ChatGPT Pulse is here — now the AI proactively starts the chat and creates a daily brief

OpenAI just launched a new feature called ChatGPT Pulse and it's meant to keep you chatting, even when you may not have a question on your mind. In other words, Pulse proactively brings you updates tailored just for you to make ChatGPT feel more like a real personal assistant. Whether or not it's chatbait is for you to decide.
At the end of the day, Pulse takes a look at your chat history, memory, feedback and then does a round of asynchronous research, synthesizing all the information you've shared or asked during the day.
The next morning, it delivers a curated feed of updates in the form of visual cards you can scan quickly or expand for details. Think of it as a morning briefing, but one that reflects your personal goals, habits and even your calendar.
If you're like me, you have enough to do and read in the morning, including sifting through dozens of emails. You might even be asking why anyone would want this feature (I know I did at first). But here's why you might find Pulse useful.
How to use ChatGPT Pulse
- Personalized research on autopilot: This is what made me think I might find it useful, because I'm already addicted to Apple News and Google News. Now, Pulse keeps track of what you care about, whether that’s training for a marathon, planning dinners for the week or following professional soccer. You'll now get all of that information curated for you in your chat.
- Connected apps make it smarter: If you link Gmail or Google Calendar (don't worry, it's optional), ChatGPT can even surface restaurant recommendations for your next trip, remind you about a birthday or even draft a meeting agenda.
- Daily focus, not endless scrolling: Updates refresh once a day and disappear unless you save them. The idea isn’t to keep you glued to a feed, but to give you just enough context to move forward with your day.
Why it matters
OpenAI emphasizes that you stay in control. This is based on your individual algorithm as you “curate” what you want Pulse to cover. Unlike social media or a news feed, you can give the thumbs up or down on updates. You can also clear your history whenever you want. Over time, that feedback helps refine what shows up.
Until now, ChatGPT has been reactive: you ask, it answers. Pulse is changing that by taking the assistance a step further and anticipating your needs to try and deliver useful infromation you want in a timely way. It's shifting the chatbot to offer more of a two-way conversation, keeping you chatting rather than turning to Google.
Bottom line
Fans of Google News, Flipboard and other news sites will probably find this new feature useful. By combining memory, context and connected apps, OpenAI is making sure that ChatGPT is moving closer to the kind of assistant that you'll never leave.
Pulse is still experimental and feedback will shape how it evolves, so if you try it, be sure to offer suggestions and share your feedback.
The new feature is available starting today as a preview for Pro users on mobile with Plus users getting the feature soon, although the timing has not yet been announced.
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