Apple doesn't do Black Friday the way other retailers approach it, with Black Friday deals slashing prices on current products. But the company does host a multi-day holiday sale in which you can enjoy some savings when you buy an iPhone, Apple Watch, or Mac.
Details of this year's Apple Shopping Event are now available, and if you're familiar with how Apple has handled things in the past, it's the same approach this time around. Instead of lower prices on products, Apple instead will give shoppers a gift card that can be used on an additional purchase when they buy an eligible product.
The four-day shopping event gets underway Nov. 26 — that's Black Friday — and runs through Nov. 29.
Apple has already posted some of the deals you can expect as part of its Black Friday event.
Apple's Black Friday deals 2021
- Buy an iPhone 12, iPhone 12 mini or iPhone SE: $50 Apple gift card
- Buy AirPods (2nd and 3rd generation), AirPods Pro or AirPods Max: Up to a $75 Apple gift card
- Buy an Apple Watch SE or Apple Watch Series 3: $50 Apple gift card
- Buy an iPad Pro 11” or iPad Pro 12.9”: $100 Apple gift card
- Buy a MacBook Air, MacBook Pro 13” or Mac mini: $100 Apple gift card
- Buy a 27" iMac: Get a $200 Apple gift card
- Buy an Apple TV 4K or Apple TV HD: $50 Apple gift card
- Buy a Beats Studio3 Wireless or Solo3 Wireless: Up to a $50 Apple gift card
- Buy an Apple Pencil (2nd generation), Smart Keyboard Folio, MagSafe Duo Charger, AirTag 4 pack or Magic Keyboard: Up to a $50 Apple gift card
Looking at the best Apple Black Friday deals at other retailers, Apple's gift card may be a better bargain than the discounts being offered elsewhere, particularly when it comes to AirPods. Amazon is currently offering a $60 discount on the Apple Watch SE, which beats Apple's $50 gift card, and the discounts we're seeing on the iPad Pro and MacBookB Air match the $100 gift cards Apple is offering.
You can find more substantial iPhone Black Friday deals at wireless carriers than Apple's $50 gift card, but the bigger discounts usually require you to commit to an unlimited data plan with a phone carrier.
At least you can see what Apple plans to offer starting Friday and plan your Black Friday shopping for new Apple gear accordingly.
