Sign in with
Sign up | Sign in

Samsung Tops TV Satisfaction Survey

By - Source: Tom's Guide US | B 8 comments
Tags :

Whether users purchase TVs larger or smaller than 50 inches, they tend to be happiest with Samsung models. A new survey from marketing researchers J.D. Power and Associates suggests that the South Korean electronics manufacturer narrowly beats out competitors like LG, Sharp and Sony when it comes to consumer satisfaction.

JD Power distributed surveys to more than 4,000 HDTV owners who rated their televisions on a scale of one to five based on seven factors: performance, reliability, ease of operation, style/appearance, features, price and warranty.

MORE: TV Buying Guide 2014

After compiling the data, J.D. Power ranked each TV manufacturer on a 1,000-point scale. Generally speaking, people are satisfied with their TVs. Even the lowest-rated manufacturers (Element for TVs less than 50 inches, Sanyo for TVs 50 inches or more) scored 844 and 847, respectively, and wound up with an average consumer rating of two out of five (below average, but not irredeemable).

Videophiles were quite fond of Samsung, though. Its TVs less than 50 inches received an overall rating of 857, and a solid five out of five from consumers. In the more-than-50-inches category, Samsung received an 884 and another five out of five, as well.

Although consumers preferred Samsung to other brands, the difference between the top contenders was generally not staggering. For smaller TVs, LG received an 854 and a five out of five, while Vizio received 852 and a four out of five. Sharp, for larger TVs, received an 877 and a four out of five. After that, however, the drop in satisfaction was somewhat more precipitous.

The study had a few other interesting findings. While price is a top concern for both TV size ranges, people who buy larger TVs are more concerned with image quality, while people who buy smaller TVs fret more about screen size. Those who buy larger TVs are also more likely to do a lot of research beforehand.

Smart TV functionality was also almost than twice as common in the more-than-50-inches category. While only 37 percent of smaller TV owners opted for smart TV features, 72 percent of larger TV owners went for models that integrated streaming Internet services. This may be because larger TVs tend to come with smart features by default.

If you're in the market for a new TV, this survey is not quite enough justification to drop everything and buy a Samsung. That said, if you wind up with one, you'll probably like it.

Follow Marshall Honorof @marshallhonorof and on Google+. Follow us @tomsguide, on Facebook and on Google+.

Ask a Category Expert

Create a new thread in the Streaming Video & TVs forum about this subject

Example: Notebook, Android, SSD hard drive

This thread is closed for comments
  • -3 Hide
    mrmike_49 , July 9, 2014 3:31 PM
    Samsung does NOT top my list, actually, they're at the bottom! I bought a samsung plasma in 2010, and it pretty much sucks - red haze across the screen when ever a light background is there (like the sky). samsung recalled several models with the same problem, but not mine!
  • -1 Hide
    Orlean , July 9, 2014 4:03 PM
    I personally like Samsung products, and own several varieties of products they make. I to had a bad experience with a Samsung Plasma, but mine decided to call it quits after 1 year 7 months with light use. Best way I could describe it would be a black background with a multi-color sparkle/glitter effect on the screen when it was on. With one bad experience, I will just chalk it up as technology being what it is; a product that is prone to breaking or bad luck if you want to call it that, but it will not steer me away from Samsung products in the future.
  • -1 Hide
    iam2thecrowe , July 9, 2014 7:26 PM
    one thing i have found across many samsung lcd monitors (not necessarily tv's as i have not had much experience with them) is they often have what i call a "time bomb" capacitor that fails after 3-5 years depending on use. Every other part of the electronics are quality components, but they leave one dodgy cap that will only last a certain amount of time so you have to buy a new one. Just enough time so it doesnt leave a bad taste in your mouth about the product, but so that you will buy another in 3-5 years. Now i can't confirm that this is their way of thinking, but it sure is suspicious to me.....they arent the only company that has these dodgy caps in their products either.
  • Display all 8 comments.
  • 0 Hide
    Soul_keeper , July 9, 2014 11:19 PM
    I just installed a 65" samsung smart tv for a woman the other day.
    I was surprised to see how little power it used. Similar to my samsung 21" led backlit monitor, they tend to barely sip any power.
  • 0 Hide
    IQ11110002 , July 10, 2014 1:51 AM
    Interesting, What happened to Sony's line up?
    I still have a top of the range Sony Bravia from years ago that has no screen bleed/backlight like these new led TV's.
    I don't mind jumping over to Samsung for next tv,I remember when it used to be Sony or Philips was what you aimed for though.
  • -2 Hide
    back_by_demand , July 10, 2014 5:37 AM
    So apart from isolated incidents from a few unlucky people, people are generally very happy with their big ass TV
  • 0 Hide
    memadmax , July 10, 2014 6:00 AM
    I have a Sony Bravia "early model" that is still going strong.
    I also have LCD monitors from samsung and I love them too.
    But my next TV will more than likely be a samsung.
  • 0 Hide
    Victor Weston , July 12, 2014 9:01 AM
    The Warrior’s bland acronym, MMI, obscures the true horror of
    this monstrosity. Its inventors promise a new era of genius, but
    meanwhile unscrupulous power brokers use its forcible installation
    to violate the sanctity of unwilling human minds. They are
    creating their own private army of demons.
Tom’s guide in the world
  • Germany
  • France
  • Italy
  • Ireland
  • UK
Follow Tom’s guide
Subscribe to our newsletter
  • add to twitter
  • add to facebook
  • ajouter un flux RSS