you work from home and have a large desk, this 'little' LG is the perfect replacement for one of the best gaming monitors. I used the 42-inch C2 OLED as a monitor for almost a year before upgrading to the 48-inch model, but for most people, I reckon 42-inches is a much more sensible size to replace a traditional PC display. The smallest LG C3 weighs just 22.3 lbs, and sports 4 HDMI 2.1 ports. Its excellent Game Optimiser is packed with frame rate-smoothing features, like G-Sync, FreeSync Premium and ALLM. This is a brilliant OLED TV to play the best PC games on. &nbsp;
Price check: $899 @ Best Buy

LG 42" C3 OLED 4K TV: <a href="https://target.georiot.com/Proxy.ashx?tsid=45724&GR_URL=https%3A%2F%2Famazon.com%2FLG-42-Inch-Processor-AI-Powered-OLED42C3PUA%2Fdp%2FB0BVXK9N6Xssor-AI-Powered-OLED77G3PUA%2Fdp%2FB0BVWYRK3G%3Ftag%3Dhawk-future-20%26ascsubtag%3Dhawk-custom-tracking-20" data-link-merchant="Amazon US"" target="_blank">was $1,196 now $896 @ Amazon
If you work from home and have a large desk, this 'little' LG is the perfect replacement for one of the <a href="https://www.tomsguide.com/us/best-gaming-monitors,review-3114.html" data-link-merchant="tomsguide.com"" data-link-merchant="Amazon US"">best gaming monitors. I used the 42-inch C2 OLED as a monitor for almost a year before upgrading to the 48-inch model, but for most people, I reckon 42-inches is a much more sensible size to replace a traditional PC display. The smallest <a href="https://www.tomsguide.com/reviews/lg-oled-c3" data-link-merchant="tomsguide.com"" data-link-merchant="tomsguide.com"" data-link-merchant="Amazon US"">LG C3 weighs just 22.3 lbs, and sports 4 HDMI 2.1 ports. Its excellent Game Optimiser is packed with frame rate-smoothing features, like G-Sync, FreeSync Premium and ALLM. This is a brilliant OLED TV to play the <a href="https://www.tomsguide.com/best-picks/best-PC-games" data-link-merchant="tomsguide.com"" data-link-merchant="tomsguide.com"" data-link-merchant="tomsguide.com"" data-link-merchant="Amazon US"">best PC games on.  
Price check: <a href="https://shop-links.co/link?skuId=6534585&publisher_slug=future&exclusive=1&u1=hawk-custom-tracking&url=https%3A%2F%2Fwww.bestbuy.com%2Fsite%2Flg-42-class-c3-series-oled-4k-uhd-smart-webos-tv%2F6534585.p%3FskuId%3D6534585&article_name=hawk-article-name&article_url=hawk-article-url" data-link-merchant="bestbuy.com"" data-link-merchant="tomsguide.com"" data-link-merchant="tomsguide.com"" data-link-merchant="tomsguide.com"" data-link-merchant="Amazon US"" target="_blank" rel="nofollow">$899 @ Best Buy

LG 55" B3 OLED 4K TV: was $1,296 now $996 @ Amazon
For most people, 55-inches probably remains the sweet spot when it comes to the ideal screen size for a normal sized living room. Like its big brother the C3, the LG B3 OLED still boasts HDMI 2.1 connections that support a 4K signal up to 120Hz. You also get the same Dolby Vision, HDR10, HLG and Dolby Atmos features of the more expensive model. The only real area the B3 lags behind the C3 is its α7 AI Processor Gen6 processor, which is less advanced than the chipsets you'll find in either the C3 or G3 models. 
Price check: $996 @ B&amp;H

LG 55" B3 OLED 4K TV: <a href="https://target.georiot.com/Proxy.ashx?tsid=45724&GR_URL=https%3A%2F%2Famazon.com%2FLG-55-Inch-Class-OLED55B3PUA-Built%2Fdp%2FB0BVXVLWV7%3Ftag%3Dhawk-future-20%26ascsubtag%3Dhawk-custom-tracking-20" data-link-merchant="Amazon US"" target="_blank" rel="nofollow">was $1,296 now $996 @ Amazon
For most people, 55-inches probably remains the sweet spot when it comes to the ideal screen size for a normal sized living room. Like its big brother the C3, the <a href="https://www.tomsguide.com/deals/lgs-55-inch-b3-oled-just-crashed-to-dollar996-in-early-black-friday-tv-deal" data-link-merchant="tomsguide.com"" data-link-merchant="Amazon US"">LG B3 OLED still boasts HDMI 2.1 connections that support a 4K signal up to 120Hz. You also get the same Dolby Vision, HDR10, HLG and Dolby Atmos features of the more expensive model. The only real area the B3 lags behind the C3 is its α7 AI Processor Gen6 processor, which is less advanced than the chipsets you'll find in either the C3 or G3 models.
Price check: <a href="https://www.bhphotovideo.com/c/product/1757496-REG/lg_oled55b3pua_b3_55_4k_hdr.html?BI=20811&KBID=16572&SID=hawk-custom-tracking" data-link-merchant="bhphotovideo.com"" data-link-merchant="tomsguide.com"" data-link-merchant="Amazon US"" target="_blank" rel="nofollow">$996 @ B&H

LG 48" C3 OLED 4K TV: was $1,196 now $1,046 @ Amazon
I think this is pretty much the perfect bedroom TV for a hardcore gamer. 48-inches screams 'ideal second TV' size, and when it comes to being PS5 and Xbox Series X-friendly, the LG C3 OLED really can't be beaten. I've talked about this model's gaming pedigree in the 42-inch entry above, and those same fps-smoothing features are obviously present in this panel, too. Hitting 820 nits peak HDR brightness and covering 98.98% of the P3 Gamut coverage scale, the out-of-the box picture on LG's latest mid-range OLED is so good, very little settings tweaks are needed. Though I'd turn off all motion-smoothing features. Obviously. 
Price check: $1,046 @ Walmart

LG 48" C3 OLED 4K TV: <a href="https://target.georiot.com/Proxy.ashx?tsid=45724&GR_URL=https%3A%2F%2Famazon.com%2FLG-48-Inch-Class-OLED48C3PUA-Built%2Fdp%2FB0BVXJ69F4%3Ftag%3Dhawk-future-20%26ascsubtag%3Dhawk-custom-tracking-20" data-link-merchant="Amazon US"" target="_blank" rel="nofollow">was $1,196 now $1,046 @ Amazon
I think this is pretty much the perfect bedroom TV for a hardcore gamer. 48-inches screams 'ideal second TV' size, and when it comes to being PS5 and Xbox Series X-friendly, the LG C3 OLED really can't be beaten. I've talked about this model's gaming pedigree in the 42-inch entry above, and those same fps-smoothing features are obviously present in this panel, too. Hitting 820 nits peak HDR brightness and covering 98.98% of the P3 Gamut coverage scale, the out-of-the box picture on LG's latest mid-range OLED is so good, very little settings tweaks are needed. Though I'd turn off all motion-smoothing features. Obviously.
Price check: <a href="https://goto.walmart.com/c/1943169/565706/9383?subId1=hawk-custom-tracking&sharedId=hawk&u=https%3A%2F%2Fwww.walmart.com%2Fip%2FLG-OLED48C3PUA-OLED-evo-C3-48-Inch-HDR-4K-Smart-OLED-TV-2023-Bundle-with-2-YR-CPS-Enhanced-Protection-Pack%2F5043916717" data-link-merchant="walmart.com"" data-link-merchant="Amazon US"" target="_blank" rel="nofollow">$1,046 @ Walmart

LG 83" C3 OLED 4K TV: was $5,299 now $3,996 @ AmazonPrice check: $4,999 @ Best Buy

LG 83" C3 OLED 4K TV: <a href="https://target.georiot.com/Proxy.ashx?tsid=45724&GR_URL=https%3A%2F%2Famazon.com%2FLG-55-Inch-Processor-AI-Powered-OLED55C3PUA%2Fdp%2FB0BVX7D41W%3Ftag%3Dhawk-future-20%26ascsubtag%3Dhawk-custom-tracking-20" data-link-merchant="Amazon US"" target="_blank" rel="nofollow">was $5,299 now $3,996 @ Amazon
Technically, this is the best deal in this LG OLED TV round-up. Amazon has knocked a whopping 25% off this colossus, so if you have a lounge the size of an aircraft hangar and a lot of disposable income this Black Friday, this 83-inch C3 could be the TV of your dreams. If you want an 83-incher, this is the one to go for, too. It's cheaper than the same sized G3 model, which in my opinion, isn't worth the money, as it lacks the Micro Lens Array panels of the 55-, 65- and 55-inch G3s.
Price check: <a href="https://shop-links.co/link?publisher_slug=future&exclusive=1&u1=hawk-custom-tracking&url=https%3A%2F%2Fwww.bestbuy.com%2Fsite%2Flg-77-class-g3-series-oled-4k-uhd-smart-webos-tv-with-one-wall-design%2F6535934.p%3F&article_name=hawk-article-name&article_url=hawk-article-url" data-link-merchant="bestbuy.com"" data-link-merchant="Amazon US"" target="_blank" rel="nofollow">$4,999 @ Best Buy

Dave Meikleham
UK Computing Editor

Dave is a computing editor at Tom’s Guide and covers everything from cutting edge laptops to ultrawide monitors. When he’s not worrying about dead pixels, Dave enjoys regularly rebuilding his PC for absolutely no reason at all. In a previous life, he worked as a video game journalist for 15 years, with bylines across GamesRadar+, PC Gamer and TechRadar. Despite owning a graphics card that costs roughly the same as your average used car, he still enjoys gaming on the go and is regularly glued to his Switch. Away from tech, most of Dave’s time is taken up by walking his husky, buying new TVs at an embarrassing rate and obsessing over his beloved Arsenal.