I found the 3 best Apple Watch Black Friday deals — including Apple Watch 9 for lowest price ever

Apple Watch Series 9 worn on wrist
(Image credit: Future)

If you have been thinking about buying your first Apple Watch, gifting one to a loved one or upgrading models, now is the perfect time to jump in. In case you haven't already heard all the noise of all early Black Friday deals, we are here to tell you that the discounts are heating up and Apple watch Black Friday deals are included.

There is something for everyone with the various models now available, many of which are reduced this Black Friday. The Apple Watch Ultra 2 is currently on sale for $729 at Amazon. (Make sure to click the on-page digital coupon to get this deal). Our fitness editor loved the more sporty and adventure-driven design of the Ultra which you can read more about in her review of the Apple Watch Ultra 2

The Tom's Guide team has reviewed all of the Apple Watches listed below and we wouldn't bother covering these discounts if we didn't think they were worth your money. Keep on reading to find the right Apple Watch deal for you.

Best Apple Watch Black Friday deals

Apple Watch SE 2022 (GPS/40mm): was $249 now $179 @ AmazonPrice check: $189 @ Best Buy | $179 @ Walmart

Apple Watch SE 2022 (GPS/40mm): was $249 now $179 @ Amazon
This is Apple's latest mid-tier watch offering a similar experience as the Apple Watch Series 8 but for a smaller cost and as we concluded in our review of the Apple Watch SE 2022 review, it's the Apple watch you'll get the best value from. Today is your lucky day as it on sale at its lowest price ever.
Price check: $189 @ Best Buy | $179 @ Walmart

Apple Watch 9 (GPS/41mm): was $399 now $329 @ Amazon Lowest price!Price check: $329 @ Walmart |$399 @ Best Buy

Apple Watch 9 (GPS/41mm): was $399 now $329 @ Amazon
Lowest price! Apple Watch 9 deals are live and Amazon is taking 18% off the newest Apple Watch. The new watch features a faster S9 chip for better performance, 4-core neural engine, and an 18-hour battery life. It also supports Apple Double Tap, a new gesture that can be used to answer/end a call, stop a timer, play/pause music, or dismiss an alarm. In our Apple Watch 9 review, we said the Editor's Choice watch got significant performance upgrades and remains the best smartwatch you can buy.
Price check: $329 @ Walmart |$399 @ Best Buy

Apple Watch Ultra 2: was $799 now $729 @ AmazonCHECK THE ON-SCREEN COUPON!

Apple Watch Ultra 2: was $799 now $729 @ Amazon
CHECK THE ON-SCREEN COUPON! Say hello to a stunning upgrade from the original Apple Watch Ultra and the model we deem the ultimate Apple Watch in our Apple Watch Ultra 2 review. This impressive smartwatch features a new S9 SiP processor with 5.6 billion transistors, 4-core neural engines, a 30% faster GPU and a significantly brighter (3,000 nits) display. 

Is Black Friday a good time to buy an Apple Watch?

We think so! If an Apple Watch isn't on your Christmas wish list then we wouldn't be surprised if it's on a loved one's list. Whether you're looking to buy one for yourself or someone else we think Black Friday is a great time to bite the bullet and make the purchase.

The best smartwatches are a considerable investment but when you get them during a shopping event as big as Black Friday you know retailers are going to be competing to make the most sales. We have already seen this happen across Apple Watch products between sites like Amazon and Best Buy so take advantage of the competition and swipe up an Apple Watch deal whilst you still can this weekend.

There are plenty more deals happening such as the best Garmin Black Friday deals we have carefully selected for you or totally scrap Amazon and see what is worth buying in the Dick's Sporting Goods Black Friday sale.

Jessica Downey
Fitness Writer

Jessica is an experienced fitness writer with a passion for running. Her love for keeping fit and fueling her body with healthy and enjoyable food quite naturally led her to write about all things fitness and health-related. If she isn’t out testing the latest fitness products such as the latest running shoe or yoga mat for reviewing then she can be found writing news and features on the best ways to build strength, active aging, female health, and anything in between. Before then she had a small stint writing in local news, has also written for Runners World UK (print and digital), and gained experience with global content marketing agency, Cedar Communications.


Born and raised in Scotland, Jessica is a massive fan of exercising and keeping active outdoors. When at home she can be found running by the sea, swimming in it, or up a mountain. This continued as she studied and trained to become a PPA-accredited magazine journalist in Wales. And since working and living in London, she splits her time between weight training in the gym, trying new fitness classes, and finding scenic running routes. Jessica enjoys documenting this on her fitness-inspired Instagram page @jessrunshere where she loves engaging with like-minded fitness junkies.


She is a big fan of healthy cooking and loves learning more about this area with expert nutritionists she has met over the years. Jessica is a big advocate for building healthy relationships with food rather than building restrictive attitudes towards it. When she isn’t eating or running she also enjoys practicing yoga in her free time as it helps her to unwind and benefits her performance in other sports.