Sign in with
Sign up | Sign in

iTunes Getting its Biggest Overhaul Since Launch

By - Source: Bloomberg

The title says it all.

Unnamed sources are telling Bloomberg that Apple plans to overhaul iTunes by the end of the year, marking one of the largest changes to the platform since its original 2003 debut. This change will include a deeper integration of its iCloud file storage service so that users can better access and manage their music, videos and apps across different Apple gadgets.

The news arrives as rumors begin to boil regarding the supposed Apple iTV. One of the reported features Apple has been hammering out regarding the unannounced device is the ability to better share content across multiple iOS platforms. More specifically, Apple wants to provide customers with the ability to start a movie on one Apple device, and then continue later on with another iOS device.

As Google discovered over the past year after the launch of Android tablets, a strong multimedia platform is essential in selling tablet hardware. In the last quarter alone, Apple's iTunes has generated almost $1.9 billion USD -- it's the largest link between Hollywood, record companies, book publishers and the general consumer. A major overhaul will reportedly have implications for a media industry that has seemingly been shaped by Apple's virtual storefront.

According to sources, the overhaul is intended to improve how people manage all their files. This will include how customers will discover new media, and how they will access their stocked library across multiple iOS devices. Improving discovery will mean offering tools that will make sharing music easier. One source said Apple is actually negotiating with record labels so that users can listen to a song sent to them from a friend for free, similar to what Google offers.

As for the iCloud aspect, Apple plans to fix problems associated with the way users organize their storage so that it's not such a chore. Other changes coming to iTunes include creating separate applications for features like podcasts, additional multimedia for music like photos and videos, and an expansion into Asia.

Bloomberg reports that music labels have been urging Apple to offer a music-subscription service similar to Spotify, but Apple is unlikely to announce that type of service, sources said.

There are 21 Comments. B
Top Comments
  • 20 Ð
    doron , June 29, 2012 4:12 AM
    OVERHAUL?! PFFF.. GENERATED 1.8B AND STILL SCREWING YOUR CUSTOMERS WITH NO MULTITHREADING (HAPPY CAPS LOCK DAY!)
  • 15 Ð
    computernerdforlife , June 29, 2012 4:22 AM
    iTunes sucks. Bloat ware.
Other Comments
  • 20 Ð
    doron , June 29, 2012 4:12 AM
    OVERHAUL?! PFFF.. GENERATED 1.8B AND STILL SCREWING YOUR CUSTOMERS WITH NO MULTITHREADING (HAPPY CAPS LOCK DAY!)
  • 3 Ð
    IndignantSkeptic , June 29, 2012 4:21 AM
    Ok, so you can access all your entertainment library from all iOS devices but does that include PCs? Is it true that apple does not allow you to watch your movies in HD quality if you watch from a PC?
  • 15 Ð
    computernerdforlife , June 29, 2012 4:22 AM
    iTunes sucks. Bloat ware.
  • 8 Ð
    anonymous@guest , June 29, 2012 4:55 AM
    "More specifically, Apple wants to provide customers with the ability to start a movie on one Apple device, and then continue later on with another iOS device."

    OMG, what an AMAZING feature, that we've had, with netflix, for years now... oh...
  • 8 Ð
    amk-aka-Phantom , June 29, 2012 5:01 AM
    repatch"More specifically, Apple wants to provide customers with the ability to start a movie on one Apple device, and then continue later on with another iOS device."OMG, what an AMAZING feature, that we've had, with netflix, for years now... oh...


    I can do that too. I just have the damn file on all my devices... :D  (Or use home NAS)
  • 7 Ð
    back_by_demand , June 29, 2012 5:34 AM
    XBMC - that's all i need to say
  • 2 Ð
    SchizoFrog , June 29, 2012 6:08 AM
    And it will still be out of date and try to control all your media regardless of your settings.
  • 6 Ð
    teh_chem , June 29, 2012 6:16 AM
    I like iTunes' interface and ease of organizing files. I hate their stupid goddamned "library" file that seems to get corrupted entirely too easily, whereby wiping my playlists (sometimes a restore works, other times you're SOL). If it weren't for my ipod touch, I would probably not use iTunes anymore. Doubletwist is a (very) utilitarian alternative that luckily will pull your iTunes playlist data and allow you to xfer to your android devices. It's not great, but it's nice to not have to migrate to an entirely different music organization program. Sadly, I found that iTunes does the best job for song organization and ease-of-access for playback. Hate to say it.

    I hate content-integration. I know they just want to monetize their products, as any other company does, but I want a music library organization program. I don't want a "throw media in your face so you can buy it" program.

  • 8 Ð
    christarp , June 29, 2012 6:21 AM
    Thank god. I like how itunes works, and I like how easy it is to use, but it runs like absolute crap and locks up way too often. I hope most of the overhaul is done on the core of it.
  • 9 Ð
    house70 , June 29, 2012 7:20 AM
    christarpThank god. I like how itunes works, and I like how easy it is to use, but it runs like absolute crap and locks up way too often. I hope most of the overhaul is done on the core of it.

    So, you like the idea of a program like iTunes, but hate the actual program iTunes... You're not alone there.
  • 1 Ð
    CaedenV , June 29, 2012 8:27 AM
    iTunes is great... on a mac.
    The PC version however runs very slow, corrups, crashes, has odd graphical glitches if you have a large music library and is bass ackwards to use. WMP may not be the best media player on earth, but I have never had an issue with it trying to reorganize my library (like itunes does), rename my music that I created (like itunes does), swap out album artwork when I found a better quality pic than they did, and when I click on an artist and press play, is stays on that artist without the need to make annother useless playlist!
    And lets not even begin to talk about the fun my wife and I have had trying to get her damn ipod to sync properly with the songs she actually wants to hear. Or the weird permissions issues we have run across where her ipod thinks that the computer that just spent forever loading it with music, is somehow not the proper computer or user information, so it needed to be reformatted again to change 2 songs that she forgot to put on the thing. And God help you if you actually use WMP for day to day use, and use itunes just for the ipod syncing.

    Seriously though, it's not all that terrible to use anymore, and they have addressed quite a few issues. But I would still like to see it become a little less intrusive, give a few more options to users, and take care of some of those dumb corruption issues that still crop up from time to time.
  • -2 Ð
    motheninja , June 29, 2012 12:31 PM
    computernerdforlifeiTunes sucks. Bloat ware.



    Yeah its such bloatware, Samsung has applications dedicated to importing data from iTunes... Basically Samsung phones uses iTunes.


    iTunes is currently the number 1 application for music management.
  • 1 Ð
    face-plants , June 29, 2012 1:09 PM
    IndignantSkepticOk, so you can access all your entertainment library from all iOS devices but does that include PCs? Is it true that apple does not allow you to watch your movies in HD quality if you watch from a PC?


    I'm not a fan of iTunes as a media player or much at all in general but I did just successfully play a few HD movies (720p and 1080i H.264 mkv's) from within iTunes. I'm not sure if this is supported out-of-the-box or if it's a result of the many codec's I have installed but right-clicking them and opening in iTunes did give me HD playback.

    I agree with an earlier poster about the multi-threading support. Also, the 64-bit iTunes has no performance difference over the x86. I often need to convert videos to send to my iPhone and the encoding speed is dreadfully slow if you use iTunes to do it. Using Handbrake or other 3rd party encoders like AVS can encode to h.264 .mp4 files in about 1/3rd the time and result in much better quality once the video ends up on my phone.
  • 1 Ð
    viciousteletuby28 , June 29, 2012 6:23 PM
    "and an expansion into Asia." - I wonder if they will ever get around to supporting Africa?
  • 2 Ð
    eddieroolz , June 29, 2012 9:18 PM
    Would it feature better coded Windows version...
  • 0 Ð
    tlm man , June 29, 2012 11:57 PM
    house70So, you like the idea of a program like iTunes, but hate the actual program iTunes... You're not alone there.


    This is pretty much how I feel about iTunes as well. I've tried Winamp a number of times and while I love how responsive it is in comparison to iTunes (and its much smaller footprint), with thousands of songs in my library it just lacks the features that I need to make organizing my music as easy as possible.

    Luckily since I've upgraded to SSD it's somewhat softened the blow that iTunes does to system resources. I also hope that this redesign does something to address its poor optimization on Windows, but I highly, highly doubt it.
  • 0 Ð
    IndignantSkeptic , June 30, 2012 1:40 AM
    I got pissed off that when i tried to watch a video in iTunes on PC it looped the edges of the picture round to the opposite edge by like half a pixel.
  • 0 Ð
    IndignantSkeptic , June 30, 2012 1:53 AM
    face-plantsI'm not a fan of iTunes as a media player or much at all in general but I did just successfully play a few HD movies (720p and 1080i H.264 mkv's) from within iTunes. I'm not sure if this is supported out-of-the-box or if it's a result of the many codec's I have installed but right-clicking them and opening in iTunes did give me HD playback.


    You're talking about playing videos in iTunes but I'm talking about downloading via iTunes. I think Apple does not allow people to download the HD versions of their videos to PC.
  • 0 Ð
    face-plants , June 30, 2012 10:47 AM
    Can't confirm or deny this either but it's an interesting question. I much prefer getting videos elsewhere in a more open format and converting them for my devices as I chose.
  • 0 Ð
    del35 , July 3, 2012 5:05 AM
    Do civilization a favor. Just ditch iTune and be done with that jail.
Display more comments
Tom’s guide in the world
  • Germany
  • France
  • Italy
  • Ireland
  • UK
Follow Tom’s guide
Subscribe to our newsletter