Media Create reports that Sony saw only 18,361 units sold in Japan during the week of January 9 to January 15, its fourth week on the market. By comparison, the cheaper Nintendo 3DS dropped somewhat after the holiday rush as well, but not down to Vita levels, pushing a decent 100,668 units out to paying customers.
The PlayStation Vita seemed to launch with a bang in Japan back in December, with 321,400 units sold in just two days right before Christmas. Eventually for the first week, Sony sold a total of 324,859 units, and the handheld console seemed to be a hit.
But the second week proved otherwise, with the number of units sold dropping down to just 72,479. The third week saw another drastic drop with only 42,648 units flying off store shelves. Now the handheld is barely moving at all in Japan, yet still topping the likes of Nintendo's Wii console, the Xbox 360, and the two DSi models.
Strangely enough, the original PSP is still selling well, moving 62,746 units last week and 22,538 this week. On the Nintendo front, the company still rules the Japanese market, shelling out 197,952 3DS units last week and 100,668 units this week. The PlayStation 3 is the second-most favorite gaming platform, selling 67,199 units last week and 30,332 this week.
What may be hurting the PlayStation Vita is its steep pricetag -- a lesson Nintendo learned with its own 3DS handheld in 2011. As of this writing, Sony still plans to keep the Vita's original pricing, requiring $249.99 USD for the Wi-Fi model and $299.99 USD for the 3G/Wi-Fi model. Both will arrive in the States on February 22.