From NotebookLM to Nano Banana, Veo to Deep Research, Google has a large variety of AI tools that I’ve found useful for personal and professional productivity. But there's one Google Gemini AI tool that I just revisited after a recent update: Gemini Gems.
Google’s new Gemini Gems feature now lets you share your custom AI assistants. Similar to ChatGPT’s custom GPTs, these AI assistants are tailored with names, personalities and specific jobs customized to your specific needs. Then, you can share them with colleagues, friends or anyone else to use.
Here’s how sharing them works — plus three Gems I built that actually save me time
Gemini Gems for customization
Introduced earlier this year, Gemini Gems let you build custom AI assistants designed for your exact needs. For me, that could be anything from a life coach to a writing partner, but it could also be a meeting strategist or organization guru.
What I like about them is that I don’t need to retype the same prompts every time I use them because Gem essentially gets a memory upgrade, saving you time. Rather than constantly telling it what to do with instructions it actually remembers your context and responds in the way you want them to. And now, you can share my Gems with anyone in the same way you would share a Google Doc.
To quickly recap, here’s how Gemini Gems work:
What Gemini Gems can do
- Take custom instructions (name, role, style, objectives)
- Offer pre-built templates like a writing partner, editor, career coach)
- Remember your context across sessions, including files you upload
- Run repeatable tasks — formatting, summarizing or planning — without you re-explaining
- Adopt a tone or persona so it always responds the way you like
Gems are free to set up and available to all subscription tiers within the Gemini app and website.
3 Gemini Gems I made
1. The positive running coach
I'm training for the New York Marathon and built this Gem to act like a supportive trainer. I gave it my mileage goals, asked for upbeat encouragement, and told it to adapt workouts if I’m short on time. Now, instead of scrolling through fitness blogs, I just check in with my running coach Gem before a workout.
2. Coding Cody
I really enjoy vibe coding and have found Gemini to be a good partner. For this Gemini Gem, I named my Gem 'Coding Cody' and this one helps troubleshoot, generate ideas and perfect my projects. Now, whether I'm coding a website, game or app, the Gemini Gem helps on demand.
3. Schedule master
This Gem really does feel like I have a human assistant. I share my professional and personal schedule and it keeps me on task. From dentist appointments to soccer tournaments, this one helps me stress less (always a good thing) and stay on schedule without missing a beat.
How to create your own Gem
Getting started is simple:
- Open Gemini on the app or web.
- Tap into the Gems section.
- Choose a template or hit Create a Gem.
- Give it a name, instructions, and preferred style.
- Save it so you can use it anytime and share it with others so they can, too.
The takeaway
Gemini Gems have been around for a few months, but the new sharing feature elevates their capabilities. If you have a Gem that works really well for you, now you can share it with colleagues or friends. Or, if you've been wondering how your friend seems to work smarter, not harder and they chalk it up to their Gemini Gem, they can send you the secret Gem.
Although this update isn't a flashy one, it underscores that Google is making AI more personal, efficient and really useful.
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