2. Creating a Username and Adding Photos
You probably have a Facebook profile, but does your band, business or client have a Facebook Page? Pages are a great way to connect with fans and consumers, and we're going to show you how to customize and maximize your FB Page.
So your customers and fans can more easily reach your Facebook Page by manually typing in the website address, you should create a username. This shortens and simplifies your Facebook website address, such as www.facebook.com/yourusername instead of www.facebook.com/pages/yourname/178946324913. It also makes it more visually appealing when displayed on advertisements.
Unlike with personal Facebook profiles, not all Facebook Pages can have a username. However, the only requirement is that you must have at least 25 people that “Like” your Page. Then you can create your username by visiting www.facebook.com/username/. If you’re just starting your Page and want a custom URL right away, you could setup a sub-domain pointing to your long Page URL if you have your own website and domain.
You can make your Facebook Page more visually appealing by adding photos or images. Your profile picture is one way. While it’s best to keep the width at or just above 180 pixels, the height can be much larger. You can create a rectangular graphic (a tower ad of sorts) and then you can choose the section to serve as your thumbnail that’s displayed along your comments and wall postings. You may want to work your logo or other identifiable mark into the graphic so it can appear in your thumbnail.
Customizing the 5 most recent photos shown on the top of your Page (when users view your Wall or Info tabs) is another way to add some visually appealing content. Even if you don’t have photos of events or people you’d like to upload, consider adding something that deals with your organization, even if it’s only stock photos.
If you have more than five photos uploaded, you can choose which five are shown on top when viewing the Wall or Info tabs by deleting them and re-adding them each time you upload more photos. That way they’ll always be the most recent, thus shown on the top. You can also control which are shown by hiding them: click the X on the photo when editing your page.
An excellent tutorial - literally Facebook Page 101.
By the way, if you're looking for a tool that blows landing pages out of the water - take a look at MyWebees (http://bit.ly/my-webees). It imports your entire site - your ENTIRE site - into your Facebook page with three clicks of your mouse. And you can see how easy it is for your Facebook fans to just go over to another Facebook tab to browse your site
Thanks!
Does anyone else have a favorite Facebook app or customization technique I didn't mention?
- Eric Geier (the author)
http://www.egeier.com
It is a known fact that any type of business cannot survive in the competitive market without promoting itself. Promotion of products, services and businesses can be done via social media marketing. Facebook is the leading social media network with the largest user base in the world and it has a variety of applications, but which one you choose depends on what type of business you have to offer to consumers. We can utilize Facebook applications to push businesses next level. One such app is the Facebook Marketplace where one can buy or sell anything.
Regards,
Business Gifts
I am not sure why it is so hard to find simple information about google analytics. I want to add it to my facebook, twitter and blog page but not sure how. Does anyone know? I have google analytics account and have created the required script to copy to the HTML or FBML or iframe. However, I am not sure which one is which now and how to modify access HTML or required file to add the script to start monitoring traffic.